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JUNE 14, 2024

Jim Yu at Content Marketing Institute explains how to adapt your SEO and content strategies for Google’s new AI Overviews and AI-powered search rankings. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) SEO for AI-powered search results. More info/register.

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Freestone

FEBRUARY 29, 2024

It’s up to your organization to deliver diverse content that’s relevant and engaging, ensuring members return to your program year after year. Exceed your member’s needs and your professional development goals with the right learning management system (LMS).

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OCTOBER 27, 2023

TopClass LMS highlights distinctive site features from several excellent examples. The agenda will be created by the community through suggesting topics and/or volunteering to share content via a presentation. The competition for talent is as tough as ever. Orthodox beliefs. More info/register. More info/register. CAE credit.

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SEPTEMBER 15, 2023

TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Add your association’s name to the sign-on letter before they present it to Congress next week. So, let’s move on to the rest of your weekend reading. Credentialing support.

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Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. I feel bad for kids and young adults who never played outside unsupervised, socialized without distraction, entertained themselves or, as one commenter says, been “completely present.”

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JANUARY 8, 2021

Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). Presenter: Paula Blomster, Conference Manager, Suomen Messut Osuuskunta. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Ann Handley ). 1 CMP credit.

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AUGUST 28, 2020

Presenters: Elizabeth Lombardo, PH.D., Presenters: Ann H. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Presenters: Cindy Brewer, co-founder and principal of LEO Events. 1 CMP credit. More info/register (fee for non-MPI members). Maja Kazazic. Carly Patterson.

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JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Presenter: Chad Stewart.

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Association Analytics

SEPTEMBER 27, 2023

Below are five convincing points you can present when making your case, each paired with relatable examples to drive the point home. Instead of merely presenting dry numbers or facts, weave them into a compelling narrative. These could be member retention, recruitment, products & services and event registrations.

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Reid All About it

APRIL 30, 2021

I think one had an AMS, CMS, and LMS project on the horizon. Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Presenter: Mikki Williams. Quick hits.

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OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. ACE, IACE, Director, Regulatory Affairs at American Association of Airport Executives Kelly Whelan (moderator), Content Marketing Manager at Higher Logic Tue 10/24 at 4 p.m. Sponsor perspectives.

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FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Presenter: Kyle Jordan, Ed.M., Presenter: JoDee Curtis, SHRM-SCP, CPA, founder of Purple Ink. Presenter: Kimberly A.

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OCTOBER 1, 2021

Not only does the report present the findings of a survey of over 350 association leaders, but it also shares insights that will help associations “design an intentional workplace that is dynamic, flexible, and productive well into the future.”. Why get an LMS. Why the heck would you even think about getting an LMS ?

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SEPTEMBER 17, 2021

Bruce Rosenthal and Jeffrey Schottland advise associations to offer exclusive content and lead generation opportunities to sponsors. They describe how the American Public Transportation Association’s Knowledge Hub delivers sponsored educational content to members. Content distribution: everything you need to know right now.

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JANUARY 12, 2024

If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. At Locus, Cory Doctorow says, “Of course AI is a bubble.” with Zapier.

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OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. 1 CMP credit.

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MARCH 25, 2022

Fri 3/25 at 11 a.m.* – The Association Show: Content. Learn how you can crowd source content from your community for your events. Presenters: Smriti Bansal, Head of Content, Braindate by e180. Presenter: Melissa Curtin, MSW, Certified Coach, HeartMath® Certified Trainer. 1 CMP credit. More info/register.

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Crowd Wisdom

JULY 27, 2023

When you choose robust learning management software (LMS) your CE staff can leverage engagement tools like digital badges, certificates, and gamification features to encourage members to sign up for more courses and explore their learning options. Develop high-quality content. Create a referral program.

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AUGUST 21, 2020

Presenter: Lee Gimpel, founder of Better Meetings. Presenters: Barbara Dunn, Partner @Barnes & Thornburg LLP. Presenter: Amanda Davis, CMP, Director of Learning & Development and Online Learning Manager, Blue Sky eLearn. Presenters: Ann H. Presenters: Dan Ratner and Scott Oser. More info/register.

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. LMS Success: Keys to Building Participation and Revenue.

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MARCH 8, 2019

Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. WBT Systems explains how to identify your LMS reporting requirements.

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WBT Systems

APRIL 4, 2017

If your members are finding your online learning content to be a bit stale, or if participation levels are dropping, don’t despair! There are lots of ways to breathe new life into your content and to reinvigorate your members’ appetites for online learning. The Who, What, When, Where, Why, and How of Curation.

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FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Presenter: Cara Silletto, MBA, CSP, President & Chief Retention Officer, Magnet Culture. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Presenters: Michael Hoffman, CEO of Gather Voices. Host: PCMA.

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APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Some quick hits before we get to next week’s free webinars: Five ways to get more people to your content. Tom Whatley, Content Marketing Institute ). Presenter: Gary Wohlfeill of CrowdRise by GoFundMe.

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JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Trade Journal Cooperative ).

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Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Targeted, valuable content. Learn more. Member priorities are always shifting.

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MemberClicks

AUGUST 3, 2023

If your association is looking to streamline education and support career development among its members, it’s time to consider investing in association learning management software (LMS). In this guide, we’ll cover all the basics of LMS and share our top 15 recommended picks: What is learning management software? Track progress.

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JANUARY 18, 2019

The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement. WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Presenter: Jason Askew, Product Marketing Manager, Cvent.

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NOVEMBER 11, 2016

Presenter: Jessie States, CMM, manager of professional development, MPI. Presenters: Michelle Evans, assistant vice president, Aon Affinity and Aon Association Services. Presenters: Renata Lerch, deputy managing director, American Society for Quality. – 10 Secrets for Creating Great Webinar Content. Host: MCI Group.

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Blue Sky eLearn

JULY 24, 2019

With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. Repurposing Conference Content. Encourage current members to volunteer for events or try and recruit others for you. Repurposing Conference Content.

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MARCH 26, 2021

The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. Presenters: Wendy W. Presenter: Dan Streeter, Vice President of Learning Strategy and Development at Blue Sky eLearn. LMS Demo Day. That stinks.

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APRIL 12, 2024

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Member recruitment. Learn to create targeted personas in ChatGPT for personalized content and interactions. Uncover the pivotal role of selecting the right LMS in bolstering learner success and unlocking new streams of revenue. CAE credit.

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APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans.

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OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Presenters: David Blansfield, Executive Vice President and Group Publisher, Northstar Meetings Group.

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JANUARY 20, 2017

Presenter: Lowell Aplebaum, CAE, CEO, Next Connextion. Presenter: Dawn Rasmussen. Presenter: Megan Torrance, Torrance Learning. Presenters: Amanda Kaiser, chief path finder, Kaiser Insights LLC. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon.

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MARCH 1, 2019

Billhighway suggests several resources and strategies a national association can provide to help chapters with member recruitment. Offering a certification program through your LMS can formalize the relationship with the learner and create loyalty to your organization. Presenters: Adrienne and Keith Segundo, founders, Limitless ASR.

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NOVEMBER 6, 2020

Presenter: Michael Taylor, Vice President, Public Affairs, Kellen. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Presenter: Alexandra Mouw, CAE, digital strategist, Results Direct. Presenter: Dani Weinstein, Community Builder, Strategist and Advisor.

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