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Survey: In-Person Meeting Attendees Are Younger, Want Personalized Experience

Associations Now

In-person meetings are bouncing back, according to a Freeman report, but millennials and Gen Z attendees are more particular about what they want out of them. There’s a need for millennials to fill the void in middle management, which are the decision makers around meetings,” he said. Email is not there,” he said. Will they come?

Survey 100
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Association Brain Food: 8.25.23

Reid All About it

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. They pull out a few good ideas from survey comments too. Gen Z and millennials. 1 CAE credit.

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Review: When Millennials Take Over

Spark Consulting

I recently had the opportunity to read a review copy of When Millennials Take Over , a new book by Jamie Notter and Maddie Grant of Culture That Works designed to help us get past the freak out and to a “ridiculously optimistic” view of the future of work. tl;dr: Don’t do another member survey! Sounds hard, right?

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Cross-selling to non-members who buy products or attend conferences. Membership numbers look good.

Survey 150
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Millennial-Friendly Benefits Worth Considering

Associations Now

Not sure how to crack the code to attracting and retaining that millennial workforce you’re looking for? Benefits could also help associations looking to attract millennials and other entry-level employees. Those numbers help explain responses to an American Student Assistance survey [PDF] about the impact of student debt.

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Spread the Word: Millennials Love Mayo, Survey Says

Associations Now

Every industry has been doing its due diligence to gain insight into the millennial generation. In today’s edition, the Association for Dressings and Sauces takes a generational approach to studying trends around one of the industry’s core products. We know, we know: Another story about millennials will have you rolling your eyes.

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What Gen Z Wants From Leaders

Associations Now

Much of it has to do with technology: 62 percent of Gen Z and millennials think that AI will have a positive influence on their work and want to see it integrated more often, compared to just 38 percent of Boomers who feel that way. Every rising generation gets accused of selfishness and refusal to get with the program.