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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Staff meetings. More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

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Association Brain Food: 4.19.24

Reid All About it

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Consultant/founder wisdom. Dean West shares lessons from his 25 years of leading Association Laboratory. More info/register.

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Member Onboarding Series, Part 2: How to Make Sure New Members Get Their Money’s Worth

Associations Now

The first part was on the state of welcome packets , and the third part is on long-term onboarding strategies. With that in mind, let’s dive into today’s member onboarding series entry: how to make sure new members get their money’s worth. They got our newsletters, but outside of that, that was it.”

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Association Brain Food Weekly: 1.29.21

Reid All About it

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. How do we make sure work still gets done in our own teams and keep morale high? 1 CMP credit.

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Association Brain Food Weekly: 6.25.21

Reid All About it

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Would you like to subscribe to this newsletter? Chapter benchmarking data. Online learning. Exhibitors.

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Create a Successful Member Loyalty Program

Associations Now

“The major benefit for associations is retention,” said Le, who currently serves as membership director at the Linguistic Society of America. “A To get started, associations must determine how the program will fit into their strategic goals and objectives. A loyalty program was our solution to encourage continuity in membership.”

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Association pros are improving themselves: Find out how in the Friday 5

Association Success

Starting with what associations can learn from the Romance Writers of America’s response to allegations of racism, and ending with a podcast on essentialism, this week’s Friday 5 is all about how to become a better professional. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter.