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FEBRUARY 2, 2024

If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. Member connections. At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. Print magazines. Generation Z.

Certificate 271

Certificate Denver South Carolina Project 271

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APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Member recruitment. I’m happy to feature it as long as it’s not too product-centric.

Revenue 259

Revenue Strategy Price Newsletter 259

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JANUARY 5, 2024

TopClass LMS describes what they see in their crystal ball, particularly for professional development programs. Member segmentation. Dave Will at PropFuel has a lot to say about the low bar of member data segmentation. Learning about AI. I’m happy to feature it as long as it’s not too product-centric.

Revenue 281

Revenue LMS Price Education 281

Reid All About it

JUNE 25, 2021

Online learning. Since everyone went virtual over the past year, the competition has heated up in the online learning marketplace. WBT Systems suggests a baker’s dozen ways to differentiate your online learning programs from the competition. More info/register (possible fee for MPI non-members).

LMS 361

LMS Revenue Tips America 361

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APRIL 5, 2024

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. 2024 membership pains. Seems like a good place to start.

Revenue 259

Revenue Price Denver Tools 259

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DECEMBER 22, 2023

If so, consider dedicating a day or more to a staycation as described by TopClass LMS. Member onboarding. Tracy King of InspirEd describes the advantages of microlearning for your new member onboarding process. Industry analysis for members. I’m happy to feature it as long as it’s not too product-centric.

Analysis 295

Analysis Software Education Strategy 295

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OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Member app. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Online community. Why do members join associations?

Maryland 276

Maryland LMS Revenue Strategy 276

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JUNE 14, 2024

Bulletin describes how a membership app helps improve engagement by providing a centralized communication channel for members. Extra credit Nearly three-quarters of organizations were the target of attempted business email compromise attacks. I’m happy to feature it as long as it’s not too product-centric. Membership app.

Arlington 212

Arlington Revenue Leadership Strategy 212

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NOVEMBER 17, 2023

Data about organizations serving adult lifelong learners is hard to find. Please take six minutes (or less) to complete this survey from Leading Learning/Tagoras. The resulting data will help associations understand the professional development landscape, plan learning strategy, and budget for learning programs.

Price 265

Price Survey Team Recruiting 265

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Is it difficult to find members to serve on your membership committee?

LMS 369

LMS Certificate America Committee 369

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Nominate your new product, member program, partnership success, or organizational change that propels your association toward its mission.

Tools 276

Tools Strategy Revenue Technology 276

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OCTOBER 6, 2023

Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. The organization’s outgoing treasurer describes the financial situation as “dire.”

Revenue 259

Revenue Certificate Tools Innovation 259

Reid All About it

AUGUST 25, 2023

Oprah Winfrey Online programs. Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. I’m happy to feature it as long as it’s not too product-centric.

millennials 370

millennials Survey Team Education 370

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OCTOBER 13, 2023

Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. I’m happy to feature it as long as it’s not too product-centric. AI in the workplace. Brand acquisition.

Revenue 276

Revenue Austin Tools Education 276

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FEBRUARY 9, 2024

TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Online experiences. It’s encouraging to see associations willing to explore new ways to gather members together on online platforms.

Newsletter 271

Newsletter Certificate Denver Case Study 271

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MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Two proven tips to increase your newsletter’s open and click rates. Association innovation.

LMS 370

LMS Nashville Strategy Video 370

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DECEMBER 15, 2023

TopClass LMS describes how assumptions about careers don’t always hold up now. They explain what that means and how associations can help members adopt a flux mindset and a portfolio approach to their careers. Online communities. Online communities, again. I’m happy to feature it as long as it’s not too product-centric.

Iowa 259

Iowa millennials Texas Strategy 259

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SEPTEMBER 15, 2023

TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. Open Space events.

LMS 259

LMS Revenue Arlington Education 259

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. If you’re feeling nostalgic about ASAE TEC, a new online event, People Powering Tech on December 14 from 10:30 a.m. Intentional learning.

Certificate 286

Certificate Price Tools Technology 286

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JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Leadership development for young members. The 2024 survey is now open.

Survey 259

Survey Project Strategy Education 259

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SEPTEMBER 11, 2020

LMS/CRM integration. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. 9 things your association, chapter or chamber can do to help members improve their lives during this pandemic. LMS Demo Day.

LMS 329

LMS Montana Revenue Price 329

Forj

MAY 25, 2021

This task is made even harder if your CME learning management system ( CME LMS ), the platform that delivers eLearning to your association’s members, fails to support you in the effort. 5 Features to Seek in Your Next Learning Management System. 5 Features to Seek in Your Next Learning Management System.

LMS 91

LMS Learning Management System Course Case Study 91

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. I’m happy to feature it as long as it’s not too product-centric. Valuable information for associations!

Revenue 206

Revenue Certificate Committee Leadership 206

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SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” Event design.

Revenue 276

Revenue Innovation Education Tools 276

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JULY 21, 2023

Member education. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. You surely understand the extent to which your organization’s culture influences its success. Online community. Online communities are extremely popular with younger audiences. Governance.

Atlanta 195

Atlanta millennials Price Technology 195

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MARCH 11, 2022

Amy Showalter, ASAE Government Relations and Advocacy Professionals Advisory Council member and author of ASAE’s Creating and Managing an Association Government Relations Program , is asking associations to contribute to the 2022 Grassroots Influence Pulse study. Is your virtual conference engaging enough to prevent multitasking?

LMS 195

LMS Revenue Los Angeles Newsletter 195

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SEPTEMBER 4, 2020

Sending website traffic to members. Association CEO Clive Roux shared advice at Association Success for using your association’s digital assets to grow your audience and deliver value to members. His association made their website “a real megaphone for… members, bringing them awareness, recognition and even new business.”

Montana 322

Montana LMS Revenue Recruiting 322

WBT Systems

JANUARY 31, 2017

Is your association a learning organization? A learning organization becomes more like a community that members can feel a commitment to. The second article points out that association members are much more “tech savvy” than association executives may think.

Organization 150

Organization Learning Management System LMS System 150

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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Member app. Member retention.

Strategy 276

Strategy Video Technology Innovation 276

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SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Who has the time to learn? But sometimes a traditional online program or course doesn’t fit our schedules.

Revenue 230

Revenue Survey Education Strategy 230

Association Analytics

SEPTEMBER 27, 2023

Focus on the Outcomes Embracing the Future: We know change is hard and in long-standing organizations, can be met with resistance. By using analytics, they realize that most of their online course engagement happens in the evenings. Let’s take member retention as an example.

Analysis 169

Analysis Revenue System Learning Management System 169

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OCTOBER 23, 2020

The weekly list of free educational events and resources for the association community… Corporate member training programs. WBT Systems explains how to become the corporate training partner for your member companies. The HR and training staff at your member companies are under duress right now. Virtual event production.

Revenue 300

Revenue Review Content Strategy 300

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MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. New member onboarding. It means “jumping out of the system.”

Nashville 370

Nashville LMS North Carolina Recruiting 370

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MARCH 8, 2024

TopClass LMS published another recap from the recent Learning Business Summit. Chapters should offer plenty of member-organized social meetups, not just education programs. GrowthZone explains what to do before, during and after an event to help increase registrations and attendance. Education program marketing.

Social Media 254

Social Media DC Strategy Education 254

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AUGUST 4, 2023

Your input will help associations benchmark the use of event, member, and other mobile apps in associations. Member engagement. TopClass LMS explains how online education programs can help increase member engagement. Online experiences. Membership pricing. Non-dues revenue partners.

Atlanta 195

Atlanta Price Revenue Denver 195

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FEBRUARY 12, 2021

If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. Online education nimbleness. WBT Systems describes several other options for delivering online education. I’ll be happy to feature it as long as it’s not too product centric. Accepting reality.

Revenue 370

Revenue North Carolina Industry Technology 370

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MAY 12, 2023

Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Impexium explains how your association and members could benefit from offering a tiered membership model. I’m happy to feature it as long as it’s not too product-centric. Newsletters. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200