Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Communicate Industry and Profession ROI.

DC 232

DC Arlington Virginia America 232

Association Adviser

FEBRUARY 6, 2019

Timberlake Membership Software offered associations an efficient way to organize and track member data, manage member dues, communicate with members and more. Timberlake Membership Software became Timberlake AMS Solutions after Naylor acquired the company in early 2015.

Directory 97

Directory Software Virginia Email Marketing 97

Higher Logic

AUGUST 28, 2018

When you integrate your AMS with your online community platform, the community becomes a spoke on that wheel. Your marketing automation software becomes another spoke on that wheel. Your online community starts adding the member into the right communities. Think of your database, your AMS, as the center of a wheel.

Software 159

Software Illinois Revenue Member Experience 159

Higher Logic

NOVEMBER 8, 2018

Every Super Forum, we present our Floyd Awards to recognize our customers for their outstanding work in community. This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers.

Michigan 190

Michigan Certificate Handbook Directory 190

Aaron Wolowiec

JUNE 9, 2015

But thanks to periods of economic stability, for the first time in a decade, these always-on-go folks will have time to take a breath and think strategically, according to Meeting Professionals International’s Meetings Outlook, 2015 Spring Edition. It was developed in partnership with Visit Denver. Are you doing things differently?

Denver 100

Denver Georgia Survey Report 100

YourMembership

DECEMBER 30, 2014

Sometimes I think we forget that as we run from place to place, trying to keep up with never ending demands on our time, trying to keep up with the direction our technological driven lives lead us daily. The 10 Essential Questions to Answer for the 2015 Association Budgeting Season. We are human beings, not machines.

Recruiting 150

Recruiting Recruitment Tips Strategy 150

KiKi L'Italien's Acronym Soup

MARCH 24, 2015

The March 24, 2015 edition of Association Chat will focus on The Digital Organization - inspired by this great book. Here are the questions I''ll be asking this week: How has technology allowed your org to provide a more personalized focus on the customer or member? Is your association a digital organization? If it doesn''t, why not?

Organization 100

Organization millennials Social Media Technology 100

Virtual

DECEMBER 29, 2014

And we’ve really begun to make headway as a technology-focused alliance management company—capable of supporting open-source technology associations , standard-setting alliances, and IoT consortia, in addition to our other practice areas. Here at Virtual, Inc., we’ve certainly had a memorable year…. We celebrated a big birthday.

Social Media 100

Social Media Video Association Management Technology 100

Reid All About it

SEPTEMBER 30, 2016

American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” Its first office outside North America was opened in Mumbai, India in 2015. – Omni-Channel Marketing: How to Layer Your Channels to Increase Leads.

Maryland 150

Maryland millennials Education America 150

Associations Now

JANUARY 13, 2020

As I wrote in 2014 , the USB Implementers Forum had managed to pull off an improbable feat over the prior two decades or so, with the technology becoming the de facto standard for plugging in just about everything. And despite all these new technologies, you might end up buying a USB-C device that only supported the downright ancient USB 2.0

Technology 86

Technology Products Marketing System 86

Association Adviser

NOVEMBER 14, 2016

When you have a four-person staff managing the production of a handful of association publications, content marketing for offline and online platforms and event marketing for two 35,000-attendee annual trade shows plus several smaller events, it’s SMART to have a goal-oriented plan of attack.

Social Media 60

Social Media Video Communications Marketing 60

Association Success

DECEMBER 19, 2017

Since NBBQA changed its business model in 2015, the association has seen lower operating costs, more focus on strategic business priorities, higher productivity and an increase in customers. Formation of new partnerships and collaboration beyond sales and marketing to innovation agreements—where the offline and online worlds work together.

Products 62

Products Industry Cost Technology 62

Associations Now

MARCH 28, 2019

AMP for Email, an initiative by the search company to improve email interactivity by adding support for the technology it developed with its Accelerated Mobile Pages project, could help bring some of the interactivity from the web into inboxes the world over. And as a result, email design tends to be fairly conservative out of necessity.”.

Project 72

Project Marketing Products Communications 72

Potomac Core

AUGUST 3, 2016

Market uncertainty and the pace of change will continue to impact membership decisions at professional societies and trade associations. Having actionable data (through focus groups, surveys, or industry or professional roundtables) helps your organization understand the external market challenges. The outcome of the U.S.

Member Engagement 100

Member Engagement Strategy United States Survey 100

Associations Now

MARCH 3, 2016

It depends, according to one staffing professional’s insights into the trends and cycles of the association talent market. This time last year, human resources firm Nonprofit HR predicted a positive employment prognosis for the nonprofit sector throughout 2015. But what association jobs are the hardest to fill?

Recruiting 40

Recruiting Recruitment DC Education 40

Leading Learning

JULY 12, 2021

The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. And that means we need to be on the lookout for the tools and technologies that will enable us to change. Which sounds if not easy then at least simple.

Case Study 52

Case Study Technology millennials Strategy 52

Forj

DECEMBER 29, 2017

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. We use our knowledge of practical use cases to put the media and marketing hype in perspective. You’ll notice that right away below the fold.

elearning predictions 150

elearning predictions Mooc LMS Price 150

Higher Logic

OCTOBER 29, 2015

The Holy Grail for community managers isn’t proving ROI -- sometimes when you’re starting out, it’s negative -- it’s improving the value of your community to ultimately increase ROI. How do you increase your community’s value? Define a compelling shared purpose and value for your community. About Rachel Happe.

CA 120

CA Products Process Strategy 120

Associations Now

JULY 14, 2015

In its just-released 2015 State of Consumer Privacy & Personalization study , the firm breaks down the challenges that arise between these opposing poles. At the same time, many consumers are more likely to ignore or unsubscribe from communications that are irrelevant to their interests.

Technology 40

Technology Review Marketing Communications 40

Associations Now

FEBRUARY 25, 2020

Next week, I’m transitioning into an exciting new role as the communications director for the American Forest & Paper Association. I have some bittersweet news to share with you today: This will be my final Membership blog post for Associations Now. What does that mean? Take a stance.

United States 74

United States Member Engagement Member Experience Innovation 74

Associations Now

DECEMBER 21, 2015

” Communicating the theme of your event so that photographers have it at the top of their minds can also prime them for success. “Even if you are planning to frame the formal photos, you may use the candid shots for future marketing publications or social media messaging,” White adds. ” Metric of the Day.

How To 40

How To New York Social Media Marketing 40

Associations Now

AUGUST 14, 2015

60 % The percentage of journalism and communications graduates who have a mostly negative view of sponsored content and believe it crosses ethical boundaries, according to an American Press Institute survey. News flash: Journalism in 2015 looks lot different than it did 30, 20, and even 10 years ago. Content marketing is on the rise.

Survey 40

Survey millennials Social Media Communications 40

Associations Now

JULY 27, 2016

An uptick in association membership growth, driven by a rise in member-recruitment rates, highlights findings from the latest Marketing General benchmarking study. The economy is up by some, if not all, indicators; technology has continued its march toward consuming our lives; and the presidential election is simply inescapable.

Recruiting 40

Recruiting Recruitment United States Report 40

Associations Now

SEPTEMBER 9, 2019

In 2015, the event made it to Microsoft Edge in Windows. In many ways, it is an example of a technology associations might have actually been early to, in the form of webinars , fundraising events , member hangouts , or even as substitutes for an annual meeting. Does multiway communication make sense for you?

Video 66

Video Examples Social Media Software 66

Higher Logic

NOVEMBER 19, 2015

The importance of the community builder within an organization has grown tremendously. Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day.

Social Media 120

Social Media FAQ Boston Content 120

Associations Now

JANUARY 25, 2017

A major British technology group has a warning for its members: Brexit could prove a huge problem for the industry if it goes the wrong way. Approximately 552,600 foreign-born workers worked in the tech sector in 2015—a third of whom are from the EU. and Europe—its largest trading partner for data flows.”

Report 40

Report Industry Technology Products 40

.orgCommunity

AUGUST 22, 2017

Since NBBQA changed its business model in 2015, the association has seen lower operating costs, more focus on strategic business priorities, higher productivity and an increase in customers. Formation of new partnerships and collaboration beyond sales and marketing to innovation agreements—where the offline and online worlds work together.

Products 40

Products Industry Technology Cost 40

Associations Now

OCTOBER 1, 2015

With possible support from the FCC, companies like Google could change the set-top-box market, but telecommunications groups are advocating an alternative. This simple technology costs the average American cable customer $231 per year , according to data collected from pay-TV programming distributors by Sens.

Press Release 40

Press Release Content Committee Review 40

Associations Now

DECEMBER 4, 2015

With less than a month to go until 2016 (Wow, what happened to 2015?!), noted that some of the major updates in the 2015 edition address data, including how it relates to capture, strategy, and security; education approaches; physical security; and the impact of the global economic picture. Physical Security.

Organization 40

Organization Analysis Education Industry 40

Association Adviser

MARCH 18, 2014

In keeping with these technologically-savvy times, one of our clients recently decided to test the effectiveness and adoption rate of a mobile event app at its largest annual conference. Stay tuned for more on marketing below. Marketing your mobile event app: Start early and actively. Samantha Tankersley.

Georgia 60

Georgia Revenue Conference Technology 60

Associations Now

DECEMBER 16, 2015

— Gayathri Kher (@gatsrulz) December 16, 2015. ASAE’s Technology Conference and Expo continued to inspire and enlighten in its second day, with organizations revealing how less can be more online, what business transformation can be expected in the next decade , and much, much more. Wow what a line up!

Event Planning 40

Event Planning Software Conference Technology 40

Associations Now

MARCH 7, 2017

A recent report by Technalysis Research [PDF] found that nearly two-thirds of business communication—whether with coworkers or people outside the organization—happens via email or phone. In other words, forcing a tool onto employees is a great way to ensure they never use it, as POPin Chief Marketing Officer Brian T.

Tools 68

Tools Report System Communications 68

Higher Logic

JANUARY 13, 2016

Good news is, if your community isn’t very engaged or doesn’t feel sustainable, you can mold member behavior to create the environment you want. But, as Rachel Happe, Principal and Co-Founder of The Community Roundtable said in her 2015 Super Forum keynote speech , changing behavior isn’t easy. About Rachel Happe.

CA 120

CA Strategy Products Process 120

Associations Now

AUGUST 27, 2015

We may be used to horizontal video, but, thanks to mobile technology, vertical video is no longer a crime. — The IMEX Group (@IMEX_Group) August 27, 2015. Communication is not just all talk. Plus: How to gamify your next association event. Remember those days when vertical video was a crime? Additional Links For Your Day.

Video 40

Video New York Communications Tips 40

Vanguard Tech

JUNE 6, 2013

Especially since, as she says, by 2015, more people will access the internet via mobile devices than on traditional computers. Vanguard Technology has put this trend to in their work in a number of websites including sites for Professional Convention Management Association and the American Telemedicine Association.

Newsletter 70

Newsletter Content Examples Project 70

Associations Now

JANUARY 7, 2015

The 2015 International Consumer Electronics Show (CES), taking place this week in Las Vegas, brings together two industries that are under constant pressure to innovate and uncover the next big idea. They’re looking for more of an experience, to be able to promote their brand and meet with customers and bring that whole community together.

Las Vegas 40

Las Vegas Innovation Technology Event Planning 40

Higher Logic

MARCH 1, 2016

The new Higher Logic community manager would act as both a SAE team member and work behind a team of industry experts and community professionals from Higher Logic. Taking an engineering community to the next level. This 16 percent join rate is a great number for a young community site. It was a win-win.

Industry 120

Industry Resources Team Process 120