Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., 55% of associations have increased personalization of member communications in the last year. 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report. 32% – Demographic-based.

Newsletter 189

Newsletter Maine Content Examples 189

Association Adviser

DECEMBER 14, 2018

Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do we have to? Our members don’t like technology.

Technology 63

Technology Revenue Content Social Media 63

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel.

DC 275

DC Washington Learning Management System LMS 275

Higher Logic

SEPTEMBER 6, 2018

We recently released the 2018 State of Marketing Automation: Association Benchmark Report , which reported the three most popular automated campaigns for associations: New member onboarding. Which communications do you send out regularly? Membership renewals. Event promotion. Setting up your campaign.

Marketing 250

Marketing Tips Communications Report 250

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Of all the benchmark reports released in the association community each year, this is one of my favorites. Host: Community Brands.

DC 225

DC Washington millennials Chicago 225

Reid All About it

JANUARY 19, 2018

The weekly list of free educational events for the association community… It’s that time of year again. Of all the benchmark reports released in the association community each year, this is one of my favorites. Your community thanks you. A key ingredient for successful technology projects is collaboration.

LMS 174

LMS Price Revenue Technology 174

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 107

Communications Puerto Rico Social Media Newsletter 107

Reid All About it

DECEMBER 1, 2017

Technology isn’t the only success factor. 2018 Industry Forecast: Strategies & Tips for the Year Ahead. Get a preview of the trends and predictions that will shape the hospitality industry in 2018 from the tenth edition of af&co.’s s trends report. – After Appagedon: Your Event App and 2018.

North Carolina 158

North Carolina Chicago Washington DC 158

Reid All About it

JANUARY 4, 2019

Inspired by a Harvey Nash/KPMG CIO survey report, David DeLorenzo at DelCor discusses the attributes of a transformational association CIO. The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Presenters: Ambika Samarthya-Howard (moderator), Head of Communications at Praekelt.org.

Video 285

Video Washington Social Media DC 285

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. While a poor retention rate is bad news, the good news is that each reported reason is preventable. 23% of associations reported members found l ack of value.

Tools 258

Tools eBook Report Learning Management System 258

Association Success

JANUARY 24, 2019

Have you ever struggled with issues of technology adoption, mismatched expectations, or the perception of your organization as behind the times? The use of technology can change the way people think about you as an organization, for better or for worse. This four-stage version most closely matches association technology initiatives.

Technology 60

Technology How To Project Products 60

.orgCommunity

DECEMBER 6, 2017

Upfront, this means more investment in technology and time to determine the right operational adjustments. According to HIS Technology’s “Enabling the Internet of Things” study, 30.7 wearable technology, thermostats, smart speakers, collaborative cloud-based solutions, alternative banking through Bitcoin, 3D printing, virtual reality).

Tips 40

Tips Technology Social Media Process 40

Associations Now

JULY 1, 2019

A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. That’s a point that the 2019 Content Fitness Report [registration], from Heinz Marketing and PAN Communications, hits on.

Content 97

Content Marketing Report Tools 97

Associations Now

FEBRUARY 4, 2020

Whether it was a busted app or a lack of training, the Iowa caucuses ran into severe problems Monday night when the Democratic party used a mobile app for the first time to report results. Communication, pilot testing, and collection of feedback from the intended users are key steps in development. .

Iowa 101

Iowa Project Report Technology 101

Reid All About it

JANUARY 12, 2018

WBT Systems selected six of his 2018 trends and discussed how they apply to the world of online learning. If you’d like an association context, Kathleen McQuilkin at DelCor Technology Solutions wrote a while back about cognitive biases and technology selection. More info/register. . – Wed 1/17 at 12 p.m. More info/register.

DC 154

DC Washington eBook Marketing 154

Reid All About it

JANUARY 18, 2019

Find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event. Learn how emerging reporting and tracking capabilities will help your event marketing team(s) better translate your event metrics and making future event decisions.

DC 293

DC Washington Member Engagement Content 293

Associations Now

JUNE 16, 2019

Fifty-six percent of respondents say “lack of communication” is the biggest source of conflict with other departments and teams. That’s one of the conclusions to draw from The State of Work: 2018-2019 Edition , a recent study published by the enterprise technology firm Workfront. That kind of communication isn’t a small thing.

Survey 109

Survey Team Communications Products 109

Potomac Core

FEBRUARY 28, 2018

They face turmoil driven by ever increasing new technologies , evolving consumer preferences , and political polarization. On February 14, 2018, the U.S. Department of Commerce’s Bureau of Economic Analysis ( BEA ) released a report showing that the outdoor recreation economy accounted for 2.0 percent or $373.7

California 132

California Analysis DC Products 132

WBT Systems

MAY 15, 2018

We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m. Forbes reports that “Coursera has about 500 corporate customers today, up from 30 last year, with bookings growth of 400 percent, compared to 70 percent growth among Coursera’s paying users overall.”.

Education 155

Education Mooc Course Revenue 155

Association Adviser

DECEMBER 20, 2017

This month we asked our readers what technology has made the biggest difference for your organization in 2017. The results: What technology has made the biggest difference for your organization in 2017? A plurality of respondents chose “other” as their technology game-changer. We asked this same question at the end of 2015.

Tools 60

Tools Certificate Technology Video 60

Associations Now

SEPTEMBER 24, 2019

According to the 2018 Chapter Benchmarking Report, nearly all associations said chapters are a key channel for member engagement, retention, and acquisition. Yet the report also showed that chapters tend to underperform in those three areas. “If An analysis of their workplace communications may answer that question.

Marketing 79

Marketing Analysis Social Media Report 79

Potomac Core

OCTOBER 30, 2018

GCCA is just one textbook case, several other organizations, including the American Bakers Association , the Association for Print Technologies , the American Staffing Association , and Jewelers of America are utilizing similar strategies. Communications – Maintaining a positive reputation for boating. Robert Newsome. Nicole Vasilaros.

Industry 164

Industry Analysis Committee Team 164

Association Adviser

DECEMBER 20, 2017

This month we asked our readers what technology has made the biggest difference for your organization in 2017. The results: What technology has made the biggest difference for your organization in 2017? A plurality of respondents chose “other” as their technology game-changer. We asked this same question at the end of 2015.

Tools 60

Tools Certificate Technology Video 60

Higher Logic

OCTOBER 30, 2018

"Since launching our TechZen User Community on the Higher Logic platform, we’ve seen dramatic membership growth and increased engagement. New capabilities coupled with engagement strategies have helped us gain greater insight into the needs of our customers and the community.". John Boyle, Technology Alliances & Community, Zenoss.

Case Study 120

Case Study Austin Products Library 120

GrowthZone

MAY 24, 2018

By now your association should be up-to-speed on General Data Protection Regulation (GDPR) that goes into effect May 25 th , 2018. The new law also dictates how to report data breaches and how to transfer data across borders safely. make the most of its current technology. Unsubscribe & Communications Flexibility.

Social Media 79

Social Media Communications Software Products 79

Associations Now

NOVEMBER 29, 2018

“After research and ideation, we determined that a chatbot, preloaded with our FAQs, would handle a large percentage of inbound inquiries, providing members with immediate and accurate responses to their most pressing questions,” said Chrissy Jones, AICPA’s lead manager of communications and member engagement.

San Diego 105

San Diego Conference FAQ Social Media 105

GrowthZone

APRIL 24, 2018

There has been a flurry of articles written and forum topics posted over the past few months about the impending European Union’s (EU) General Data Privacy Regulation (GDPR) that takes effect May 25, 2018. make the most of t heir technology. Users have the right, under GDPR, to request a full data report from you.

Software 84

Software Products Survey Communications 84

MemberClicks

MARCH 1, 2023

Simply put, an online community is a digital platform or online space for a group of people with a common interest, passion or goal to connect and communicate with each othe r. An online community connects like-minded individuals or people who have similar experiences. And why do you need one?

Social Media 52

Social Media Tools Survey Newsletter 52

Associations Now

FEBRUARY 19, 2019

That’s a natural reaction, but instead of fretting over membership churn, you could turn it into an opportunity to change your tune—especially how you communicate with former members. Do you take your association’s lapsed-member rate personally? That’s what the American Association for Respiratory Care did recently. Tactics to Try.

Newsletter 103

Newsletter Class Survey Tools 103

Aptify

MARCH 26, 2021

Easy-to run reports. Communication tracking – Log contact with constituents, including phone calls, emails, mailed items, and meetings. Case management – Manage and track customer support and help desk communications. Developer tools and documentation to ensure they support the latest and greatest technology.

Software 72

Software Association Management Organization System 72

Association Adviser

MARCH 22, 2019

Slightly more than half of respondents to the 2018 Association Communications Benchmarking Survey reported feeling understaffed. Changing technology can lead to the need for different skill sets. Our benchmarking survey identified the following communication functions most likely to be outsourced: Production design 30%.

Team 77

Team How To Survey Review 77

Reid All About it

MARCH 30, 2018

I know how badly you want to put your technology project (and all that heavy drinking) behind you, but before you move onto your next big project, heed Gretchen Steenstra’s advice at the DelCor blog: before moving forward, do a technology project close. Search engine ranking signals that matter in 2018. Search Engine Journal ).

Project 150

Project Resources Software eBook 150

Associations Now

JUNE 23, 2019

The VP of meetings isn’t going to think much about internal technology expenditures when the annual conference is six weeks away, just as the head of membership won’t spend much time dwelling on site selection for a conference that’s five years away. That can complicate conversations about technology investment, for instance.

Survey 83

Survey Recruiting Recruitment Process 83

Associations Now

JUNE 20, 2017

Following a recent Washington Post report that found that millions of pounds of corn and soybeans imported from Turkey and labeled “USDA Organic” did not meet the necessary requirements of the label, the Organic Trade Association is taking steps to combat industry fraud.

Industry 66

Industry Organization Certificate Washington 66

AssociationChat

JUNE 15, 2020

Technology was supposed to help us. . How do you explain how we can live in a time when we have something like social media and endless online groups to choose from, and yet we have more people who are reporting feelings of social isolation than ever before? And that’s from research in 2018-2019. Can technology help us?

Social Media 90

Social Media Technology United States Communications 90

Association Adviser

FEBRUARY 1, 2018

And if you’re trying to market your organization’s evolving products with a changing staff while trying to take advantage of the some of the available marketing technology that promises to help you keep up with change while the technology itself changes, running an effective marketing team can feel like trying to hit a moving target while juggling.

Team 60

Team Marketing Analysis Social Media 60

Association Adviser

FEBRUARY 1, 2018

And if you’re trying to market your organization’s evolving products with a changing staff while trying to take advantage of the some of the available marketing technology that promises to help you keep up with change while the technology itself changes, running an effective marketing team can feel like trying to hit a moving target while juggling.

Team 60

Team Marketing Analysis Social Media 60