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Social Media Roundup: Nailing Down the Price

Associations Now

Trying to offer your members great educational content? Make sure you’re pricing it according to market demand. Some advice on that in today’s Social Media Roundup: Is the Price Right? RTF @digitec : Tips for Pricing Member Education [link] #assnchat #eLearning via @digitec @nrgmunguia. For Those on the Rise.

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Goodbye e-learning

Aaron Wolowiec

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! Have formal, documented product development and pricing processes that cover their technology-enabled and technology-enhanced learning.

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Successfully Tailoring Educational Programs to Europe and Beyond – a LIVE Webinar Jan 23rd @10am Eastern

GlowGlobally

and EU markets Lack of awareness regarding the organization’s offering Need to customize content, pricing and format to the European audience Specificities of the European market (languages, cultures). In 2014, Dr. Perry assumed management of Effective Training, Inc., centric + rivalry between U.S.

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The makings of marketing mavens

Aaron Wolowiec

The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate. E-mail, event and content marketing are the top ranked tactics in terms of effectiveness. Embrace content. But what about tactics?

Marketing 100
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CXPA Elevates the Customer Experience with Community

Higher Logic

CXPA and Higher Logic launched the CXPA Community on May 13, 2014. It also wanted a more user-friendly resource section, where members could comment, rate content, vote for favorites that would rise to the top of a featured list, and generally have more flexibility with how content is listed and searched.

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Lessons From Super Mario Run’s Business Model Stumble

Associations Now

Despite being a pretty solid game, it got savaged by reviewers thrown off by the price tag. See, Nintendo’s business model for the game is similar to the one that worked for games the company has sold over the last 30-plus years: You pay a double-digit price tag for the product, and you get a pretty good game. Goomba Gripes.

Price 60
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The One Skill Everyone Needs

Idea Architects

So during International Facilitation Week , October 20-26, 2014, I am going to do something people have asked me to do for years: conduct a facilitation skills Train-the-Trainer program. I want to help. This inaugural effort will be held from 9 a.m.-4

DC 60