Associations Now

FEBRUARY 27, 2019

Old-school event strategies will turn off younger attendees, but digital-focused, personalized meetings will capture their attention. What millennials really want is more digital integration and to be included in all aspects of a meeting, says Jason Dorsey, president of The Center for Generational Kinetics, in an interview with BizBash.

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Reid All About it

AUGUST 21, 2020

Presenter: Lee Gimpel, founder of Better Meetings. Presenters: Barbara Dunn, Partner @Barnes & Thornburg LLP. Presenter: Amanda Davis, CMP, Director of Learning & Development and Online Learning Manager, Blue Sky eLearn. Presenters: Ann H. Presenters: Dan Ratner and Scott Oser. More info/register.

millennials 307

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Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Member retention. Zoom fatigue. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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MAY 15, 2020

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Presenters: Antonia Cardone, Americas Lead of Total Workplace, Cushman & Wakefield. Presenters: Christina Becker, founder of the Canadian Nonprofit Academy and Vice President at Becker Associates.

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Association Adviser

APRIL 20, 2017

Millennials: You know them well, those 73 million professionals born between 1980 and 1996 who are now an integral part of the American workplace. It’s a myth that millennials feel entitled to a better title and more pay for simply doing their jobs. Sarah Sain, Naylor Association Solutions. Yet, they still get a bad rap.

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Reid All About it

SEPTEMBER 22, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” 1 CAE credit.

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LMS Revenue Education Strategy 266

Reid All About it

FEBRUARY 23, 2024

Gen Z and millennial marketing. Digital Learning Accessibility, The Road Ahead Learn about elevating accessibility as an institutional imperative, designing and implementing institutional policy and strategies, and selecting and using technology-driven innovations to enhance accessibility. Event sponsorships. More info/register.

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DC Washington Member Engagement Innovation 261

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JANUARY 26, 2018

Attracting millennial/young professional supporters. 4 million US jobs are expected to be disrupted by technology and other factors between now and 2026. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Presenter: William H. Presenters: Tiffany M. CB Insights ).

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DC Washington millennials Chicago 225

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? The agenda will be created by the community through suggesting topics and/or volunteering to share content via a presentation. How can technology and automation make our marketing efforts less painful? Marketing to younger generations. CAE credit.

LMS 256

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Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Usability testing is the latest version of that phenomenon—and it’s a good thing to learn about over on the Fionta blog since it solves lots of problems and increases the value of your technology investments. Usability testing.

Revenue 195

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Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Marketing to Gen Z and millennials. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy.

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Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 29, 2023

If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Webinars are not just one-off presentations; they’re a substantial investment of your time, energy, and often, the goodwill of volunteers. CAE credit.

Revenue 272

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Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. More info/register.

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Association Freak

MARCH 2, 2024

Reading Time: 4 minutes Association Management Trends 2024 In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. This strategy justifies higher dues and provides non-members with financial incentives to join.

FAQ 72

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Reid All About it

OCTOBER 27, 2017

Make a checklist out of this one: Kylee Coffman at DelCor Technology Solutions explains how to make Google love your association website. “ Host: ASAE Technology Section. Moderators: Laura Lewis, Director of Technology, Society of Critical Care Medicine. Presenter: Becky Willis, VP of Enterprise Engagement, EdCast.

LMS 150

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Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. Presenter: Michael Jones, director of mobile technologies, Results Direct.

millennials 150

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Reid All About it

AUGUST 12, 2016

– Estimating the ROI of Your Technology Projects. By the end of the hour, you’ll have the skills you need to confidently pursue the technology projects that make sense for your organization, constituents, and donors. Presenter: Eric Leland, Founder, FivePaths. Presenters: Gail Straus, Founder, GKS Consulting.

Utah 150

Utah millennials Social Media LMS 150

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. I don’t think technology is to blame.

Tampa 200

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Association Freak

MARCH 1, 2024

Reading Time: 4 minutes In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. Here are some of the transformative strategies and innovations we see shaping the future of associations.

Revenue 72

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Reid All About it

OCTOBER 28, 2016

The survey will help the association community better understand how membership organizations use or don’t use social technologies to deliver learning. The size or budget of your association, and whether you use or don’t use social technologies, doesn’t matter. Presenters: Shashi Bellankonda, chief marketing officer, Surefire.

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AUGUST 7, 2020

But, this week, WBT Systems reveals the high career costs of working from home for Gen Z and millennials. Sponsorship strategy. Presenter: Christina Rowe, founder, The Collaborative. Presenter: Dr. Gleb Tsipursky, CEO, Disaster Avoidance Experts. Presenters: Ann H. But it’s not the same experience for everyone.

Montana 369

Montana Conference Education Tennessee 369

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DECEMBER 21, 2018

Some quick hits before we get to this week’s list of free webinars: Perennials (older workers), not millennials, will trigger the next wave of talent retention efforts. Presenter: Heather Mansfield, Founder of Nonprofit Tech for Good. Presenter: Adele Cehrs, CEO and founder, Epic: A Real-Time Marketing & PR Agency.

Email Marketing 174

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Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. More info/register.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

FEBRUARY 22, 2019

Presenter: Matthew Zablud, Partner, Beekeeper Group. Presenters: Andy Hicken, Director of Quality and Strategy at Web Courseworks. Presenter: John S. Presenters: Joe Sapp, CAE (moderator), Director of Strategic Development, Talley Management Group. 1 CAE credit. Location: Washington DC. More info/register.

Social Media 170

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JANUARY 25, 2019

The weekly list of free educational events and resources for the association community… Oh my god, Millennials, Gen Z, they’re here! New Year, New Digital Strategy (Association Coffee Talk, Alexandria VA). Let’s start 2019 with a discussion around your digital strategy. Host: Personify. Tue 1/29 at 8:30 a.m. –

Chicago 170

Chicago DC Content Washington 170

WBT Systems

APRIL 4, 2017

This is a great blog post with suggestions for structuring content so that learners are not faced with a long presentation that is occasionally interrupted by an activity, such as a quiz. The key to designing a new digital strategy or plan for association learning is to set achievable goals.

Learning Management System 218

Learning Management System LMS millennials Education 218

Reid All About it

MARCH 22, 2019

Dan Hickey at DelCor describes the seven steps your association should take when building a technology project team. Do you have a strategy to keep them coming back to you – for content, resources and to take action? Presenter: Chris Green, Senior Application Analyst at Association Technologies, Inc. 1 CAE credit.

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Arlington DC Washington LMS 170

YourMembership

FEBRUARY 24, 2016

Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? In order to thrive, your engagement strategy must expand to reach all age demographics.

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Achieve

OCTOBER 25, 2016

New research from Achieve investigates millennials’ ongoing cause engagement behaviors during a presidential election year. Today Achieve, in partnership with the Case Foundation, released the second wave of research from the 2016 Millennial Impact Report. The second wave of data surveyed millennials from June through August 2016.

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Reid All About it

SEPTEMBER 30, 2016

Presenters: David LaFrance, CEO, American Water Works Association (AWWA). Presenter: Mark Cooper, Chief Executive Officer, IACC. Presenter: Marc Thompson, EVP, credentialing provider ITPG. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Presenter: Christian Britto, Operations Manager, rasa.io.

Maryland 150

Maryland millennials Education America 150

Slice-Works

MARCH 6, 2014

What Millennials Want. Millennials have been called many names: the Always-On Generation, Gen Y and Digital Natives. What they want is technology freedom. They want technology that blends seamlessly into their lifestyle. Gen Y is the impetus behind the BYOD (bring-your-own-device) movement in the workplace. Next Steps?

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millennials Technology Marketing Communications 28

Association Adviser

MARCH 10, 2014

Two millennials weigh in on the latest research findings. As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Millennials don’t want to interact with brands on social media the same way that they interact with friends or family.

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Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Presenters: Margo Crawford, President, and CEO, Business Sherpa Group. Ottawa, Ontario).

Social Media 170

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Reid All About it

OCTOBER 12, 2018

If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Presenters: Jeff Altman and Jim Kahl, Partners at Whiteford, Taylor, Preston. Presenters: Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden.

DC 170

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Higher Logic

FEBRUARY 27, 2020

For example, associations tend to make community part of their membership strategy while corporate companies use community as an extension of marketing. Keep these considerations top of mind when planning your personalization strategy: Ask only for the data you need. She hasn’t seen this approach work well. Liked what you heard?

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millennials Content Tips Communications 207

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. Presenter: Shiv Narayanan, Head of Marketing, Wild Apricot. Presenters: Jeffrey S.

Case Study 150

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Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. Presenter: Shiv Narayanan, Head of Marketing, Wild Apricot. Presenters: Jeffrey S.

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Case Study Social Media millennials Sample 150