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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

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Why Your Association Needs Social Media

Association Adviser

There are many reasons why your association needs social media, but perhaps the biggest is member engagement. Social media also helps with: Thought leadership. Social media platforms. Take a look at your goals, and decide which social media platforms make the most sense for your organization.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Social fitness. Member mobile app. 1 CAE credit.

DC 263
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Social Media and Disaster: Hospitals On Facebook

KiKi L'Italien's Acronym Soup

They were reporting that phone calls weren't getting through, but that they were still able to access social media using their phones. Facebook became a gathering place - a communication hub - a way to share important information with a large number of other people who had no other way to communicate with one another.

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Association Brain Food: 2.9.24

Reid All About it

Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. I find good reads there, including many of the articles I share here. Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m. Event trends.