ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. You can use a PDF splitter to separate a document into different files.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Intentional learning.

Certificate 281

Certificate Price Tools Technology 281

Nimble AMS

JANUARY 23, 2023

A new AMS can build enthusiasm by greatly increas ing the staff and member experience. When it’s time to share the good news of your new technology investment, consider the following strategies: Share why you bought your new AMS. Ensure you hit the following important spaces when sharing you’ve purchased a new AMS: Social media.

How To 122

How To Software Newsletter Social Media 122

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. AI literacy.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Get everything you need in this RFP template for CMS and website redesign projects from Brightfind. CMS/website RFP. Make every effort to remain human in a world of AI , says David Meerman Scott. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JULY 2, 2021

Wes Trochlil suggests how to tackle a big data cleanup project —one bite at a time. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Focus your attention on one audience at a time.

Technology 370

Technology Strategy System Education 370

Socious

NOVEMBER 9, 2016

Maybe they’re less experienced with web-based technology. More Members Are Using (and Enjoying) Technology Than You Might Think. First, why do you think your members will hate your new technology? First, why do you think your members will hate your new technology? Maybe they hate change. Don’t lose heart.

Technology 100

Technology Software Membership Management System 100

Reid All About it

AUGUST 12, 2016

– Estimating the ROI of Your Technology Projects. Learn how to think through the ROI for the tech projects on your list so you can prioritize them. By the end of the hour, you’ll have the skills you need to confidently pursue the technology projects that make sense for your organization, constituents, and donors.

Utah 150

Utah millennials Social Media LMS 150

Delcor

NOVEMBER 26, 2018

ASAE’s 2018 Technology Conference & Expo ( #asaetech18 ) is packed with sessions led by industry experts that will provide valuable information about current technology trends that you can take back and put into action in your own association. Project Management & Strategy. Marketing & Content Management.

Technology 51

Technology Conference Project Analysis 51

Reid All About it

OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Member mobile app. Dirty data. More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Technology has its own momentum.

Strategy 272

Strategy Video Technology Innovation 272

MemberClicks

APRIL 24, 2024

Know who your target market is and the qualities of your ideal member. Website content and social media posts are timely. It can often be used as a lead magnet; member content is at the base of social media posts. What Can Technology do For You? What Can Technology do For You?

Association Management 52

Association Management Tips Software Social Media 52

NXUnite

APRIL 2, 2024

Go further than that by featuring matching gifts on your Ways to Give page, a dedicated matching gifts page, fundraising appeals, and social media. Cause Marketing When a company donates a percentage of its sales, it’s known as cause marketing. That means it can introduce its brand to new markets and demographics.

Resources 130

Resources Examples Products Guidelines 130

Reid All About it

MAY 21, 2021

Much is uncertain, but current projections can help. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. 5 Secrets of Email Marketing Geniuses. 1 CMP credit. Fri 5/21 at 12 p.m.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Fri 3/25 at 12 p.m. – EventTech Chat.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? .* – Do This, Not That!

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

DECEMBER 3, 2021

Since many associations already outsource operational IT functions, as long as someone owns the strategic and holistic technology perspective, what he’s proposing makes sense to some degree, although you’d have to tweak his idea for smaller organizations. 70 content ideas for social media posts. Chief Digital Officer.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

SEPTEMBER 15, 2023

Impexium describes three crucial principles that most associations and vendors overlook during an AMS implementation —things that will make your project much more difficult. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. AMS implementation. 1 CMP credit. More info/register.

LMS 256

LMS Revenue Arlington Education 256

Slice-Works

MARCH 23, 2018

lySocial media measurement is your insurance policy coverage for opportunities and unanticipated events. While social media strategy lays out a road map for your success, no one can plan for everything. Changes in technology, changing trends, or new issues in your industry can all present new challenges.

Social Media 28

Social Media Strategy Review Newsletter 28

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Blue Sky eLearn

MAY 16, 2019

Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. Education Services and Technology Vendors. You may have a full marketing department handling everything, you may not.

Tips 211

Tips FAQ Education Sample 211

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. There is no doubt that social media efforts can be a challenge.

Social Media 40

Social Media Marketing Price Survey 40

Reid All About it

AUGUST 25, 2017

Something else I could have used—this glossary to AMS lingo from DelCor Technology Solutions plus an explanation of how an AMS works. Not a week goes by that I don’t get excited by the potential of technology. Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market.

Social Media 153

Social Media Survey Tools Innovation 153

Reid All About it

NOVEMBER 29, 2019

They especially get in the way when you’re leading up a project, so thankfully WBT Systems suggests 11 catalysts for cross-departmental collaboration. I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. Demystifying Event Marketing. Mon 12/2 at 5:30 p.m.

West Virginia 360

West Virginia Washington DC Revenue 360

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Determine your funding, expertise, and technological capabilities, and assess how you can most effectively use them. Promote these incentives on your home page, in your blog sidebar, in email campaigns, and on social media. Step up your social media interaction.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Host: Brandt Krueger, founder Event Technology Consulting. More info/register. Fri 6/18 at 12 p.m. – EventTech Chat.

LMS 369

LMS Certificate America Committee 369

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. No need to ask in ASAE Collaborate, Brightfind shares an RFP template for CMS and website redesign projects. CMS/website RFP. Digital badges. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Achieve

FEBRUARY 16, 2024

Relevant marketing metrics for your corporate sponsor , such as how many people viewed and engaged with a social media post on your account that shouted out your partner or how many views your event landing page received, which features your sponsor’s logo and an overview of their services. They’ll be sure to return the favor!

Strategy 52

Strategy Proposal Social Media Florida 52

Reid All About it

APRIL 26, 2019

WBT Systems explains how to design and market programs that meet the education expectations of Millennials and Gen Z. Some quick hits before we get to next week’s free webinars: How to get more leads from a live event using social media. Marshal Carper, Social Media Examiner ). Christopher S. Ottawa, Ontario).

Social Media 170

Social Media Arizona millennials Proposal 170

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JUNE 16, 2017

Get the lowdown on the voice-enabled speaker market in this post from eMarketer. Anyone in the association and nonprofit community is encouraged to donate to this digital food drive organized by my friends at DelCor Technology Solutions. Leave with a checklist on how to plan a mobile project. Every $1 you donate provides 2.5

Raleigh 186

Raleigh DC Washington Social Media 186

Reid All About it

SEPTEMBER 15, 2017

Dave Coriale at DelCor Technology Solutions isn’t one to use that kind of language in public but he did share 12 steps association CEOs can take to avoid becoming the next Equifax —and avoid getting the axe. If you have a hard time keeping up with emerging technology , check out the creative ways these eleven CIOs stay current.

Raleigh 203

Raleigh Arlington Social Media DC 203

.orgSource

SEPTEMBER 25, 2023

Use ChatGPT to design and conduct surveys and market research. To provide customized support, an AI must be configured and trained to assist in your particular project. Onboarding a bot will probably be a cross-functional project requiring input from multiple business units. In other words, you need a bot of your own.

Las Vegas 88

Las Vegas FAQ Process New York 88

Achieve

SEPTEMBER 15, 2023

But as technology advances, you can’t help but think about the ways that your organization might not be keeping up with the times. Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. Book or article clubs.

Committee 52

Committee Newsletter Social Media Technology 52

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. My YouTube examples don’t quite fit this lofty definition.

Leadership 88

Leadership Social Media Case Study Industry 88