Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Yeah, it sucks. Just the facts. “ CAE credit. More info/register.

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Atlanta millennials Price Technology 195

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Engaging and enabling the organization.

DC 232

DC Arlington Virginia America 232

Higher Logic

NOVEMBER 13, 2018

A bold move in the home state of “America’s Team,” but she found her people! Baby Boomers, when you hear your Millennial members talk about the importance of work-life balance, do you roll your eyes? Millennial employees, do you wonder why your Gen X employer feels distant? Millennials. Generation X.

millennials 241

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Hear about some major considerations for online engagement. Lindsay Rutz, Marketing Assistant @Web Scribble.

millennials 307

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Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Amanda Kaiser, member engagement specialist, Kaiser Insights.

St. Louis 341

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Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Presenters: Amanda Kaiser, MBA, Member Engagement Specialist, Kaiser Insights LLC.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. You’re on the same team. Cheer for each other. 10 Association Communications Stats + Membership Tips.

Communications 287

Communications Tips Content Tools 287

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

EventMobi: Association Events

SEPTEMBER 13, 2023

One of the keys to saving money as an organization is putting effort into member retention. Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! Member engagement. Especially when it comes to showing your members they matter.

Member Experience 130

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Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

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Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Associations Now

MAY 17, 2017

To put D+I into practice, membership teams need to be constantly thinking about opportunities that foster action. Their “Ask The Guru” discussion looked at how to maximize member engagement through diversity and inclusion efforts. GSA provides a great example of how membership teams can drive a D+I initiative into action.

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Reid All About it

AUGUST 27, 2021

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Advancing Ethical Understandings in Diverse Teams. Learn how to manage an organization or team successfully while honoring those differences and advancing ethical understandings. Craft the Perfect Member Journey to Keep Your Members Engaged.

Tampa 200

Tampa Revenue Education Content 200

Potomac Core

MARCH 22, 2016

Updating the Association’s Strategic plan provided the perfect opportunity to engage members and the board of directors. However, it was an “outside in” focus that helped Morgan and his team systematically uncover and understand the critical external challenges facing professional club managers. The Dual Millennial Challenge.

millennials 100

millennials America eBook Member Engagement 100

Higher Logic

MARCH 27, 2020

This week, Higher Logic teamed up with Community Brands to host a webinar on just that – strategizing for the next generation. According to the Community Brands’ Member Engagement and Loyalty Study : “The largest number of members join a professional organization early in their career – within five years of employment.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Spotlight young members in your newsletter.

Tips 98

Tips millennials Newsletter Recruiting 98

YourMembership

MAY 31, 2012

Management Team. Ideas to help you engage, empower and retain members. How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But once you have them as active members of your staff, board or volunteer base, what do you do?

Innovation 150

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Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

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Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert.

Case Study 150

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Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert.

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

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Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Digital Marketing Trends and Traditions 2019. Location: Ottawa, Ontario. . More info/register.

Social Media 170

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Reid All About it

SEPTEMBER 22, 2023

Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience.

LMS 266

LMS Revenue Education Strategy 266

Associations Now

MARCH 21, 2019

Making membership worthwhile for millennials and Generation Z starts with value—but ends with affordability. Myers says that while aligning membership packages with core young member values—networking opportunities, career support, and other resources—is of high priority, so is instilling financial flexibility. Other Links of Note.

Social Media 75

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Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Your new member onboarding shouldn’t just be show and tell , says Billhighway. Host: Results Direct. Tue 3/26 any time from 10:30 a.m.

Arlington 170

Arlington DC Washington LMS 170

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Reid All About it

APRIL 5, 2019

If only I had read a post like this one from the DelCor team about buying association management software. CB Insights looks at 12 industries that are supposedly being killed off by Millennials , if you believe the clickbait headlines. Ultimate Member Engagement: The Power of Data-Driven Decision Making. 1 CMP credit.

District of Columbia 170

District of Columbia DC Washington LMS 170

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

YourMembership

APRIL 24, 2012

Management Team. Ideas to help you engage, empower and retain members. April 24th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations.

Recruiting 150

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Associations Now

JUNE 28, 2017

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. The truth is, membership teams face a lot of heartache, and probably some sleepless nights, thinking about membership acquisition, engagement, and retention.

Certificate 79

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YourMembership

JULY 20, 2012

Management Team. Ideas to help you engage, empower and retain members. ” It’s either powered by youthful arrogance or a brilliant marketing/PR move, if you believe that all publicity is good publicity. Smith is the Director, Inbound Marketing at YourMembership.com. Member Engagement + Retention.

Social Media 150

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Reid All About it

JULY 15, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Lowell Aplebaum, CAE, member of ASAE’s CAE Commission. From Millennials to Boomers: Connecting with Members at Every Age. Presenter: Kathy Cohen, Head of Marketing, EverThere.

North Carolina 150

North Carolina Austin Innovation Washington 150

Association Adviser

JULY 28, 2016

Mentoring programs benefit members at all career stages. Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Tactics for engaging millennials.

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.orgCommunity

OCTOBER 8, 2019

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Scan the Market. Make Data-Driven Decisions.

Technology 40

Technology millennials Revenue System 40

Aptify

APRIL 4, 2018

Time for you to get a focused look at how Community Brands is leveling the playing field between for-profits and purpose-driven organizations, and investing in underserved markets and technologies. Innovating for Year-Round Member Engagement. Understanding the Millennial Mind. The Psychology of Online Fundraising.

Innovation 56

Innovation Florida Technology millennials 56

Eric Lanke

SEPTEMBER 26, 2011

Member Engagement. The Marketing Committee. These are all bodies designed to infuse the management practices of the association with the expertise and wisdom of association members themselves. Committee X wants funds to produce a new marketing brochure. Member Engagement. (9). Eric Lanke. Leadership.

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Committee Report Innovation Project 100