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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations.

Strategy 169
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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. The print magazine was the second most highly valued communication channel this year. Live events remain the No.

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3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. Member engagement drives retention, and communication is the key to boosting engagement. Ensure effective communication with member self-service options.

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Why Your Strategy Needs a Story

Associations Now

Communicating your association’s reason for being is essential for leaders. In a recent Harvard Business Review piece, four leadership consultants discussed just how intimately connected story is to an organization’s strategy. So what makes for an engaging narrative that also promotes a strategy? Not exactly.

Strategy 120
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Non-Dues Revenue Strategies: Leveraging Content for Association Growth

Association Adviser

For associations and membership-based organizations, sustaining financial health often relies on diversifying revenue streams beyond traditional membership dues. Non-dues revenue (NDR) has become a critical aspect of financial sustainability, and an effective strategy heavily involves intentional and preplanned content development.

Revenue 88
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Association Brain Food: 12.15.23

Reid All About it

So far, reading an article here and there, I’m liking it. Her mother, Ayelet Levy-Shachar, wrote a heart-rending article about Naama and the other hostages for The Free Press. Uncover the meaningful insights behind your collected data and leverage them to refine your eLearning strategies effectively. Career flux.

Iowa 256
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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. A member directory, or member list, is a list of all members of your organization.

Directory 147