association-answers data-visualization 
Association Analytics
APRIL 1, 2024
In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. Once you’ve identified what’s working, you can reinvest, and promote those projects.
Association Analytics
AUGUST 15, 2022
You may not realize it, but you are sitting on a treasure trove of data in your AMS. And while it’s great for specific uses in day-to-day operations like transactional, process renewals or course payments, it can’t help you answer complex questions (see our previous blog, Your AMS Wasn’t Designed for That ). Data Integration.
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Association Analytics
JUNE 21, 2023
But when it comes to a troubling relationship with your data, can you turn to those same people? If you’re struggling to find someone to share your data woes with, we’re here to help you decipher the signs and get you back on track. Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling.
Association Analytics
NOVEMBER 16, 2021
The team at Association Analytics often hears questions like, What exactly is data analytics? To help answer these questions, we’ve laid out some helpful tips on how to get started and where to go from there. For example, a report is the weekly number of new members who joined your association. Why is it important?
Reid All About it
JANUARY 26, 2024
The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Oh my, yes. 1 CAE credit.
Association Analytics
JUNE 17, 2021
Now, as the world is opening back up, your association may be planning to go back to in-person meetings or use a hybrid approach. Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Be deliberate as you start to dig into the data you need.
Association Analytics
FEBRUARY 14, 2022
Before we dive in, we want you to start thinking of data as one of your most important assets. Of course, they are valuable assets, but data is, too. In addition to keeping it safe and secure, think of how you can leverage it to gain insights to help run your association more effectively. What do you think about our data?
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