Membersuite

MARCH 17, 2023

I know people in the association community who used to be road warriors but are now content to be homebodies. Use that data when planning and marketing events. Leverage AMS Data to Market Your Events In the past, you might have focused event marketing on the audience segments most likely to register.

Event Planning 150

Event Planning Marketing Discount Conference 150

MemberClicks

FEBRUARY 2, 2024

When was the last time you updated your association or membership website’s content strategy? High-quality web content engages current members, helps recruit new ones, and enhances your organization’s brand and reputation. We’ll explore these five tips for developing more engaging content: Set quantifiable goals.

Content 52

Content Tips Guidelines Video 52

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. You’ve probably seen survey reports about people registering later for events than in the past. Humans… so persuadable! Mentoring programs.

Social Media 254

Social Media DC Strategy Education 254

Higher Logic

AUGUST 1, 2019

It takes hours of debating the best methods to use to reach prospective members, and days of content creation and campaign management. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional).

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m. Procrastination. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Behind the Scenes: How We Built a Webinar Using ChatGPT Learn how AI can be used to ideate webinar topics, build the abstract, and write the content outline and script. Hear about ways AI can be used to help promote a webinar.

LMS 259

LMS Revenue Arlington Education 259

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. content attribution—copyrights, legal ramifications, etc.; They’re looking for year-round partnerships, not just a name drop and logo display at an annual event.

Education 259

Education New Hampshire Tips Technology 259

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Professionals for Association Revenue released their Association Business Development Landscape Survey report. shares 15 ways to improve your newsletter content and delivery. Chapter habits. Gen Z in the workplace.

Revenue 206

Revenue Certificate Committee Leadership 206

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s Survey participants will receive the study’s final report. If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Virtual certified.

Montana 362

Montana Revenue Innovation Case Study 362

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. People will pay, sometimes handsomely, for access to content and experiences that promise to improve their condition. How Big Is the Adult Lifelong Learning Market?

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. While reading GrowthZone’s 2024 association survey report , I noted a few common problems.

Revenue 259

Revenue Price Denver Tools 259

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. shares 15 ways to improve your newsletter content and delivery.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 12, 2024

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. But the question is: what kind?

LMS 271

LMS Education Member Engagement Revenue 271

Reid All About it

MAY 22, 2020

The report that came out of their first survey two years ago was full of good information and great ideas so I look forward to this edition. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Virtual event sponsors/exhibitors.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more.

Revenue 276

Revenue Innovation Education Tools 276

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events. Event scheduling.

Revenue 230

Revenue Chicago Leadership Education 230

Forj

DECEMBER 19, 2017

Providers of continuing education for highly regulated certifications (e.g., medical specialty board certification, CRNA certification, etc.) It includes an analysis of content knowledge, learner course evaluations, and skills and performance analyses. Why you Should Measure the Efficacy of your Education Programs.

Learning Management System 70

Learning Management System System Report LMS 70

Forj

DECEMBER 19, 2017

Providers of continuing education for highly regulated certifications (e.g., medical specialty board certification, CRNA certification, etc.) It includes an analysis of content knowledge, learner course evaluations, and skills and performance analyses. Why you Should Measure the Efficacy of your Education Programs.

Learning Management System 70

Learning Management System System Report LMS 70

Association Analytics

MAY 20, 2024

Is there an entirely new market you should explore? Expand your reach even further by targeting new audiences or reimagining existing offerings for specific market segments. Recognizing the value of member polls, a marketing company within the INS community asked about the opportunity to sponsor a poll question.

Revenue 169

Revenue Milwaukee Case Study Price 169

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Your association’s content can serve many purposes.

Revenue 135

Revenue Certificate eBook Education 135

Fonteva

NOVEMBER 8, 2019

If you’re offering anything for continuing education credit, certificates or certifications are the first things we would recommend putting a price tag on. These can be courses created in-house or with an instructional designer, or developed from content that’s currently available. Pro Tips for Additional Monetization.

Content 56

Content LMS Discount Price 56

Nimble AMS

MARCH 30, 2023

Organizations that choose a CRM invest for the following functionalities: Lead management Contact management Reports and analytics Process automation Artificial intelligence What is association management software ( AMS ) ? Associations can leverage CRM software to enhance customer or member relationships. Increase efficiency.

Software 137

Software Member Experience Technology Certificate 137

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. 1 CAE credit. More info/register. 1 CAE credit. . 1 CAE credit. More info/register. More info/register.

Chicago 206

Chicago Education Certificate Revenue 206

WBT Systems

MARCH 14, 2017

The user interface needs to be easy to use and navigate, designed to help new users of the system to easily find the content and activities they need, in an intuitive fashion. Is your Content Relevant and Useful to Learners? The third reason is about content. Is the content worthwhile?

LMS 215

LMS Learning Management System Certificate System 215

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Career pathways. Virtual events.

millennials 307

millennials Montana Class Education 307

Reid All About it

MARCH 4, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mia Masson, Head of Content at Swapcard, and manager, Evolve, an online community and virtual event series. Top Trends in Content Marketing 2022. Host: Content Marketing Institute. Can They Do It?

Class 195

Class Certificate Content Committee 195

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Any type of organization can use an LMS to build course content and design structured learning paths for participants to follow.

Software 52

Software LMS Certificate Learning Management System 52

Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Take away key criteria for selecting the right format for the right content. Tue 1/14 at 1 p.m. –

LMS 243

LMS Software Chicago Washington 243

Reid All About it

SEPTEMBER 22, 2023

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Make sure you go through this list before making any decisions about recording upcoming events.

LMS 271

LMS Revenue Education Strategy 271

Reid All About it

MARCH 25, 2022

Professional development market potential. LinkedIn’s Workplace Learning Report has good news for associations: the corporate C-suite finally understands the value of professional development. Fri 3/25 at 11 a.m.* – The Association Show: Content. Learn how you can crowd source content from your community for your events.

Revenue 195

Revenue Content Virginia Technology 195

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. While a poor retention rate is bad news, the good news is that each reported reason is preventable. 23% of associations reported members found l ack of value.

Tools 258

Tools eBook Report Learning Management System 258

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Use content marketing to attract your target audience. AARP uses content marketing to connect to a different generation. Tips for cover letters.

millennials 150

millennials Resources North Carolina Certificate 150

Freestone

DECEMBER 12, 2023

However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. As you create a content strategy for your continuing education program, be sure to capitalize on the ample opportunities for your association to succeed and thrive, helping you drive non-dues revenue.

Learning Management System 81

Learning Management System LMS Revenue System 81

Reid All About it

NOVEMBER 26, 2021

You can also download a related report from EventMB and IMEX—I did but haven’t read it yet. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How the Pandemic Has Reshaped Digital Work and Content. Marketers plan to produce more digital assets in 2022 than any other year.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 259

Survey Project Strategy Education 259

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Community Brands’ research reports the numbers for members’ loyalty and likelihood to renew are down from last year.

Leadership 117

Leadership FAQ Member Engagement Social Media 117