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AUGUST 6, 2021

Remember how excited you were when first introduced to Slack or Asana? Achurch Consulting explains how to thoughtfully manage multiple communication and collaboration platforms. Microadventures: how to find a sense of awe and discover a miraculous world right outside your door. Emily Pennington, New York Times ).

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Learn how the heart influences your perceptions, emotions, intuition, and health.

Revenue 195

Revenue Content Virginia Technology 195

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OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. 6% have no formal, documented strategy for their virtual conference. Guest: Robb Lee, Chief Strategy Officer, ASAE.

Revenue 195

Revenue Survey Leadership Education 195

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APRIL 1, 2022

WBT Systems explains how to welcome career changers entering your industry by helping them with career guidance, skills development, and network building. How to help members and attendees manage the emotions that get in the way of participation: “As the creators of experiences, we can circumvent the predictable path of non-participation.”

Revenue 195

Revenue Technology Education Video 195

CMA Solutions

JUNE 16, 2022

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Reid All About it

FEBRUARY 12, 2021

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 15, 2021

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”.

Innovation 359

Innovation Las Vegas Communications Education 359

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JUNE 2, 2023

He’s the guy behind the New York Times recipe section, so you can consider him a reliable culinary source. Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile.

Technology 195

Technology Chicago Education System 195

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DECEMBER 14, 2018

Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? MemberSuite explains how sponsored content solves both these challenges and why you should consider offering this opportunity to your industry partners. Slefo, Ad Age ). Host: TechSoup.

Vermont 285

Vermont DC Washington Education 285

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JANUARY 31, 2020

MemberSuite explains how to help members develop relationships and have experiences that will give them a sense of belonging and community. Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. How to stop thinking about work at 3 a.m.

Chicago 221

Chicago Massachusetts DC Washington 221

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AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Reid All About it

MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. How to Develop a COVID-19 Safety Plan.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Sponsorship strategy. Ann Patchett, New York Times ).

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Host: New York Society of Association Executives. Good enough” technology.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JANUARY 28, 2022

They also explain how to overcome registration resistance. Achurch Consulting describes how to build trust and connections with your team while working remotely. 5 Tips to Deliver a Better Member Experience: How to Present Your Member Benefits for Max Engagement. Connecting while working remotely. 1 CAE credit. Host: CQbd.

Newsletter 195

Newsletter Survey Team Software 195

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OCTOBER 4, 2019

MemberSuite shares the secret to retaining new members. It’s a secret worth spilling about what members are really seeking and how to help them find it. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Tue 10/8 at 1 p.m. –

LMS 186

LMS DC Social Media Washington 186

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JULY 9, 2021

Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Fri 7/9 at 12 p.m.* – Strategy First, Software Next. Improve Your Email Engagement with a Conversational Email Strategy. Office myth.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

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APRIL 5, 2019

The weekly list of free educational events and resources for the association community… When I was in charge of getting a new AMS back at my old association, I had no idea how to approach selection and implementation. Even worse, I didn’t even know how clueless I was. How to get through an extremely busy time at work.

District of Columbia 170

District of Columbia DC Washington LMS 170

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FEBRUARY 1, 2019

The Book Review (New York Times): my kitchen companion this morning. Hear insights uncovered in the creation and implementation of a state society’s effective government relations strategy and advocacy ground game. Learn how to address the regulatory implications once legislation has been passed. Some things never change.

Certificate 107

Certificate Chicago DC Washington 107

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JANUARY 26, 2018

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” His article is well worth your time because it explains how this “mania for cryptocurrency could wind up building something much more important than wealth.”.

DC 225

DC Washington millennials Chicago 225

CMA Solutions

OCTOBER 31, 2022

In addition, you should not launch any marketing campaign without strategy , which will include some level of market research. As a result, we became First Bank’s virtual news service, securing the bank a series of interviews in under two weeks that led to more than 35 media placements, which garnered more than half a billion impressions—520.5

Marketing 52

Marketing New Jersey New York Social Media 52

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JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. The community strategy playbook from Mobilize is based on the blueprint they developed for their own user community.

Revenue 42

Revenue North Carolina Education System 42

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MAY 6, 2022

WBT describes how to become an amateur futurist and what’s in it for you and your association. The report covers a wide range of topics and includes participant comments on new initiatives, diversity practices (and impact), overcoming challenges, member advisory groups, lessons learned, and more. Data strategy. Quick hits.

Arlington 39

Arlington Project Newsletter Revenue 39

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APRIL 29, 2022

Non-dues revenue incubator. Three association execs will get help fleshing out the contours of a new non-dues revenue program and bringing it to life. Evaluating non-dues revenue. Lead Marvels has developed a framework to help associations evaluate and rank non-dues revenue opportunities. 1 CMP credit. Host: PCMA.

Revenue 39

Revenue Louisiana Technology Recruiting 39

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APRIL 17, 2020

WBT Systems found out how they managed to pull that off so quickly. Hint, it has a lot to do with their course design strategy. Go on a virtual visit to the New York Times’ 52 Places to Go in 2020. ( New York Times ). How to Go Virtual (While Still Creating an Engaging Experience). Going virtual—why.

North Carolina 44

North Carolina Montana Revenue Content 44

Association Adviser

MARCH 19, 2013

[link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. Are you wondering how to influence potential customers and prospects? The New York Times. Patricia Redsicker. Social Media Examiner.

Georgia 60

Georgia Directory New York Newsletter 60

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APRIL 10, 2020

How to have a successful virtual happy hour—priorities, right? Anna Goldfarb, New York Times ). How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Dan Crowd ). Baby goat web cam!

North Carolina 74

North Carolina Content Montana Social Media 74

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SEPTEMBER 6, 2019

They explain how to earn and reward learner loyalty. Strategy as currently practiced rarely emphasizes the importance of community.” “Strategy as currently practiced rarely emphasizes the importance of community.” Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. How to respond?

Chicago 37

Chicago LMS New York Content 37

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FEBRUARY 4, 2022

Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Host: New York Society of Association Executives. Member Value through Wise Investment Strategy ( Chatting with Agnes & Cecilia). New episodes are posted around 1 p.m.

Content 39

Content Education Recruiting Recruitment 39

SCD Group

AUGUST 6, 2013

First came the announcement that the owner of the Boston Red Sox had purchased the Boston Globe from the New York Times (NYT). The New York Times purchased Boston Globe for $1.1 Companies will be looking at how to reduce dues payments in their trade associations. Billion 20 years ago. Industries continue to change.

Boston 40

Boston Washington New York Newsletter 40

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MAY 1, 2020

Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. Bruce Rosenthal gives some examples for how associations can pivot their sponsorship programs to virtual events. Anne Saxelby, Eater ). “My

North Carolina 273

North Carolina Revenue Strategy Education 273

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AUGUST 19, 2022

No one tells you about all the work your team has to take on when implementing a new AMS —which is why this new guide from Ellipsis Partners is a godsend. It’s much better to get this news well before your project begins so you can figure out how to juggle these tasks with your regular workload. Hybrid work myths.

Technology 43

Technology Software Cost Products 43

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. Quick hits.

San Diego 370

San Diego Price Strategy Education 370

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SEPTEMBER 21, 2018

Don’t Wait for a Class Action to Find Out (webinar & New York, NY). The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. Location: online and New York, NY. CLE credit. More info/register.

North Carolina 34

North Carolina DC Washington New York 34

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AUGUST 20, 2021

While reviewing their website traffic reports, they discovered a common theme in their five most popular blog posts: how to increase online learner and virtual attendee engagement. How to beat burnout and help your team overcome feeling like there’s not enough time in the day. Host: New York Society of Association Executives.

Revenue 195

Revenue Content Resources Strategy 195

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DECEMBER 4, 2020

Tagoras is running a brief survey to determine how organizations offering professional development will focus their time and resources in 2021. It includes questions about the impact of the pandemic on strategy, pricing, etc. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Virtual conference design. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Association Adviser

APRIL 16, 2013

This month’s Corner Office spotlight shines on Carol Khoury, managing director of membership & marketing, for the 10,000-member New York Society of Security Analysts (NYSSA). Associations have to research what members really want and value, and then figure out how to deliver it without reinventing the wheel a thousand times.

New York 60

New York millennials Analysis Revenue 60