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Turn Your Social Media Goals Upside Down

Association Adviser

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the social media equation.

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Other options to consider are social and community listening. Social listening is when you search social media channels for mentions of your association, products, events, hashtags, or even your industry at large. This proactive strategy will definitely help set your association apart in such a busy world!

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Daily Buzz: Don’t Procrastinate on These End-of-Year Projects

Associations Now

Callie Walker from the MemberClicks blog recommends getting a head start on the following end-of-year projects in particular: Member renewals. “If If your membership renewal cycle is based on the calendar year, now is most definitely the time to start planning,” she says. “Do Will you have any graphics? Testimonials?” Walker asks. “Do

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Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back

Higher Logic

Everyone knows getting buy-in for a new project can be frustrating. Being prepared for those concerns will help you address them and move your project forward. Social media, AMS, and CRM communities offer very few features. On top of that, engaging your audience on social media takes away your content ownership.

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How To Start a Micro-Advocacy Program in Your Association

Higher Logic

Similar to a volunteer program , an advocacy program asks members to help with certain projects or initiatives. These opportunities are as easy as writing a letter to a congressperson, sharing a blog post on personal social media, or attending a town hall event. Don’t just create a micro-advocacy program to have one.

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Social Media Roundup: How Algorithms Are Invading the Workplace

Associations Now

Take a peek at what the workplace of the future could look like in today’s Social Media Roundup. TechCrunch contributor Danny Crichton sees definite benefits of automating many aspects of the workplace, despite the huge cultural shift it would bring to work environments. Your New Boss Could be an Algorithm.

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Social Media Roundup: #NoFilter For Anywhere But The Office

Associations Now

There are conversations meant for the office—and others that most definitely are not. That, and more, in today’s Social Media Roundup: Silence Really Is Golden. The post Social Media Roundup: #NoFilter For Anywhere But The Office appeared first on Associations Now.' Don't be THAT person [link] #assnchat.