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OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Dave Bornmann at Association Analytics shares five convincing points to use when making a case for a bigger data analytics budget. I’m happy to feature it as long as it’s not too product-centric.

Maryland 272

Maryland LMS Revenue Strategy 272

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APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Blue ocean strategy. To keep them at bay, find a new blue ocean.” Dull new world. I’m happy to feature it as long as it’s not too product-centric. AI vs human interactions.

Revenue 256

Revenue Price Denver Tools 256

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FEBRUARY 23, 2024

TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. They describe ASHA’s astounding success with its Learning Pass and share ASHA’s Jack Coursen’s advice from Leading Learning’s recent Learning Business Summit. I’m happy to feature it as long as it’s not too product-centric.

DC 261

DC Washington Member Engagement Innovation 261

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JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Post-program campaigns.

Revenue 256

Revenue Strategy Member Engagement United States 256

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MARCH 19, 2021

Celebrating a new season. At First Round Review, Jessmina Archbold says self-care is not what you buy yourself, it’s how you work on yourself. She explains how to assess your needs, identify where you’re depleted, and find resources and solutions, including setting boundaries. How to Find Your Hidden Culture Patterns.

LMS 370

LMS Nashville Strategy Video 370

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JUNE 18, 2021

It’s much more challenging to make work friends when you’re a new employee in a remote workplace. Achurch Consulting shares advice for all you new guys/gals on the job, including suggestions for rethinking your virtual background, taking advantage of existing opportunities, scheduling meetups and paying attention to personality clues.

LMS 369

LMS Certificate America Committee 369

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SEPTEMBER 1, 2023

TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. They describe nine strategies for marketing membership to Gen Z. We all know how culture plays a significant role in an organization’s success. Who has the time to learn?

Revenue 227

Revenue Survey Education Strategy 227

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MAY 22, 2020

The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking.

Certificate 369

Certificate Revenue Conference North Carolina 369

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JANUARY 26, 2024

Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Email marketing news. Leadership development for young members. Oh my, yes.

Survey 256

Survey Project Strategy Education 256

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OCTOBER 6, 2023

Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. I’m happy to feature it as long as it’s not too product-centric. Conference design.

Revenue 256

Revenue Certificate Tools Innovation 256

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. If you’re feeling nostalgic about ASAE TEC, a new online event, People Powering Tech on December 14 from 10:30 a.m.

Certificate 281

Certificate Price Tools Technology 281

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MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. New member onboarding. Innovation method.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Mobile apps. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

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MAY 26, 2023

WBT Systems shares strategies for convincing people to commit time to their own professional development. In other news, Forj acquired community platform Mobilize after gobbling up LMS platform Web Courseworks earlier in the year. I’m happy to feature it as long as it’s not too product-centric. More info/register.

Technology 195

Technology Education Arkansas Leadership 195

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. See how you measure up! He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” The fact is a recent invention ,” says Jon Askonas at The New Atlantis.

Atlanta 195

Atlanta millennials Price Technology 195

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MARCH 17, 2023

Propel explains how their culture assessment evaluates eight primary culture patterns, your change readiness and where you land on the spectrum from traditional to contemporary to futurist. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Association revenue. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

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FEBRUARY 5, 2021

Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. How to check for inclusive language in Microsoft Word. Rob Woodgate, How to Geek ).

San Diego 370

San Diego Price Strategy Education 370

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SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members.

Revenue 272

Revenue Innovation Education Tools 272

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AUGUST 4, 2023

Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. TopClass LMS explains how online education programs can help increase member engagement. Member engagement. Non-dues revenue partners.

Atlanta 195

Atlanta Price Revenue Denver 195

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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Thank goodness, many associations are rethinking new member onboarding. Sponsorship strategy.

Revenue 227

Revenue Chicago Leadership Education 227

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. However, it’s important that you understand the parameters of their services, whether they’d be a valuable addition to your team, and how to find the ideal partner for you. That’s great!

LMS 172

LMS Course Price Team 172

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APRIL 14, 2023

TopClass LMS explains how your association can clear up the confusion and attract employers and learners to your digital badge programs—plus why you should do it sooner rather than later. Elizabeth Grace Saunders, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout.

Leadership 195

Leadership Education Revenue Strategy 195

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OCTOBER 13, 2023

Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. Sadly, it’s too late for those who went out of business because Americans want cheap, low-quality shrimp.

Revenue 272

Revenue Austin Tools Education 272

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MAY 12, 2023

Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. I’m happy to feature it as long as it’s not too product-centric. Membership tiers. Newsletters. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Sponsorship strategy. Ann Patchett, New York Times ).

Content 195

Content LMS District of Columbia Tips 195

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NOVEMBER 6, 2020

Billhighway explains how to identify bright spots —chapters that are achieving success by doing something different, something others chapters can replicate. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. At the Harvard Business Review, Darrell K.

Learning Management System 285

Learning Management System Education Communications Technology 285

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. A new episode is posted every Monday by 1 p.m.,

LMS 186

LMS DC Social Media Washington 186

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FEBRUARY 12, 2021

In uncertain times, stay focused on your mission and explore new ways to deliver on that mission.”. Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Online education nimbleness.

Revenue 370

Revenue North Carolina Industry Technology 370

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OCTOBER 16, 2020

Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! If you’re hunting for new association management software, take a look at Ernie Smith’s advice in Associations Now. Anna Goldfarb, The New York Times ).

Indiana 221

Indiana Review Education Conference 221

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SEPTEMBER 24, 2021

Chapter leaders are busy volunteers trying to juggle their personal, professional and chapter responsibilities. Their list starts with advancing DEI within your association and industry, and building a culture of belonging, but also includes strategies that don’t take as long to implement. Chapter event/website tech.

LMS 195

LMS District of Columbia Revenue Survey 195

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MAY 1, 2020

WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. You can help these kids out—as well as all the people, young and old, who have been laid off or lost their business—by supporting your local food bank. 1 CAE credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

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MARCH 10, 2023

But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Strategic resilience.

Committee 195

Committee Education Software Technology 195

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OCTOBER 22, 2021

Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. New association podcast. Masooma Memon, Databox ). Email Address: Subscribe.

San Diego 195

San Diego Education Social Media Content 195

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JULY 30, 2021

People are too busy to find and vet the educational content they need, so do the dirty work for them. During the pandemic, the Adventure Travel Trade Association (ATTA) added 250 new members and achieved an 80% retention rate—in the travel industry! I found a tasty new fish recipe, roasted dill amberjack (instead of salmon).

Newsletter 195

Newsletter Certificate Technology Strategy 195

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OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. New Yorker ).

DC 170

DC Las Vegas Washington Review 170

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JANUARY 19, 2018

We can’t predict the future but we can imagine different futures and prepare ourselves and our organizations for those scenarios. WBT Systems shares advice this week on how to think like a futurist. One thing we can predict about the future: implementing new technology will never stop. New Scientist ). Wolcott, Quartz ).

LMS 174

LMS Price Revenue Technology 174

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AUGUST 14, 2020

Let sponsors host discussion rooms—an AMS partner hosts a room on membership topics, an LMS partner hosts one on professional development topics, etc. I’ll be happy to feature it as long as it’s not too product-centric. How to Go Virtual (While Still Creating an Engaging Experience). Reserve some rooms for crowdsourced topics.

Montana 370

Montana Conference Education Tips 370