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How to use innovative technology to attract members to your association

Nimble AMS

Consider adopting modern association management software (AMS) to drive member recruitment. An AMS is an invaluable tool to optimize your operations and boost member recruitment and retention. . Use the results to personalize your approach to member recruitment. Provide data about different industry positions.

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How to develop your association’s professional development program

Freestone

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Certification programs Many organizations offer certification and licensing programs within their association as an added benefit to members, offering a level of prestige within an industry.

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How to Boost Non-Dues Revenue for Your Association

Crowd Wisdom

To succeed in any industry, your organization must identify and develop new sources of revenue beyond collecting membership dues. Investing in your learning program to offer continuing education and professional development courses offers great potential for monetization.

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How to Reduce Membership Churn

MemberClicks

We’ll provide insights into how to improve retention rates and how to keep members engaged. Churn rates can vary widely between products and services and industries. This is frequently done through news and industry updates. Provide examples of how national or world events impact them and your organization.

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Tips for Selling Online Courses to Your Association Members

Fonteva

Included in this genre are e-learning and online courses. Selling online courses to your association members is an effective way to provide engaging and educational experiences and opportunities. Selling online courses is more than just pulling together educational materials and handing them off to your members. Let’s begin.

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How to Convince Employers to Pay for Professional Development

WBT Systems

It’s especially frustrating when these people are employers in your association’s industry or profession. The employers who are afraid people will leave after they’ve invested in their professional development are aware of the power of education—they just don’t know how to use that power for good. Ask for their feedback on curriculum.

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How to Send Onboarding Emails that Make Your Association’s New Members Feel Welcome Right Away

Aptify

Your membership recruitment efforts worked! Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Notify them of important dates, such as your annual conference or the upcoming release of industry research.

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