How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

Some companies naturally attract millennials. Lean on research, including studies and surveys, that flat-out asks millennials what they want. In the study, 88 percent of millennials polled preferred a collaborative work culture to that of a competitive one.

The millennial mantra: give

Aaron Wolowiec

And millennials are taking note. According to the plethora of research on millennial behavior, Gen Y embraces social responsibility. At the same time, millennials believe in giving back – but not necessarily with money. Engage your millennials. ‘Tis the season for giving!

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Proven Tactics to Recruit, Retain and Unleash Millennial Talent


By 2025, Millennials will comprise 75% of the global workforce. A vast majority of these Millennials want to work for organizations that foster innovative thinking, develop their skills, and make a positive contribution to society. Millennial’s Employer Criteria.

The Trick to Innovating with Gen Y

YourMembership Blog

How Do You Innovate With Millennials? There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Innovating with millennials sounds like a no-brainer.

Tips for Managing Millennials - from a real, live millennial!

Association Management

that it dawned on me that I belong to the dreaded Millennial Generation. In a Fortune Magazine article entitled Everything you need to know about your Millennial co-workers , Katherine Reynolds Lewis. employs a large number of Millennials.

Daily Buzz: Rethink Your Recruiting Process

Associations Now

To find the right person, you have to tweak the recruiting process. When it comes to recruiting new team members, it’s important to find people who fit your company culture. Stanford Social Innovation Review explains how to build a successful executive team.

Can Disruptive Innovation Benefit Associations?

SCD Group

Rather than sitting around and talking about negative trends or "fussing" about Millennials, two businesses within these industrie shave refocused and created innovations designed to re/engage participants and recruit new ones. Associations representing industries or professions should be scanning the environment to discover any disruptive innovations that might impact that industry or profession. What do you do if participation is dropping?

Reduce Barriers to Entry

Spark Consulting

Just about every association I know of is struggling to recruit younger members (aka Millennials). fundraising innovation marketing membership whitepaper young professionals CFA Society Minnesota National Capital Area Food Bank Sohini Baliga

Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

Mizz Information

Attracting Millennial/Young Professional Supporters. Associations are struggling to recruit younger members. Download the free whitepaper this article is based on, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations.

[WHITE PAPER] Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations


Attracting Millennial/Young Professional Supporters. Associations are struggling to recruit younger members. To learn more, download your free copy of Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations at [link]. Steal This Idea!

From the Corner Office: Scott Wiley, CAE

Association Adviser

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. .

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Top Findings from the Membership Marketing Benchmarking Report

Membership Marketing

In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members.

Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Association Brain Food Weekly: 10.27.17

Reid All About it

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025.

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4 tech facts Executive Directors need to know about AMS platforms

Nimble AMS

By using an AMS solution built on a modern, enterprise CRM platform , associations can move beyond traditional AMS solutions to leverage modern technological innovation. What technology will your association invest in?

Association Brain Food Weekly: 5.15.20

Reid All About it

We want to educate, inspire and innovate together. Learn about the tools and best practices for designing a reputable online survey, recruiting participants, and analyzing the data. During the pandemic, many millennials are finally seeing work meet their expectations.

Association Brain Food Weekly: 3.9.18

Reid All About it

– Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. From innovative ways to present information and use food and beverage to flexible room settings, find out what top planners are doing to make sure everyone is comfortable.

Association Brain Food Weekly: 12.13.19

Reid All About it

Millennials are spending more time at home than previous generations , per research uncovered by Sarah Todd at Quartz. When you recruit members, you’re inviting them to your organization’s “party.”

Building Inclusive Online Communities

Higher Logic

The second type is perception bias , which occurs when you form an opinion about a group that makes it difficult to fairly assess an individual within that group – think about how Baby Boomers view Millennials and vice versa.

Association Brain Food Weekly: 10.12.18

Reid All About it

Whatever your next step or long-term goals may be, advancing in government affairs and/or advocacy requires unique professional and leadership development to catch the eye of future employers and executive recruiters. Host: Community IT Innovators.

Social Media Roundup: How Customer Experience Got Old School

Associations Now

What If Your ED Was a Millennial? What if the management reigns were handed over millennial employees? And tradition laid to rest at the hands of innovative thinking. So recruit away and engage them as you harness the talent, the vision, and the drive they have to offer.

Hiring for Culture Fit is on the next #CultureChat

Jamie Notter

In the research Maddie and I did for When Millennials Take Over , we found some pretty amazing companies. One of them--Menlo Innovations, a custom software company--specifically said they hire for "kindergarten skills" and have no problem teaching their software designers new coding languages or other technical competencies, but they must possess those basic kindergarten skills or they don't get in the door. practices do you use to recruit/hire for culture fit?

Association Brain Food Weekly: 6.13.16

Reid All About it

Find out with Jeff De Cagna, Chief Strategist and Founder of Principled Innovation. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters.

Introducing an Awesome New Podcast About Workplace Culture


a nonprofit that helps other causes tell their mission through video, and co-author of the book IGNITE : Setting your Organization’s Culture on Fire with Innovation. Millennial Alignment. Millennials are now the largest segment of the workforce–a spot they will hold for decades.

Advance Reading for #ASAE15

Associations Now

Session: Josh Linkner, “Harnessing Innovation: Turning Raw Ideas into Powerful Results,” 8:30 a.m. Session: “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit?

Association 4.0 by Sherry Budziak and Kevin Ordonez

Eric Lanke

Innovation Does Not Necessarily Mean Technology Let’s start with the flawed premise. They continue to be locked into bureaucratic, paternalistic systems that stifle innovation and, in some cases, actually prevent it from occurring. Be innovative! Focus on Gen X, not Millennials.

Monday Buzz: Appealing to New Graduates

Associations Now

How to engage and recruit new graduates to your association. Now is a great time for your association to engage with and possibly recruit these new college graduates. Keep in mind that these young millennials are looking for more autonomy than the previous generation.

Steal This Idea!

Association Adviser

Attracting Millennial/Young Professional Supporters. Just about every association we know of is struggling to recruit younger members. To learn more, download your free copy of Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations.

Steal This Idea!

Association Adviser

Attracting Millennial/Young Professional Supporters. Just about every association we know of is struggling to recruit younger members. To learn more, download your free copy of Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations.

Survey: These Companies Set the Standard for Leadership

Associations Now

A new study finds that the best companies to recruit from have one thing in common: really, really good leadership training programs. Chances are, a lot of people have great ideas for growth and innovation,” GE CEO Jack Immelt told the magazine. “It’s

First Steps to Better Employee Engagement

Associations Now

In their new book, The Non-Obvious Guide to Employee Engagement (for Millennials, Boomers, and Everyone Else) , Jamie Notter and Maddie Grant, CAE, arrive at a definition that’s at once simple and complicated. Plenty of studies show that employees often feel disconnected at work.

Build a Journey to Yes Using Marketing Automation


Do you need to: Recruit new members to broaden your base. Enthusiastic Millennials seeking hands-on experiences, busy mid-career moms and dads with little time to spare and seasoned professionals nearing retirement may all be represented.

New Partnership Seeks to Diversify Boards

Associations Now

NACD provides board-recruitment services to major corporations, small companies, and nonprofits. We applaud the efforts of NACD’s Board Recruitment Services to advance the contributions that Latino leaders can make at the highest levels of corporate leadership.”.

Association Brain Food Weekly: 11.10.17

Reid All About it

Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. Why aren’t associations more innovative when it comes to tech maturity?

Arrested Development? A Strategic Approach to Technology Reboots Association Growth


Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters.

Eric Lanke: Who Revolves Around Who?

Eric Lanke

Innovation. I also read this fantastic post on SocialFish by Ryan Crowe about an outsider Millennials perspective on associations and association membership. Very pleased to see you now agree with me about the need for radical innovation in association business models.

Association Brain Food Weekly: 8.9.19

Reid All About it

Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Learn how to incorporate tactical strategies designed to enhance the management, engagement and training of millennial employees.

Oh, Christmas Tree Industry: How an Association Is Keeping a Holiday Tradition Fresh

Associations Now

But the group does have some other problems on its hands—an aging industry and new consumer types—that call for innovation. One of the biggest opportunities we have is with the next big generation—the millennials.

Association Brain Food Weekly: 3.16.18

Reid All About it

Solving the Mystery of Association Innovation: 7 Practical Steps to Increasing Members, Revenue and Value. Learn how to ease into innovation and apply it to membership, growth and organizational sustainability.

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The Future of Online Communities is Curated Content - and that’s Great for Community Managers!


Millennials now make up 50+% of our workforce. They are the most in-demand new member recruitment category and they come with high digital expectations. Many membership organizations have launched online communities over the past several years.