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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Innovative Nimble AMS returns to the 2023 ASAE Annual Meeting and Exposition

Nimble AMS

Our Nimble AMS team is returning to the 2023 ASAE Annual Meeting and Exposition in Atlanta, Georgia. With over a hundred sessions at ASAE 2023, there are plenty of opportunities for your organization to learn and grow. What is My Competitor Doing Now by Tirrah Switzer, Community Brands Senior Director of Product Marketing.

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Association Brain Food Weekly: 9.18.20

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The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. More info/register.

Montana 350
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Association Brain Food Weekly: 2.14.20

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This series of 15-minute videos cover hot topics and issues related to 501c organization management. Have you been looking into community for your organization, or are not sure if you’re using your current community effectively? Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Tue 2/18 at 2 p.m.

DC 243
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Association Brain Food Weekly: 4.28.17

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Your weekly list of free webinars and events for the association community… If you’re not heading to ASAE’s Marketing Membership & Communications Conference (aka MMC) next week, glom onto the hashtag #MMCCon like the rest of us and follow along on Twitter. Check out this post about creating a chat strategy for your organization.

Utah 150
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Association Brain Food Weekly: 6.19.20

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Inclusion strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Many organizations have turned to videoconferencing tools like Zoom, GoToMeeting, and Skype to help their leaders come together and stay connected during this crisis. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs.

Video 221
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Association Brain Food Weekly: 9.25.20

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At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. A lack of diversity isn’t an indictment on your organization, but rather a symptom of that implicit bias.”. Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy.