article thumbnail

Preparing Your Association for AI

Association Analytics

For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails. San Diego, California Orlando, Florida Seattle, Washington Let’s say these all sound appealing, but you want to get a bit more granular. The results?

San Diego 317
article thumbnail

2016: An Association Blogging and Podcasting Odyssey

Spark Consulting

I remember participating in my first bloggercon at ASAE in a sunny plaza in San Diego in 2008, shortly after I’d launched Thanks For Playing, the precursor to the Spark blog, with about 30 other association professionals, sharing our thoughts about how to use this new platform to strengthen our industry and our community.

San Diego 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Your marketing director didn’t. Well, how about this: The San Diego Zoo is literally the No. Carole understands that content is king of the jungle. And her content proliferates without being a copycat. Carole Baskin did.

Strategy 100
article thumbnail

Association Brain Food Weekly: 4.9.21

Reid All About it

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Content barriers. I don’t work with companies who take the committee approach to content—it’s a huge red flag for frustrations down the road. Johnson Experience Marketing. Event safety. More info/register.

San Diego 370
article thumbnail

News Revenue Hub Expands as Journalism Membership Programs Grow

Associations Now

An initiative by Voice of San Diego to bring membership programs to media outlets is picking up enough steam that it’s being spun off into a separate nonprofit. The News Revenue Hub launched last year, a project of the nonprofit news outlet Voice of San Diego.

article thumbnail

BIO International Convention 2020: Taking an International 17,000 Attendee Conference Virtual in Under 8 Weeks

Achurch

This year’s convention was scheduled to take place in San Diego, June 8-11, 2020. After the conclusion of the event, paid attendees were allowed full access to view all the event’s content for up to one-month after the end date (through July 11 th ). Sponsor Value.

San Diego 108
article thumbnail

Report: Meetings Bring More Than Money to Host Cities

Associations Now

When the San Diego Tourism Authority did this, it found that in 2015, 23 percent of visitor traffic in the city was from 553,000 conference attendees who spent $620 million. We’re trying to get planners to understand that our asset base of expertise can help shape their content and redevelop their show as a whole.”.