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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.

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There’s an app for that

Aaron Wolowiec

Your association can leverage mobile technology for advocacy, education, member communications and engagement activities. For its newest research project, r@h has designed the 2014 Mobile Readiness Survey to gauge the mobile readiness of associations. Geolocation and Near Field Communication (NFC). Mobile Payment Systems.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” What surprised us most in 2013?

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. skills gap ” problem.

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Social Media Roundup: Lessons From a Wooden Spoon

Associations Now

An example of one exec’s experience with a wooden spoon in today’s Social Media Roundup: Get the Sauce Just Right. — Incline Marketing (@InclineMktg) April 10, 2014. — WebLink Int'l (@WebLink) April 10, 2014. Take a look [link] #assnchat. ” Sounds like a pretty tasty lesson. (ht

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Networking Group Day 2014

Associations Live

50 members made the cold, snowy trek to join MSAE for our second annual Networking Group Day on January 30th, 2014. It was a great way to kick off 2014, showcase and participate in six of MSAE''s networking groups, connect with members and share ideas. Communicating to a Dual Audience: Members and the Public Sell the experience!

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5 Web Design Tips to Make Your Association Website Stand Out

ISAE

A consistent brand across your website communicates professionalism to your prospective members. Virtual classes or courses are great for associations that offer certification opportunities and continuing education credits. Social media icons. Webinars and virtual conferences.

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