Wild Apricot
APRIL 2, 2015
'In past conversations, we''ve learned that many associations, clubs and non-profits use e-newsletters to communicate with their members with varying degrees of success. So we revisited the subject in a recent Advisory session. Here are 3 key insights.
Aaron Wolowiec
MARCH 31, 2015
'We’re nearing college commencement season. In about six to eight weeks, excited college graduates around the country will don their caps and gowns, ready to hit the workforce with enthusiasm and a bit of trepidation. And so, once again, we’re reading a lot about hiring – and in some cases, lack thereof. But there’s good news for graduates and jobseekers in general: Associations and nonprofits are hiring.
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YourMembership
APRIL 3, 2015
March Madness is almost over, major league baseball starts next week, and the NFL draft is quickly approaching. Excited? You bet! But not for those reasons. I’m excited because Xperience 2015 is just a week away! Once again 300 association leaders and staff from around the country and as far away as South Africa, will converge on St. Petersburg for YM’s annual customer conference.
Optimist Consulting
MARCH 30, 2015
'I was delighted to deliver a presentation about crowdsourcing at the recent MemberWise ‘Membership Excellence’ conference. I thought I’d share six examples of membership organisations that are using crowdsourcing well. What is crowdsourcing? Firstly, I just wanted to start off with a definition of crowdsourcing from crowdsourcingweek.com: Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal – often innovation, problem solving, or efficiency.
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Wild Apricot
MARCH 30, 2015
'During our recent Expert Webinar, "Making Members Feel They Matter", there were a number of questions left unanswered about "Matterness". In this post, presenter Allison Fine provides answers to these questions.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Virtual
APRIL 2, 2015
'Technology associations based on standards efforts share many common goals and challenges. Over the years, through the shared experiences of literally hundreds of such efforts, a set of best practices has emerged, including strategies on: How best to set up a new association. What an effective organizational structure looks like. What programs and practices make sense as the organization moves from conception through launch, growth and ultimately through maturity and end of life.
Optimist Consulting
MARCH 30, 2015
'I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. It is focused on more traditional fundraising and campaigning charities but I felt there were some useful lessons for membership organisations. The value of taking a more integrated approach with communications is to ensure that all your audiences (members, trustees, event attendees, customers, service user
Wild Apricot
MARCH 31, 2015
'Wild Apricot ''s mobile app for Android has been released! This Wild Apricot Update offers details on the Android and iOS apps, as well as the first wave of responsive website themes - all part of the first phase in our mobile strategy.
Aaron Wolowiec
MARCH 31, 2015
'Jeff Hurt, executive vice president, education and engagement, for Velvet Chainsaw Consulting. Photo courtesy of Jeff Hurt. Q & A with Jeff Hurt , Executive Vice President, Education and Engagement, Velvet Chainsaw Consulting. Q: It’s a Saturday night. What would we most likely find you doing? A: Catching up on a favorite series like “House of Cards,” “Orange Is The New Black,” “Scandal” or “How To Get Away With Murder” before I go out with a few friends for a quick dinner.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Mariner
MARCH 29, 2015
'The email subject line caught my eye: Just Released: Area Ambassador Program. I clicked through and explored, and perhaps more importantly, I moved this email to my fitness folder with a follow-up flag. A sure sign that this message resonated. Only later did I realize that this was yet another great example of how we can re-imagine our “chapters” and our volunteer cultivation to meet the new generation of members.
Optimist Consulting
MARCH 30, 2015
'I recently carried out some membership focus groups for a client. One of the topics that came up was how to remind members about the access they have to discounted services or special offers from the membership organisation, and how to make it easy for them to keep up to date with these kinds of benefits. With 61% of UK adults owning a smartphone (Ofcom) it seems obvious to me that membership bodies should be attempting to take up more space on people’s mobile devices – helping members access i
Jamie Notter
MARCH 31, 2015
'I''m reading The Lean Startup , by Eric Ries, and I can''t believe I haven''t read it until now. It''s the best business book I''ve read in a long time. I promise a full review once I''m done, but I couldn''t wait to point out one really important point that connects to something I feel very passionate about: systems thinking and organizational learning.
Eric Lanke
MARCH 30, 2015
'Over the last few weeks I''ve been "working out loud"--translating the observable behaviors associated with my organization''s core values into simpler "sixth grade" language. I''m doing this in the hopes that the behaviors will become more memorable. Memorable for my team, yes, but more importantly for me, who has an obligation to reinforce their important role in our organization by calling out instances in which people are and are not acting in accordance with them.
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Associations Now
MARCH 30, 2015
'Though the American Anthropological Association has been a vocal proponent of indigenous rights throughout its history, the group had remained quiet on the Native American mascot debate. That changed last week when AAA released a statement on the issue. Anthropologists have joined a long line of groups to call on professional and college sports communities to rethink their use of Native American mascots and nicknames.
Optimist Consulting
MARCH 30, 2015
'I recently attended the launch of the annual MemberWise ‘Harnessing the Web’ survey report. More than 200 organisations contributed to report on how they were using digital platforms at their membership organisation. Below are the five things that stood out for me. 82% expect their website to offer ‘self-service’ functionality to members. This is a 21% increase on last year’s survey.
Velvet Chainsaw
MARCH 30, 2015
'Most keynotes fail at actually providing learning and retention. Sure, many keynotes are inspirational, motivational and provide an engaging story. And if that’s all we’re looking for from a high-paid professional speaker for a keynote, it works. However, when an organization pays $10,000-$75,000, or even a higher fee, for a 45- to 60-minute message, we expect more.
Association Adviser
MARCH 31, 2015
'Sponsored content Four key steps for attracting top talent Trying to recruit top talent with a single technique is like trying to win a football game with the same passing play or trying to win The. For more about this topic, click on the headline.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Associations Now
APRIL 2, 2015
'The Governors Highway Safety Association has given a thumbs-up to plans by Illinois and other states to create designated zones for drivers to use their cellphones. If you can’t beat ‘em, give ‘em a spot to tweet. That appears to be the strategy that the state of Illinois is taking as it adds six “ Safe Phone Zones ” to the Illinois Tollway in the coming weeks.
Optimist Consulting
MARCH 30, 2015
I was delighted to deliver a presentation about crowdsourcing at the recent MemberWise ‘Membership Excellence’ conference. I thought I’d share six examples of membership organisations that are using crowdsourcing well. What is crowdsourcing? Firstly, I just wanted to start off with a definition of crowdsourcing from crowdsourcingweek.com: Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal – often innovation, problem solving, or efficiency.
Velvet Chainsaw
APRIL 2, 2015
'Many conference organizers and their organizations tend to focus only on linear, incremental improvements. Most of those improvements are transactional in nature. Improving online registration, ecommerce, confirmations, lodging, CEU tracking, etc. Or they tend to copy what another conference is doing. Rarely do they explore the actual reasons behind number trends.
Association Adviser
MARCH 31, 2015
'Sponsored content Four key steps for attracting top talent Trying to recruit top talent with a single technique is like trying to win a football game with the same passing play or trying to win The. For more about this topic, click on the headline.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Associations Now
APRIL 3, 2015
'Managing a conference blog takes work. But the benefits, including increased attendee engagement and higher web traffic, may make it worth considering. For the past month, I’ve been writing “ Conference Circuit ” for AssociationsNow.com. The weekly article highlights one association’s meeting and includes some stats, interesting and new offerings, and details on how it’s using social media and other tools to engage attendees.
Optimist Consulting
MARCH 30, 2015
I recently carried out some membership focus groups for a client. One of the topics that came up was how to remind members about the access they have to discounted services or special offers from the membership organisation, and h. ow to make it easy for them to keep up to date with these kinds of benefits. With 61% of UK adults owning a smartphone (Ofcom) it seems obvious to me that membership bodies should be attempting to take up more space on people’s mobile devices – helping members access
Velvet Chainsaw
APRIL 3, 2015
'Julius Solaris and his team at the Event Manager Blog launched the Event App Bible recently. Here are five trends he noted from his research of more than 100 providers and 2,000 participants. Full image and description here-> 5 Trensds in Event Mobile Apps. Courtesy of Event Manager Blog The post Event Mobile Apps Five Big Trends [Infographic] appeared first on Velvet Chainsaw's Midcourse Corrections.
SCD Group
MARCH 29, 2015
'I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. “Can we set up a call? What time works best next week?” Followup. “It’s Josh. I just wanted to followup and see if you received my earlier email?” Top Issues in all 50 States.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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