article thumbnail

From Stagnant to Stand-Out: 3 Strategies to Differentiate Your Customer Experience

Higher Logic

Customer experience executives from around the world gathered in New York last week to receive some disappointing news from Forrester Research at the Forrester CX NYC Conference. Props to @andpizza for taking a bold #customerexperience strategy, interacting with customers via text!

Strategy 136
article thumbnail

Legal Group Sets AI Guidelines

Associations Now

The New York State Bar Association’s report is designed to respond to ethics and privacy concerns stoked by tools like ChatGPT. The New York State Bar Association has released guidelines to its members on the use of generative AI with a goal of addressing privacy breaches, ethical missteps, and “hallucinated” case briefs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

article thumbnail

The top Salesforce World Tour takeaways for associations

Nimble AMS

The Nimble AMS team had a fantastic time at the 2023 Salesforce World Tour in Chicago and New York City! Strategies to use data to prepare your organization for AI The AI revolution is touching everything, nonprofit and member-based organizations included. Did you miss Salesforce World Tour? Watch now.

article thumbnail

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work.

article thumbnail

Association Brain Food Weekly: 11.13.20

Reid All About it

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. last-minute strategies and what you should be doing right now to help prepare you for GivingTuesday success.

article thumbnail

4 Ways to Re-Embrace SEO in Your Marketing Strategy

Associations Now

Years of breathless articles about how social media was going to change the world played a role in pushing SEO to the sidelines, but it also had real shortcomings: Breaking news is a tough battle to win on search engines, and content strategies take months to prove their weight.