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Creating a Great B2B Case Study: 16 Tips for Marketing + Sales Enablement

Higher Logic

Quantifiable, well-presented case studies are how business-to-business (B2B) companies prove their solution works. And what does a great B2B case study come down to? Sales teams rely on case studies to support and close deals. Often, case study requests end in some form of “no” or a non-answer.

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One Crucial Thing Your Association Management Software RFP is Missing

Nimble AMS

Review vendor case studies. Reading vendor case studies will give you a sense of what to expect during the implementation process. It will also give you a glimpse of the AMS vendor’s values, ensuring there is a good fit between your organizations. 4.

Software 129
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Case Study in the Power of Culture

Jamie Notter

The November/December issue of Associations Now Magazine has an awesome story about Fitness Australia and the way they have built a successful organization around an intentional culture.

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Association Brain Food: 2.9.24

Reid All About it

Leave with tools you can use today to build a strategy that best fits your organization. – How Higher Logic Embraced AI While Mitigating Risk Hear a case study example of how Higher Logic internally explored and adopted AI tools while maintaining security and privacy controls. More info/register. Wed 2/14 at 1 p.m.

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Case Study: Virtual Mentoring Using LinkedIn

Associations Now

This process fits the trend Petrancosta found in her research of allowing mentees to self-select their mentors. The post Case Study: Virtual Mentoring Using LinkedIn appeared first on Associations Now.' Mentees can then go through the discussions and email the person whom they’d like to approach as their potential mentor.

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Post-Pandemic Recovery for Associations

GrowthZone

Each topic dials in on specific program concepts, case studies, and innovative ideas. End the One-Size-Fits-All Membership: Provide members with customized options. The guide includes resources for the following: Reassess Your Value Proposition: Reevaluate how you’ll deliver value going forward.

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5 Ways to Use Learning Management Software to Engage Members

NXUnite

For example, you might share content such as: Industry reports Case studies Expert interviews Templates Take a strategic approach to content development and curation, ensuring that the library stays up-to-date, relevant, and aligned with industry trends and challenges. Create tailored learning opportunities.

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