Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Beth Kanter

SEPTEMBER 28, 2015

I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. One of my favorite examples is the National Day of Unplugging Campaign. Recruiting additional supporters through high quality content and action opportunities. The Hold A Sign Meme.

Social Media 28

Social Media Idaho Oregon Case Study 28

Reid All About it

APRIL 14, 2023

Host: Guild Speakers: Blaise Grimes-Viort, Community Operations & Social Media Consultant, Is The Answer Richard Millington, Founder, FeverBee Venessa Paech, Director, Australian Community Managers Gregor Young, CEO, Guild Tue 4/18 at 11 a.m. Hear details from a case study organization that has turned this pattern around.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

OCTOBER 15, 2021

How to do a website content audit: a step-by-step guide with examples. Laurel Miltner, Orbit Media Studios ). Hear case studies about associations that have completely transformed their member journeys, and their organizations. (Ann Smarty, Content Marketing Institute ). Ann Handley ). 1 CMP credit. 1 CAE credit.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

MARCH 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Understand the best ways to leverage your social media profiles and other free promotional channels. Host: Fridays@4.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Beth Kanter

SEPTEMBER 22, 2015

By creating the #GoodIsWinning hashtag and launching PopeIsHope accounts across many social media platforms that especially target Millennials and Gen Z , the Pope’s visit will amplify social change messages around climate change, refugees, and more. The Pope is a great example of changing with the times. “In

Social Media 28

Social Media New York City Philadelphia United States 28

Reid All About it

DECEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Tactics covered will include SEO, automation, social media and more. Case Study of EAIE 2019 Conference.

Video 221

Video Certificate Review LMS 221

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

Reid All About it

JANUARY 10, 2020

Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. More info/register. Host: Nonprofit Tech for Good. 1 CAE credit. 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

Reid All About it

DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Mobile apps. Member app. Member retention. 1 CAE credit.

Strategy 276

Strategy Video Technology Innovation 276

Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. Today I took a look at official usage of social media by associations cross tabulated with associations reporting either membership growth or decline. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

Social Media Survey Report Case Study 40

Reid All About it

NOVEMBER 4, 2016

Social Media and Volunteer Engagement. Learn how to include social media in your volunteer recruitment and retention plans. See examples of Twitter, Facebook and YouTube pages, as well as blogs that other nonprofits have successfully used to draw attention to their organizations and volunteer opportunities.

Las Vegas 150

Las Vegas Leadership Washington Education 150

Spark Consulting

MARCH 6, 2014

Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? I urge you to review the National Fluid Power Association case study on pages 13-15 of the whitepaper. Just as you do for membership, actively and intentionally recruit them for volunteer positions. How can we help them?

millennials 150

millennials Certificate Project Committee 150

Beth Kanter

APRIL 8, 2014

From GiveMN Case Study - Click for Case Study. What’s the best way to recruit and train volunteers on a Giving Day? We’ve added a case study on GiveMN’s response , in addition to a Crisis Planning section. This learning approach has two ways to capture knowledge.

Tips 28

Tips Wichita Case Study Kansas 28

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Case Study. (9).

Recruiting 40

Recruiting Recruitment Marketing Price 40

Reid All About it

MARCH 16, 2018

How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Bring examples of your content for peer discussion and review. How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media?

eBook 46

eBook Social Media DC Content 46

Beth Kanter

APRIL 23, 2012

In the free report, Unleashing Innovation: Using Everyday Technology to Improve Nonprofit Services , we share nine examples of what real world organizations are doing—and a framework for innovation you can use to emulate their results at your own nonprofit. Case Study: Community Thread, Stillwater, MN.

Innovation 28

Innovation Technology Minnesota Social Media 28

AMR Management Services

OCTOBER 2, 2012

And its revival serves as a useful example of audience engagement, community building and strategic focus, which associations can learn from. Like many print media outlets, HBR was facing declining subscriptions and advertising. .” In addition, HBR made it much easier to connect with the content through social media.

Case Study 64

Case Study Library Content Kentucky 64

Membership Marketing

JUNE 20, 2012

So Why Test in Membership Recruitment? After my last post, you might say to me, “So what’s wrong with not doing market testing in my membership recruitment program?” Let me share an example from a recent test that we conducted with one of our clients. So Why Test in Membership Recruitment? Case Study. (9).

Marketing 40

Marketing Price Discount Recruiting 40

CMA Solutions

JUNE 16, 2022

These elements include keyword-based web content, blogs and case studies with internal backlinks within pages. This can be through external backlinks, social media and business directory listings. Recruiting new members is one of FEW’s organizational objectives. The association’s organic search increased by 7.4%

Strategy 52

Strategy Press Release New Jersey Illinois 52

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. Here is one example of offering whitepapers or an email subscription to visitors of a website. Speaking Engagements. Publications.

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

OCTOBER 20, 2011

For example, 82% of organizations that raised dues by between 1% and 10% reported renewal rates of 70% or better after the increase. Unleash the Power of Market Testing in your Membership Recruitment. Case Study: A Thriving Membership Organization. Case Study. (9). Membership Recruitment. (4).

Marketing 40

Marketing Price Case Study Survey 40

Beth Kanter

FEBRUARY 27, 2014

E-learning has the potential to incorporate “continuous improvement” into the teaching and learning process because of real-time feedback made possible by social media (or learning networks) and digital assessment. That thinking of e-learning only through the lens of education misses the point.

Social Media 28

Social Media Case Study Report Content 28

Membership Marketing

SEPTEMBER 13, 2010

More Marketing Channels Available for Membership Recruitment. ” Ideally, careful tracking of membership recruitment will help define what marketing channels are most effective for your organization. Labels: Marketing Media , Membership Recruitment. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Price Recruiting Recruitment 40

Membership Marketing

NOVEMBER 15, 2010

For example, when I was at GRC, I hired a consultant whom we were paying very nicely on a monthly retainer. In my mind, for example, a consultant has to be willing to be fired, to walk away. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Case Study.

Price 40

Price Survey Recruiting Recruitment 40

Membership Marketing

APRIL 10, 2012

For example, if an association had an annual conference or trade show, what proportion of the members attended? My firm offers a number of services ranging from survey research, to member recruitment, to member engagement, to renewals, to web design, to internet marketing, to list management. View my complete profile. Network with Me.

Products 40

Products Survey Social Media Price 40

Membership Marketing

NOVEMBER 14, 2011

Here is an example of one tip from the book. Unleash the Power of Market Testing in your Membership Recruitment. Five Steps to Building a Membership Recruitment St. Case Study. (9). Membership Recruitment. (4). Social Media. (5). Social Networking. (6). “ Tip No. 13 Communicate!

Marketing 40

Marketing Price Survey Tips 40

Membership Marketing

SEPTEMBER 3, 2010

In fact, word-of-mouth marketing tied for the top spot as the most effective method of new member recruitment in our 2010 Membership Marketing Benchmarking Report. I can speak from a personal example here. Unleash the Power of Market Testing in your Membership Recruitment. Case Study. (9). Membership Recruitment.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

JULY 20, 2011

For example, it probably would not be practical to create hundreds of versions of a monthly print magazine, but you might create two versions to serve some natural split in your membership like students and professionals, owners and operators, manufacturers and distributors. What examples do you have of successful segmentation programs?

Marketing 40

Marketing Price Survey Tools 40

Membership Marketing

OCTOBER 4, 2010

She shares some great examples from pricing strategies used by a number of associations related to membership, conference, and publications. Unleash the Power of Market Testing in your Membership Recruitment. Case Study. (9). Membership Recruitment. (4). Social Media. (5). Social Networking. (6).

Price 40

Price Marketing How To Survey 40

Nimble AMS

JULY 22, 2022

Ungated content, like blog posts, case studies, podcasts, or infographics, is free for an individual to consume and share. Consider sharing free or ungated content on your social media platforms and within your association’s virtual community to reach the most people and build organizational awareness. . Paid Content.

Content 125

Content Marketing How To LMS 125

Reid All About it

OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Learn about real world examples of successful programs to manage volunteers from a number of associations of varying sizes, types, and budgets. Revisiting membership practices. Host: Grype.

Blended Learning 41

Blended Learning Education Video Conference 41

MemberClicks

NOVEMBER 29, 2023

40 Effective Virtual Event Sponsorship Ideas Before the Event: Social media partnered posts Include posts on your social channels that introduce your sponsors or highlight key attractions that include your sponsors. In-kind – Where businesses provide goods or services as a contribution to your event.

Video 97

Video Case Study Discount Proposal 97

Membership Marketing

FEBRUARY 24, 2012

For example, when tracking renewal rates by each state, we see variations in renewals by up to 50 points (90 percent for the top state compared to 40 percent for the bottom state). Unleash the Power of Market Testing in your Membership Recruitment. Case Study. (9). Membership Recruitment. (4). Social Media. (5).

Tips 40

Tips Marketing Price Survey 40

Membership Marketing

APRIL 22, 2011

For example, the use of somewhat newer online marketing channels is taken advantage of by a minority of membership organizations. In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Case Study. (9).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

MARCH 14, 2011

For example, a quick search for a pair of sneakers shows a price range from $6.99 An example of this might be the deals offered by telecommunication and cable companies seeking new customers. Some people only want to buy the very best and are willing, for example, to pay $47,500 for a Rolex watch. Case Study. (9).

Price 40

Price Products Marketing Discount 40

Membership Marketing

FEBRUARY 5, 2010

For example, 20,000 New Member Input /.25 Here are three examples of how you can project your future membership. Unleash the Power of Market Testing in your Membership Recruitment. Case Study. (9). Membership Recruitment. (4). Social Media. (5). Social Networking. (6). Network with Me.

How To 40

How To Analysis Price Survey 40