Remove Communications Remove millennials Remove Products Remove Survey
article thumbnail

Survey: In-Person Meeting Attendees Are Younger, Want Personalized Experience

Associations Now

In-person meetings are bouncing back, according to a Freeman report, but millennials and Gen Z attendees are more particular about what they want out of them. Meetings are attracting younger attendees, a new study has found, but there’s increased pressure on planners to restructure and communicate those meetings to satisfy them.

Survey 116
article thumbnail

Association Brain Food: 8.25.23

Reid All About it

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. They pull out a few good ideas from survey comments too. Gen Z and millennials. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Cross-selling to non-members who buy products or attend conferences. Membership numbers look good.

Survey 150
article thumbnail

What Gen Z Wants From Leaders

Associations Now

Much of it has to do with technology: 62 percent of Gen Z and millennials think that AI will have a positive influence on their work and want to see it integrated more often, compared to just 38 percent of Boomers who feel that way. Every rising generation gets accused of selfishness and refusal to get with the program.

article thumbnail

Spread the Word: Millennials Love Mayo, Survey Says

Associations Now

Every industry has been doing its due diligence to gain insight into the millennial generation. In today’s edition, the Association for Dressings and Sauces takes a generational approach to studying trends around one of the industry’s core products. We know, we know: Another story about millennials will have you rolling your eyes.

article thumbnail

Does Your Member Communication Tell Your Association?s Story Well?

Association Adviser

I love telling stories because they communicate who I am, what I do, and how I relate to others. Does your member communication convey who your association is, what you do and how it relates to members? Has your association conducted a member survey of any kind recently? Notices or articles don’t have to be long. Have you asked?

article thumbnail

Association Brain Food Weekly: 5.21.21

Reid All About it

I’ll be happy to feature it as long as it’s not too product centric. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Nonprofit Cybersecurity: Balancing Best Practices, Budget, and Team Productivity. Measuring What Matters: The Value of Your Online Community. More info/register. Host: Socio.

San Jose 369