Associations Now

JUNE 23, 2017

Which is why APHL posted a whiteboard near the meeting’s main entrance and registration earlier this month, simply asking members to share a moment when their lab made them proudest. — Scott Becker (@scottjbecker) June 14, 2017. Becker tweeted a photo: Need to boost morale of #association members? Why does it work?

Maine 82

Maine Member Engagement Tips Conference 82

Associations Now

JUNE 14, 2017

Last week, I attended the millennial conference— MCON 2017 —in Washington, DC. Luckily, millennials say they’re increasing and intensifying their cause-oriented engagement in 2017. Cause engagement increased in the first quarter of 2017, meaning a lot has changed in the last year alone. Small-Step Activism for Millennials.

millennials 78

millennials New York City Sample New York 78

Associations Now

JANUARY 30, 2020

According to Eventbrite , it’s is a strategy that engages consumers using branded experiences and roving activations that have a memorable impact. The report backs my hunch up: 53 percent of event creators surveyed said they aren’t using this tactic yet. But of those that are, 90 percent find it to be effective.

Marketing 106

Marketing Report Maine Survey 106

Association Adviser

AUGUST 30, 2017

The theme of the 2017 ASAE Annual Meeting, which took place earlier this month in Toronto, was “Inspire,” and that’s exactly what it did. Nilofer Merchant speaks to association executives during a keynote address at the 2017 ASAE Annual Meeting. Sarah Sain, Naylor Association Solutions. Change happens one step at a time.

Leadership 71

Leadership Team Innovation Maine 71

Mariner Management

MARCH 18, 2021

We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Take PRSA Maryland who began the DEI conversation in 2017. Build chapter into the organizations’ education strategy.

Tampa 62

Tampa Maryland Texas Florida 62

Reid All About it

MARCH 10, 2017

Billhighway shares strategies for getting your chapters to share their data and for eliminating the pervasive and toxic ‘us vs. them’ syndrome. 2017: A Year of Disruption. Gain a better understanding of the economic environment and how structural changes will have an impact in 2017 and beyond. And that’s my woo-woo for today!

Raleigh 150

Raleigh DC Washington Content 150

Associations Now

JULY 7, 2017

. — Kris Finger CMM (@KrisFinger) July 7, 2017. Meeting planners often have some basic thought processes when they create new events, and when formulating your own strategies, it’s always good to see how others think.

Survey 72

Survey Maine Innovation Process 72

Velvet Chainsaw

FEBRUARY 20, 2017

It’s OK to have a handful of these, just don’t publish them as part of the main program or sessions at a glance. If so, what strategies did you use that helped create change? If so, what strategies did you use that helped create change? Participants are alienated when access is denied.

Committee 82

Committee Video Maine Revenue 82

Associations Now

APRIL 4, 2017

It’s actually heightened the demand for talented marketers, according to McKinley Marketing Partners’ 2017 Marketing Hiring Trends Report [PDF]. The desire for a higher salary is the main reason respondents would switch jobs. The evolution of digital marketing tools hasn’t eliminated the need for marketers.

Report 83

Report Marketing Survey Tools 83

Associations Now

MAY 6, 2019

Mozilla is a big organization and has a lot of areas to cover institutionally, and it’s in a tough field where its main competitors are now working together. And throughout the incident, the main Firefox account on Twitter was busy—responding to people who had run into problems using the browser and letting them know where things stood.

Social Media 93

Social Media Communications Certificate Maine 93

Association Adviser

NOVEMBER 27, 2017

Source: 2017 Association Communications Benchmarking Survey. Do you agree with these results? What would YOU want to best improve your membership marketing – more money or more staff, and why?

CA 61

CA Marketing eBook Tools 61

Achieve

DECEMBER 22, 2020

If you’re like most nonprofits, you probably started planning your year-end giving strategy months ago. So, we’re going to cover the top tips your team can use to be successful when incorporating Facebook fundraising into your year-end giving strategy: . but this simple strategy can help you overcome it. Being inconsistent is.

North Carolina 98

North Carolina Tips South Carolina Team 98

Velvet Chainsaw

AUGUST 22, 2017

As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Others sell concurrent and/or keynote slots on the main program. How transparent are you to attendees?

Conference 75

Conference Education Leadership Content 75

Association Adviser

MAY 23, 2018

Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. Source: 2017 Association Communications Benchmarking Survey. Use the stats from your main website to gather this information if you don’t have a website specific to your publication.

Revenue 69

Revenue Survey Communications Newsletter 69

Associations Now

OCTOBER 31, 2018

The need for such an initiative is acute: One 2017 study showed that only 1.1 One, a CEO Advisory Council composed of CEOs of the project’s member firms, will identify particular issues and propose solutions, while an Executive Steering Committee will handle implementation of the council’s strategy.

United States 45

United States Project Proposal America 45

Associations Now

MAY 16, 2017

Only very rarely has he touched the mainstream, but he has a large cult audience, something that means a lot in 2017. This strategy probably works for artists like Oldham or his label mate, the famed harpist Joanna Newsom , whose mainstream appeal might not be that of someone like Kendrick Lamar. Want to check out his music?

Cost 49

Cost Newsletter Strategy Innovation 49

Association Adviser

OCTOBER 23, 2018

They legitimize the publication, give us a platform for it, and further define it as a quality, important and main communication vehicle for the society.”. Your association publications are the stars of your member communications strategy. Andrea Németh is a content strategy and development manager with Naylor Association Solutions.

Newsletter 62

Newsletter Communications Press Release Social Media 62

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. The main takeaway: Members of Gen Z, born during or after 1995, are distinct in a number of ways. Turning Point: 2017.

millennials 40

millennials Ohio Membership Management Survey 40

Disciple Media

AUGUST 13, 2020

Between 2017 and 2019, Facebook lost over 15 million users. Here are the main different types, along with their main focus: Social relationship networking sites – to connect with people – e.g. Facebook, LinkedIn. Don’t worry, we’ve put together four easy-to-follow steps that will help you to plan your strategy.

Social Media 36

Social Media Maine Content Review 36

Associations Now

MAY 13, 2016

That was the main question asked in a post on the Know Your Own Bone blog that I was pointed to by a colleague. The truth is that providing education and entertainment are both important to our visitors—and knowing exactly how these elements contribute to the visitor experience may help inform future strategies and conversations.

Education 40

Education Maine Conference Strategy 40

Association Adviser

JULY 26, 2016

With the recent brand strategy work, we created our value proposition and key messages that will resonate with current members and engage prospective members through consistency in messaging and our new brand identity. Following lunch, we re-­designed our booth and placed it right in the main traffic areas.

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60

Reid All About it

APRIL 20, 2018

Now, the main event: free professional development events for the association community. Join this Coffee Talk to share strategies to leverage Google Analytics to meaningfully measure success, generate revenue, and improve your users’ experiences. 3 Strategies to Future-Proof Your Association. 1 CAE credit. 1 CAE credit.

Social Media 37

Social Media Chicago Tools Washington 37

Association Adviser

MARCH 14, 2018

CM : I joined AMPED in April 2017. I’m constantly evaluating what the association I’m working for could do differently or better, and how we could be more efficiently using resources and strategy. Is a younger voice and perspective part of your strategy, but currently underrepresented at the board level? Merit is necessary too.

millennials 132

millennials Committee Wisconsin Certificate 132

Reid All About it

MAY 11, 2018

Now, the main event: free professional development events for the association community. The Three Essential Elements of Effective Inbound Strategy. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Hootsuite ). If your organization has a free webinar or event coming up, please send me the link.

DC 30

DC Washington Project Member Engagement 30

Leading Learning

MAY 5, 2020

The brainchild of Chan Kim and Renée Mauborgne, blue ocean strategy is based on the idea that most organizations in any field or industry compete on the same basic factors. If you’re interested in more on blue ocean strategy, check out our in-depth post “6 Paths for Leading Your Learning Business to Blue Ocean.” ).

Conference 52

Conference Class Case Study Examples 52

Disciple Media

JULY 7, 2019

Social media marketing overall is becoming more competitive and commercially saturated to the point that less than half of businesses can even claim to see any ROI of their SMM strategies. All too often is brand engagement defined by vanity metrics that have little or no bearing on the actual effectiveness of a brand networking strategy.

Social Media 28

Social Media Content Products Examples 28

Disciple Media

APRIL 3, 2018

And it became the main thing that huge groups of in the US – and then the world – had in common. And this customer community is without a doubt one of the main things that has kept the company alive since 1903 through some difficult economic times and turned them into the successful, thriving company that they are today.

How To 31

How To Social Media Cost Content 31