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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Don’t discount thought leadership for the top of funnel audiences.

Strategy 169
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Daily Buzz: Struggling Chapter Leadership? Help Them Out

Associations Now

So when chapter leaders are having trouble handling the job, association leadership must step in and find a solution. When the wrong leader is in office or when a leader is struggling in office, the impact can be devastating,” writes Sarah Garrity on the BillHighway blog. Terri Klass offers leadership tips to overcome them.

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9 Strategies for Preventing Volunteer Burnout & Keeping Your Leadership Pipeline Full

Membersuite

Poor communication from leadership, for example, not providing insight into the progress your association is making towards its goals and the volunteer’s role in that accomplishment. How to Prevent Volunteer Burnout and Keep Your Leadership Pipeline Full. Perceived lack of appreciation for the time and effort they put in.

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Daily Buzz: Whittle Down Your Email Newsletters

Associations Now

What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? WSJ is taking steps to innovate how audiences interact with newsletters, starting with whittling them down.

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Association Brain Food Weekly: 1.28.22

Reid All About it

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

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Digital Transformation Stalls Without Strong Leadership

Associations Now

Rajan Kohli, senior vice president and global head of Wipro Digital, attributes the delay to a crisis among leadership. Digital transformation efforts are coming up short on intended ROI, in part because digital transformation is as much a leadership issue as it is a strategy, technology, culture, and talent issue,” Kohli said in a statement.

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Association Brain Food Weekly: 11.26.21

Reid All About it

HTML: Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. How to Rethink Your Association’s Newsletter from the Ground Up. Newsletters are a staple of association life. Is it time to rethink your association’s newsletter?