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Best 2014 Blogs from Our Association and Alliance Management Company

Virtual

Your interests always drive the conversation, so here’s a list of our best blogs from 2014, based on your readership: Bad Board Members: Fighting Fury with F.I.R.E We’re not surprised this blog was among our most popular in 2014. But alliances don’t need to establish a presence on all of today’s busy social channels.

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Why branded images are a must for your social media channels

Optimist Consulting

I was looking at the issue of branded images for a client and I realised that many membership organisations are not utilising these sorts of graphics for their social media channels – which I think is a mistake. Images matter, but do you have a strategy and plan behind your image use on social media? Social media'

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Social Media Roundup: The Dangers of Diversification

Associations Now

More thoughts on this in today’s Social Media Roundup: Narrow Your Scope. — MultiView (@MultiView) December 15, 2014. In her latest blog post on Association Marketer , Kaiser breaks down a common misconception about where an organization’s growth should come from. xmaTlnipxM. ht @ ASegar ).

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Conference Circuit: 2014?s Events in Review

Associations Now

2014 was rife with incredible conferences that inspired attendees to think, collaborate, and act. Though we don’t have nearly enough space to sing everyone’s praises, we’re using 2014′s last Conference Circuit to look at some of the biggest themes and trends of the past year and perhaps inspire your 2015 conferences.

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Social Media Roundup: Avoid These Marketing Mishaps

Associations Now

Here are a few non-tech event trends to expect in 2014. A few lesson-laden gaffes in today’s Social Media Roundup: Flip the flop. — Lanie Collins (@LanieC777) January 7, 2014. — Lanie Collins (@LanieC777) January 7, 2014. 10 Non-Tech Event Trends for 2014 [link] via @EventMB #eventprof #eventtips.

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Cut through communication clutter

Aaron Wolowiec

But seriously…communication is a hard gig for most companies, especially with the advent of social media. For example, if given a budget increase, more than one-third of respondents said they’d develop a mobile strategy while another one-third said they would pour resources into social media. But let’s face it.

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Social Media Roundup: Better Strategy Means Smarter Questions

Associations Now

Also: Your nonprofit isn’t winning (on social media, that is) if it isn’t pinning. That and more in today’s Social Media Roundup. — Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. — Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. What Else is New? ht @ InclineMktg ).