article thumbnail

#LAstory: How Discover Los Angeles Won Instagram

Associations Now

The Los Angeles Tourism & Convention Board’s recent ad campaign “What’s Your L.A. More on how the Los Angeles Tourism & Convention Board, through its Discover Los Angeles brand, used photos from the Instagram-famous to pitch its message: “Instagram-famous”? The secret?

article thumbnail

How to Reset Your Board Diversity Efforts

Associations Now

One reason for that may be that organizations’ efforts to diversify their boards have been more reactive than intentional, and more interested in optics than truly diverse leadership. As board expert Julie Daum told the Los Angeles Times last month: “Are we going to say, ‘I’m blond. How to do that? Expertise matters, of course.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 12.1.23

Reid All About it

The weekly list of free educational events and resources for the association community… Grassroots advocacy. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization.

Arlington 266
article thumbnail

Association Brain Food Weekly: 6.21.19

Reid All About it

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Try it on bluefish too. 1 CAE credit.

article thumbnail

New Program for Budding Filmmakers Has Golden Globe Pedigree

Associations Now

In a collaboration with Film Independent, the Hollywood Foreign Press Association will bring filmmakers from two prominent film festivals to Los Angeles to get up-close training in the film industry. The Hollywood Foreign Press Association is best known for giving awards to the best in film and television as part of the Golden Globes.

article thumbnail

Lunchtime Links: When Good Education Programs Go Bad

Associations Now

Are your education programs built to succeed? Education is a big draw for professional associations. Red flags to watch for when evaluating your education programs, and more, in today’s Lunchtime Links. But are your education programs up to snuff? Plus: the power of personal purpose. Tell us in the comments.

article thumbnail

Association Brain Food Weekly: 2.3.17

Reid All About it

If your organization has a webinar scheduled in the next few weeks, please send me the link. Hosts: SmartMeetings, Sheraton Grand Los Angeles and Sundance Helicopters. Presenter: Jennifer Bennett, senior manager of education & training, VolunteerMatch. More info/register. Tue 2/7 at 2 p.m. Where Do I Go From Here?