Eric Lanke

JUNE 3, 2019

Frequently, even though the decision to join or renew membership in the association rests with one individual, it is seen as advantageous to have a number of other "champions" within the company who find value in the association's programs and services. How many in each category? How many in each category per company?

Course 113

Course Examples Resources Marketing 113

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. In this blog, we share tips on how to take your marketing to the next level with the help of analytics. You can learn more about content tagging and taxonomy in this blog.

Marketing 169

Marketing Tools Examples Content 169

Reid All About it

NOVEMBER 27, 2020

If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

SEPTEMBER 15, 2023

I agree, which is part of the reason I only registered for the trade show at ASAE Annual—the ridiculously high fee for consultants (the membership category for this odd duck) was another reason. Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JUNE 4, 2021

His recommendations at Susan Cain’s Quiet Revolution blog would improve the conference learning and networking experience not only for introverts , but for extroverts too. If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Is your association’s membership accessible to all?

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Video Innovation Content Technology 367

YourMembership

MARCH 12, 2013

Categories: Member Engagement + Retention , Membership Management Tags: customer engagement , engaging members , gamification , member community , member engagement , yourmembership.com The following is a guest blog post from Leni Hall, a web support specialist with a focus on social media at YourMembership.com.

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Organization Membership Management Member Engagement Social Media 150

Associations Now

APRIL 11, 2019

Industry evolution led the Brewers Association to update its definition of a craft brewer and add a new member category to make membership more inclusive. The aim is to be as inclusive as possible while drawing some basic parameters around your membership base. Identify gray areas of membership.

Boston 96

Boston United States Survey Industry 96

Wild Apricot

JULY 25, 2011

In July the top-rated posts on Association Jam were about time management, technology for tracking influencers and blog measurement. Posts in the membership, fundraising and leadership categories also ranked high. Here’s a look at the most popular links in each “AJam” category for the month of July 2011.( read more ).

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Leadership Technology Social Media 150

Forj

APRIL 22, 2021

It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal. eLearning draws members in and provides the value that allows you to grow your membership and retain those learners over time. Membership Pricing Model.

Price 172

Price Course LMS Discount 172

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. MemberSuite discovered that their most visited blog post was about creating a sense of belonging and community.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

APRIL 14, 2023

Memorable membership moments. “We Michelle Maher at Highland reports on what they learned after talking with 30 association membership leaders. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. We do not remember days, we remember moments.”

Leadership 195

Leadership Education Revenue Strategy 195

Wild Apricot

JUNE 2, 2011

This month, the top-rated blog posts and articles were in the membership, social media, volunteers, and events categories.( Here’s a look at the most popular links on AssociationJam.org for the month of May, 2011. read more ).

Social Media 150

Social Media 150

Wild Apricot

JANUARY 28, 2011

In January, the top rated links on AssociationJam.org were for blog posts and articles on Membership, Volunteers and Fundraising, with Technology and Social Media not far behind in the votes tally. There were also some highly rated marketing-communications articles posted in the "Other" category. read more ).

Social Media 150

Social Media Communications Technology Marketing 150

Associations Now

JANUARY 8, 2019

The Brewers Association recently updated its definition of a craft brewer and added a new member category to make membership more inclusive. The aim is to be as inclusive as possible while drawing some basic parameters around your membership base. Identify gray areas of membership.

Boston 94

Boston United States Survey Industry 94

Associations Now

FEBRUARY 19, 2019

Sending automated and personalized email messages to lapsed members can help you slow membership churn. That’s a natural reaction, but instead of fretting over membership churn, you could turn it into an opportunity to change your tune—especially how you communicate with former members. The results? Tactics to Try.

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Newsletter Class Survey Tools 103

Higher Logic

MARCH 6, 2018

Use your executives’ profiles to post blogs and announcements. Every quarter, have a different executive sit down for 30-60 minutes to answer questions from your membership. They can browse discussion forums, requests, and blogs from members that help them understand the market and how member needs are changing.

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How To eBook Software Library 266

Reid All About it

SEPTEMBER 3, 2021

If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Getting Back to Z: Rebuilding Next-Gen Membership. Served it over jasmine rice.

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Learning Management System Education Technology Review 195

Associations Now

APRIL 23, 2019

Associations are in a good position to help students manage this transition and get answers to some of those questions, and smart organizations welcome them with personalized resources, events, and member categories. And for retention purposes, you could consider adding a “student-in-transition” membership tier. Personalized Content.

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Class Survey Content Recruiting 100

Wild Apricot

APRIL 28, 2010

Social Media once again ranked as the top category for blog posts, reports, articles and news stories submitted to and voted on by visitors to Association Jam this month, but Leadership and Events both tagged along very close behind. Rosetta Thurman.( read more ).

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Social Media Leadership Technology Report 150

Reid All About it

APRIL 1, 2022

Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. How Innovative Associations are Delivering on the Evolving Needs of their Membership and Driving Recurring Revenue. Are membership programs still viable in today’s world? Mastering Membership.

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Revenue Technology Education Video 195

Reid All About it

JANUARY 24, 2020

Quick hits before we get to the list of this week’s free education: Your how-to plan for 12 months of customer-focused blogging. Learn about tools and resources you need to track and measure your marketing, make you more efficient with your time, and help grow your memberships on a shoestring budget. Follow Blog via Email.

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Arlington Social Media Content DC 359

Reid All About it

AUGUST 6, 2021

This time, they’re running two surveys— one for association CEOs and one for membership/component (chapter) relations professionals (CRPs). The benchmarking data will help you compare your chapters and association with others, assess how you’re doing in various categories and identify where you need to improve (or brag). every Monday.

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Revenue Certificate Oklahoma City Strategy 195

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Probably every reader of this blog is Gen N, a cross-generational consumer segment.

Revenue 195

Revenue Content Virginia Technology 195

Wild Apricot

FEBRUARY 24, 2011

In February, blog posts and articles on Social Media, Membership, Volunteers, Leadership and non-profit communications (listed under "Other") were the top rated links on AssociationJam.org. Here's a look at some of the most popular links submitted to Association Jam in February, 2011 by category: ( read more ).

Social Media 150

Social Media Leadership Communications 150

Associations Now

DECEMBER 16, 2019

A group with a long history in the print publishing world is opening up its membership to online-only members for the first time. That evolution led to a new membership strategy for the association. The association also added a new daily news publication as well as a weekly blog and member-only resources to its website.

Directory 64

Directory Certificate Committee Industry 64

Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Marketing benchmarks.

Metro 195

Metro Strategy Technology Marketing 195

Wild Apricot

OCTOBER 26, 2010

Blog posts and articles on Technology , Social Media and Leadership stories came out on top at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes, with Fundraising, Volunteers and Membership not far behind. read more ).

Social Media 150

Social Media Technology Association Management Leadership 150

Wild Apricot

NOVEMBER 25, 2010

Blog posts and articles on Membership and Leadership led the links tally at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes, followed by Fundraising and Social Media , among other topics of interest for associations and nonprofits. read more ). read more ).

Social Media 150

Social Media Leadership Resources Association Management 150

Principled Innovation

MARCH 25, 2013

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. This data point is significant because it is the clearest evidence yet of the value gap that continues to hamper membership-centric association business models. No other single revenue category comes close to reaching that number.

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Association Value Revenue Survey Cost 100

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips. Yesterday.].

Communications 287

Communications Tips Content Tools 287

WBT Systems

APRIL 19, 2017

The article noted that the key benefits that millennials want from associations are job opportunities, credentials and training, and while other membership groups of other age categories prioritized different benefits, job opportunities and credentials were consistently important across the groups.

millennials 245

millennials LMS Price Education 245

Eric Lanke

MAY 22, 2017

I've been reading his blog for years and, even though he doesn't post as often as I would like, you should too. What there was less agreement on was what the categories -- or what we would come to call the dimensions -- of diversity should be. After surveying our membership rolls, we discovered that WSAE clearly reflected that trend.

Class 100

Class Wisconsin millennials Leadership 100

Reid All About it

MAY 28, 2021

If you’re a home cook, check out the fortnightly (or sometimes more irregular) In The Kitchen posts on my Grabbing the Gusto blog. As membership dues and conference registrations decline, associations are expanding products and services to generate additional income. Skip down to the list of free webinars if you prefer takeout.

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Innovation Technology Survey Team 284

Wild Apricot

SEPTEMBER 28, 2010

Blog posts and articles on Leadership , Social Media and Technology stories came out on top at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes, with Membership and Fundraising not far behind. read more ).

Social Media 150

Social Media Technology Association Management Leadership 150

MemberClicks

JANUARY 18, 2024

If you’re looking to enhance your member experience and have an existing WordPress page for your organization, a membership website plugin is an easy way to monetize your member content with paid member subscriptions and build your member community. Can I create a membership site in WordPress? What is a WordPress membership plugin?

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Price Membership Management Software LMS 52

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. The 2020 competition received 189 submissions across 15 categories, including a new category for digital content.

Newsletter 52

Newsletter Austin Committee America 52

Wild Apricot

MAY 27, 2010

Blog posts and articles on Fundraising, Membership, and Social Media topped the active topics at AssociationJam.org this month, in terms of the numbers of submissions, views and reader votes. Carol-Anne Moutinho | Association Resource Center Reverse Innovation.( read more ).

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Case Study Social Media Innovation Technology 150