Higher Logic
JANUARY 2, 2019
If people haven’t gotten good quality from you in the past, or if what you’re offering isn’t innovative or new, they may go somewhere else, where the information is free. Use Social Media f or Your Brand, Not f or Demand Gen eration. Is social media still part of your B2B demand gen eration channel?
Associations Now
JANUARY 7, 2019
After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.
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Associations Now
JANUARY 8, 2019
More than 95 percent of planners use social media for marketing purposes, according to a recent survey, but underutilize other areas where the technology could shine. As a meeting planner, you know the potential that social media holds for events. — David Boardman (@dlboardman) January 7, 2019.
Higher Logic
JUNE 13, 2019
For those who work in social media, engagement rates average between.05-5% Innovation (32%). Innovation (32%). At 10 years: 10,158%. 67% of community programs saw an increase in value. 05-5% of their total followers. In contrast, almost 50% of community members are actively engaged. Lower support costs (52%).
Associations Now
DECEMBER 16, 2019
Big idea: Successful innovation can be small, too. How do you define innovation? I want to invite you to the real world of innovation: small-sized innovation,” Tatonetti says on Association Success. One way to implement this vision of innovation is to focus on streamlining workflows. Other Links of Note.
Associations Now
JANUARY 26, 2020
Alice Mathu of IAAPA shares how innovation can include comfort, sustainability and trying the latest technology. To create innovative and interactive meetings, planners around the nation are raising the bar on productivity and capitalizing on attendee experience. Orlando in November. Cuba Libre? Always Café Tu Tu Tango!
Reid All About it
JANUARY 4, 2019
The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. David Burkus is a best-selling author, sought after speaker, and associate professor of leadership and innovation at Oral Roberts University. Host: National Institute for Social Media. Nonprofit Tech Trends 2019.
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