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Build a Marketing Dream Team—Welcome AI

.orgSource

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media.

Team 88
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Suddenly, both teams see the mutual benefits of investing in analytics.

Analysis 169
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Are you getting the most out of your retention data?

Association Analytics

Are you using it to increase revenue and lower costs per renewal? your AMS, event registration system, your community platform, even spreadsheets). While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. But are you truly leveraging that information?

Analysis 169
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Association Brain Food: 12.22.23

Reid All About it

Industry analysis for members. Per MGI’s membership benchmarking survey, members rely on their associations for in-depth industry analysis. The Community Check-In A weekly community chat on Slack for black professionals working in the events industry. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Analysis 295
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How to Rethink Your Business Model

Associations Now

With more pressure to generate nondues revenue, leaders have to develop big-picture strategies—and rethink staff-level tools as well. Creativity” and “revenue generation” don’t often wind up in the same sentence, unless an indictment is involved. The post How to Rethink Your Business Model appeared first on Associations Now.

How To 57
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Association Brain Food: 1.19.24

Reid All About it

Your AMS is the utility player on your membership team. Hybrid/remote teams. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Event trends.

Revenue 259
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Are you getting the most out of your retention data?

Association Analytics

Are you using it to increase revenue and lower costs per renewal? your AMS, event registration system, your community platform, even spreadsheets). While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. But are you truly leveraging that information?

Analysis 192