MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. They need to be approached like a business with a revenue model, marketing plan, goals and metrics for success, and the right tools.

Revenue 52

Revenue How To Software Press Release 52

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Higher Logic

SEPTEMBER 12, 2017

Is your program effective at increasing non-dues revenue ? E-newsletters and physical magazines. Benchmarking surveys, reports, and other original research or publications. Organizations that sponsor your e-newsletter, for instance, may reach 5,000 people every week. Do sponsors see the value in each sponsorship package?

Revenue 222

Revenue Price Newsletter Directory 222

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. And this can make executing your email newsletter tricky business. And, of course, volunteers might want a say in what goes inside your email newsletter. Email communications touch on many different parts of the org chart at once.

Newsletter 90

Newsletter Process Products United States 90

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) Webinars According to a 2021 survey from vFairs, 77.2%

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.

Revenue 159

Revenue Tips Social Media Newsletter 159

Associations Now

SEPTEMBER 25, 2019

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. While content and sponsorship customization are good steps to take now, ad retargeting and podcasting could drive revenue in the future. Some associations have been quick to adopt sponsored content options.

Revenue 93

Revenue Team Communications Content 93

Socious

OCTOBER 12, 2016

It can help them evaluate an industry, develop strategies to increase revenue or member retention, and tell them what benefits members want to see. Possibly even more popular, however, are surveys. Surveys provide direct data and feedback from your members, many of whom are known professionals in their fields.

Survey 100

Survey How To Analysis Newsletter 100

Protech

JUNE 11, 2020

To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. . If you can, survey members to discover what they need or common issues they have during their job search or quest for career development.

Revenue 83

Revenue Tips Social Media Communications 83

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Source: 2017 Association Communications Benchmarking Survey. Five questions that probe your revenue-earning potential. Hear me out.

Revenue 70

Revenue Survey Communications Newsletter 70

Aaron Wolowiec

OCTOBER 18, 2016

Naylor has been conducting the survey for five years, and last year, the survey found most associations were continuing to struggle with communications. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles.

Communications 223

Communications Survey Social Media Revenue 223

Aaron Wolowiec

OCTOBER 21, 2014

He has four years’ experience helping associations with member surveys and data. An association-specific survey will help you directly gauge the health of your membership and future needs you must address. The first step in a successful membership survey is to establish its goal. What is their organization’s revenue?

Survey 100

Survey How To Sample Revenue 100

Reid All About it

NOVEMBER 26, 2021

Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck. How to Rethink Your Association’s Newsletter from the Ground Up. 1 CAE credit.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

MARCH 11, 2022

Grassroots advocacy survey. Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. 1 CAE credit.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

JANUARY 28, 2022

Analyzing Survey Data at ASHA (Data Analytics Network). Learn how the American Speech-Language-Hearing Association developed a unified process to manage their annual program participant survey. 25 Ways to Take Your Newsletter to the Next Level. AMS/CRM Software Selection Survey: What People Really Think? 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. Survey your members regularly to ask these questions.

Revenue 83

Revenue eBook Tips Team 83

Reid All About it

MARCH 24, 2023

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. . –

Revenue 227

Revenue Chicago Leadership Education 227

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. Make sure to customize surveys for each group mentioned above. True or false?

Revenue 66

Revenue Content Survey Newsletter 66

Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. State of the association industry.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JANUARY 29, 2021

Membership survey. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. – Learn How AI Based Personalization Has Become a Crucial Driver of Revenue and Growth (I.C.E. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Associations Now

AUGUST 13, 2023

Culture eats strategy for breakfast, the cliche goes, and culture apparently never goes hungry: According to a survey O’Reilly conducted, 92 percent of 1,300 executives said “improving their firm’s culture would increase its value.” But leaders still communicate plenty: In memos, speeches, newsletters, and all sorts of messaging.

Leadership 97

Leadership Sample Newsletter Review 97

Association Freak

APRIL 10, 2024

Conversely, low-impact, frequent actions like receiving newsletters may not generate significant engagement on their own. Measuring Engagement with Precision While offering a starting point, traditional surveys are limited in capturing the full spectrum of member engagement and retention.

Member Engagement 72

Member Engagement How To Discount Survey 72

Association Adviser

APRIL 15, 2014

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. “While advertising has remained very strong and actually increased, we believe there is an opportunity to increase revenue through sponsorships of current conferences and events.”

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

JANUARY 21, 2022

Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. Analyzing Survey Data ( Data Analytics Network). CAE credits. More info/register. 1 CAE credit.

Survey 195

Survey Newsletter Price Technology 195

Aaron Wolowiec

OCTOBER 18, 2016

Naylor has been conducting the survey for five years, and last year, the survey found most associations were continuing to struggle with communications. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles.

Communications 100

Communications Survey Social Media Revenue 100

Associations Now

NOVEMBER 20, 2023

This lens gave AANP the opportunity to make goals that expanded beyond membership, including boosting convention attendance numbers , improving data management , increasing webinar attendance , and growing other sources of revenue. “We Needs Assessment With better data in hand, AANP then created a survey for both members and nonmembers.

Survey 59

Survey Communications Newsletter Social Media 59

Freestone

MARCH 7, 2024

Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey. To make your PD Day relevant and engaging to your members, try surveying your members.

How To 75

How To Course Tips Education 75

WBT Systems

OCTOBER 3, 2017

This recently released report, based on a survey of more than 200 associations, describes how trade and professional associations are using technology to enable and enhance learning. Tagoras learned that 93% of the survey participants use technology to deliver learning. Who participates in this survey? Can you guess what it is?

Mooc 192

Mooc LMS Sample Survey 192

Reid All About it

JULY 24, 2020

Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. Tue 7/28 at 3 p.m.

Montana 259

Montana Revenue Case Study Conference 259

Association Adviser

OCTOBER 18, 2013

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Ask for little bits of revenue along the way rather than a large, all-encompassing package. In fact, a small cadre of attendees said that dues made up only 10 percent of their annual revenues. affinity programs).

Revenue 60

Revenue Sample Education Georgia 60

Reid All About it

JUNE 16, 2023

Surveys conducted by Freeman have uncovered the most dramatic shift in B2B event attendee demographics in three decades: attendees are getting younger. Another finding from the Freeman survey: people are registering much later for events. Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory FAQ 52

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Potomac Core

JUNE 27, 2017

The customary approach for associations is to seek out knowledge experts and then “ push ” that person’s knowledge out to the masses via educational programs, newsletters, and journals. Your organizations can utilize focus groups and survey research to pinpoint industry and professional challenges that must be addressed.

Member Engagement 119

Member Engagement Case Study DC eBook 119