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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement.

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Association Brain Food: 4.19.24

Reid All About it

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. James Young of Product Community describes a twist on mentoring. Consultant/founder wisdom. Congratulations, Dean!

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Association Brain Food: 4.12.24

Reid All About it

Distraction is an occupational hazard for all of us. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment.

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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. I’m happy to feature it as long as it’s not too product-centric.

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Three Ideas to Perk Up Your Internal Communications Strategy

Associations Now

Here are a few internal communications strategies to try. When it comes to internal comms, strategies, of course, vary greatly. When it comes to internal comms, strategies, of course, vary greatly. The employee newsletter of yore may be a fully digital product rather than one that’s printed out and left on desks.

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. 64% of users are more likely to purchase a product online after watching a video. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1.

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Three Tactics for Creating a Standout Outreach Campaign

Associations Now

Much of AANP’s success can be attributed to its strategy around engaging its broader community and reaching nonmember professionals. Database Cleanup One of AANP’s campaign priorities was to update its database with accurate contact information for members and nonmembers. “We We had identified large gaps in our data,” Archer said. “We

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