Associations Now

APRIL 10, 2014

Here’s a look at how to better communicate benefits information. According to a new survey [PDF] by employee engagement and communications company GuideSpark, 43 percent of millennials and 30 percent of non-millennials are not reading most of their handbooks. According to MetLife’s 2014 “ U.S.

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YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Younger members, especially millennials, have experienced technology as a key component of their entire education experiences, have expectations that will put pressure on associations not investing in current technology.

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Associations Now

FEBRUARY 2, 2016

But in 2014 MDA held its last telethon. While the event “served us very well in building a brand and driving engagement,” there was a need to innovate the brand and set it apart from other nonprofits, Executive Vice President and Chief Communications and Marketing Officer Steve Ford told Associations Now.

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Associations Now

APRIL 18, 2014

Curb online communication flubs before you lose another member. Even with a comprehensive online community management strategy, your nonprofit organization can still isolate and disappoint its members. — MultiBriefs (@MultiBriefs) April 17, 2014. It’s not them, it’s you. link] #assnchat #MultiBriefsOC.

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Associations Now

JUNE 25, 2014

We’ve touched on ASAE’s 2014 Marketing, Membership, and Communications Conference (MMCC) a bunch in the past week , but sometimes it helps to hear directly from the attendees, and in their words. Marketing to millennials? Reflecting on a Great Conference. “Don’t be afraid to be the dumbest person in the room.”

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Associations Now

NOVEMBER 14, 2014

” Hire a Community Manager. Why Community Manager Should Be Your Association's Next Hire [link] #cmgr #assnchat. — maggielmcg (@maggielmcg) November 14, 2014. That’s why your association should take a good hard look at hiring a community manager. . Disagree? (ht ht @ maggielmcg ).

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Associations Now

SEPTEMBER 25, 2014

What are the important issues affecting young professionals in the association community? One theme that seemed to resonate with the class of 2014: integration. According to discussions at the recent NextGen Association Summit, integration is one.

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Associations Now

JUNE 5, 2014

With at least four generations at work now, organizations are struggling to find ways to manage age-related challenges, said AARP COO Jo Ann Jenkins during her opening address at ASAE’s 2014 Finance, HR, & Business Operations Conference last week. The only way we do that is through communicating. asked Birnbach.

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SCD Group

JANUARY 13, 2014

Fast-Paced Best Seller: Author Russell Blake Thrives on Volumes By Alexandra Alter via The Wall Street Journal Frequency may be an important strategy for association communicators as shown in this article. Some novelists are obsessed by plot pacing and character development, others by a literary turn of phrase.

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Associations Now

JUNE 25, 2014

A discussion at last week’s ASAE Marketing, Membership & Communications Conference raised this concern, at least indirectly, as several association professionals weighed in on the impact of new or re-envisioned membership models. AAM] “ Catching Up With Membership Stories, Part 1 ,” March 12, 2014.

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Associations Now

JANUARY 13, 2014

Early 2014, for me, is overstuffed with new leadership and management challenges. MRI sounds a bit cutesy at first, but it attacks some of the main drivers of organizational dysfunction: misinterpretation, lack of communication, and a failure to listen closely to what’s being said. Take heed: Close listening is a big deal.

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Beth Kanter

JUNE 9, 2015

How Gen Z Donors Harness the Power of Online Giving – Guest Post By Emily Hawkins, VP of Communications, Crowdrise. Generation Z, the heirs to the digital empire built by Generation X and expanded by Millennials, is made up of people who don’t just spend time online—they live there.

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Associations Now

SEPTEMBER 10, 2014

During the first quarter of 2014, the campaign targeted 30 groups on LinkedIn with “above-the-fold” display ads, sponsored InMail messages, and sponsored updates in LinkedIn’s news feed. A group of new members on LinkedIn have asked ICF if they can start an “ICF Millennials” group there.

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Beth Kanter

AUGUST 7, 2014

While it may be the dog days of August, GivingTuesday 2014 kicks off on December 4th. Jamie is an expert in online engagement and giving, inspiring Millennial donors, and the force behind BMore Gives More, the movement to raise $5.7 Click to Download. million in a day on #GivingTuesday 2013.

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Achieve

SEPTEMBER 3, 2014

MCON 2014. , We soon agreed to the strategy below, Tumblr agreed to promote the blog through its communication vehicles, and we launched MCONideas.tumblr.com in late June with high hopes. In less than a month (June 2014), we soared from 0 followers to more than 7,200. (Internet Retailer). It began when we invited. Intriguing?

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SCD Group

OCTOBER 7, 2014

Some of the causes were outdated communications methods, stale member and prospect data, and complacency in customer service. The Women Who STEM-ed Their Way to Power By Leigh Gallagher via Fortune magazine The women at the top of the 2014 Fortune Most Powerful Women list have a serious thing for engineering. It all had to change. “We

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Associations Now

OCTOBER 6, 2014

— Deirdre Reid (@deirdrereid) October 6, 2014. Why Face-to-Face Communication Won't Disappear (Infographic): [link] #eventprofs #expochat #assnchat. — Emilie Barta (@EmilieBarta) October 6, 2014. Some tips to keep them current in today’s Social Media Roundup: Contact Info’s Constant Change.

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Beth Kanter

NOVEMBER 5, 2014

Last week, I was honored to deliver the lunch keynote at the 2014 TechNow Conference in Pittsburgh, PA organized by The Bayer Center for Nonprofit Management at Robert Morris University. (My Are you reaching out to younger donors, including Philanthrokids or Millennials or another target? Who are the people you want to reach?

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Association Adviser

MAY 20, 2014

Sarah Rosenberger , membership, communication and marketing coordinator for the Indiana Society of Association Executives (ISAE) , agreed. AMC’s Brooks would like to see less overall communication from associations and more meaningful content. . Features communication generational divide millennials technology'

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Beth Kanter

JUNE 16, 2014

June 16, 2014 marks four years since we did just that by founding Milaap , a unique platform that blends micro lending and crowd funding in order to help the working poor start their own businesses and gain independence. Consequentially in just four short years we’ve raised over $1.5 In order to make it personal to others we must be present.

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