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Rocky Mountain excellence: Colorado community, its manager earn recognition

Ungrated

The Highlands Ranch Community Association, a master planned community of more than 32,000 homes and 2,000 commercial venues in the Denver suburbs, prides itself on governance and service for its more than 100,000 residents. That dedication recently earned the community the CAI Rocky Mountain Chapter association of the year award.

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Association Brain Food: 11.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Professional development trends survey. Data about organizations serving adult lifelong learners is hard to find. Please take six minutes (or less) to complete this survey from Leading Learning/Tagoras. AMS/CRM selection survey. Association webinars.

Price 261
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Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

MatrixG

If you want to read about the first 10 years at Matrix Group, here’s a blog post I wrote back in 2009 ! Because post-pandemic, I know that we can’t go back to offering our clients the same old services, in the same old way. WHO we serve isn’t changing – we’re still committed and focused on the association and nonprofit community.

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Association Brain Food: 11.24.23

Reid All About it

The weekly list of free educational events and resources for the association community… Upcoming association events. Although these events are not free, they’re organized by people I respect and admire—and will be attended by people you’ll love getting to know, like me at People Powering Tech. Event recording release. Threats ahead.

Arlington 261
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Partnership v. Membership: Prospecting Dos and Don’ts

Spark Consulting

Lewis highlighted DO items, such as: Weed out “dead ends” Understand your potential partners’ business challenges and goals for your audiences. Focus on mutual benefit. He also called out time-wasters to eliminate (I love that framing!), such as: Pursuing a company that has no connection to your profession/industry.

Discount 271
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The Psychology of Membership Engagement

Membership Marketing

Communications can include testimonials from members on how they benefited from the services offered, a gift or discount to thank the members for joining, or instructions on accessing the specific content that applies to the member. Understanding why it works offers the opportunity to develop an even more effective effort.

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Membership 101: Ladder of Engagement

Spark Consulting

Simply put, just like you wouldn’t ask someone to marry you on the first date, so you need to create and deepen your relationship with your prospects (and members) over time before asking them for further commitments. As I discussed in the last post in this series , membership is all about relationship building.

Cost 150