Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Live Q&A: Building World-Class Digital Communities. Top Trends in Content Marketing 2022. More info/register.

Class 195

Class Certificate Content Committee 195

Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. Ask Me Anything: Marketing Automation Learn about marketing automation.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Host: Brandt Krueger, founder Event Technology Consulting. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m. Member recruitment. Frankly, we’re smarter about it now.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Host: Brandt Krueger, founder Event Technology Consulting. Sarah Parks, Director of Technology, Esler. Host: ASAE.

LMS 369

LMS Certificate America Committee 369

CMA Solutions

NOVEMBER 17, 2022

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.

Marketing 52

Marketing How To Social Media New Jersey 52

Socious

NOVEMBER 3, 2016

Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov.

Sample 100

Sample Marketing Conference New York 100

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s – Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Presenters: Mike Dietrich, Vice President of Marketing at Cvent.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Membersuite

MARCH 8, 2022

So if you haven’t yet, now is the time to get your team and technology ready to take advantage of this massive market growth potential. I find it really interesting that during the pandemic, enrollment in short-term credential classes increased by 70%. What’s preventing you from taking that market share back?

Certificate 112

Certificate Software Technology Revenue 112

Associations Now

APRIL 20, 2017

By providing a few extra perks, you can deliver a special conference experience to those members and boost your own revenue at the same time. And just as everyone would prefer to spend their airport time in first-class lounges, give your special guests their own private spaces featuring phone chargers, snacks, and even massages.

Revenue 53

Revenue Class Technology Resources 53

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

MAY 3, 2019

I learned what I could from meetings and reading our publications but things didn’t click into place until I was lucky enough to land a seat in a weeklong Home Building 101 class for local association executive directors. Tips to Extend Your Event’s Reach and Revenue. 1 CAE credit. More info/register. Hosts: Novi AMS and ReviewMyAMS.

Tucson 262

Tucson Phoenix Products Tools 262

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Everyone sees the revenue potential in providing online education to corporate customers.

Education 155

Education Mooc Course Revenue 155

AssociationChat

MAY 5, 2021

This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution. At a time when human connection is more important than ever, Higher Logic will expand its offering to customers across new markets and geographies.

Arlington 105

Arlington CA Software Class 105

Reid All About it

OCTOBER 9, 2020

At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. 1 CAE credit.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

SEPTEMBER 25, 2020

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble. How to Scope and Implement Virtual Event Technology. Diversity and inclusion in marcomm. Host: Aptify.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

JANUARY 25, 2019

WBT Systems explains what you really need to think about when developing and marketing education for all generations. Event technologists could be directing event technology strategy, making purchasing decisions, collecting and interpreting analytics, live wiring experiential touch-points and inventing experiences too.

Chicago 170

Chicago DC Content Washington 170

Protech

NOVEMBER 3, 2021

With the addition of Protech, Togetherwork is boosting its commitment to the association industry and significantly growing its presence in the market. His more than 35 years of dedication to Protech’s customers, partners, and staff have embodied his passion for the association industry and the exciting potential that technology offers. .

Association Software 98

Association Software Software Maryland Class 98

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

GrowthZone

MARCH 13, 2021

This article will help you compare and evaluate the best association management software currently on the market. . Generate revenue. Upgrades: Website Builder, Marketing Automation, Sales Funnel, and Continuing Education modules. Grow membership and revenue fast with sales funnel and marketing automation.

Software 148

Software Association Management Price Membership Management 148

Reid All About it

JUNE 26, 2020

How to run a Zoom cocktail party—and have better classes, conferences, and meetings too. Explore how to create a sponsorship strategy that will generate revenue through sponsorships, partnership and other sales opportunities through in-person and digital events. Hosts: Breezio and Adage Technologies. Misha Glouberman ).

Montana 370

Montana Conference Content Education 370

Reid All About it

FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. From Hollywood to Silicon Valley: Bridging Content and Technology (Association Chat).

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

FEBRUARY 22, 2019

Does your association have a popular conference workshop or training class you want to convert into an online learning program? – How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Alexandria VA). Technology vs. Innovation: Association Learning Strategies in Practice. Presenter: John S.

Social Media 170

Social Media DC System Washington 170

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. 1 CMP credit. Host: Nimble AMS.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

MARCH 11, 2016

Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. You association needs to leverage a strong platform to deliver a world class member experience. Location: Marketing General, Inc. PCMA members only, I believe.). Host: Nimble AMS. More info. (.5

Raleigh 150

Raleigh Case Study Project Revenue 150

Associations Now

FEBRUARY 19, 2019

In one category—those whose membership had expired three to six months prior—AARC promoted its latest online and continuing education courses with an invitation to rejoin and sign up for a class. Together, the campaigns brought back almost 800 lapsed members and garnered more than $64,000 in dues revenue. Tactics to Try.

Newsletter 103

Newsletter Class Survey Tools 103

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Host: Grit Marketing. Take away tips to enhance your member engagement.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Host: Grit Marketing. Take away tips to enhance your member engagement.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Most companies use their marketing budgets for sponsorships and partnerships. Pandemic silver linings. Misha Glouberman ).

Video 221

Video Conference Revenue Industry 221

Aaron Wolowiec

JUNE 17, 2014

MOOCs are online classes that are available to anyone with a computer and/or Internet access. But only 8 to 10 percent of those enrolled actually complete the class. It’s a constant source of debate, which may explain why associations have been reluctant to enter the MOOC market. And why not, when learning is just a click way?

Mooc 100

Mooc Course Class Education 100

Aaron Wolowiec

MARCH 25, 2014

Sarah Lugo, digital marketing coordinator for Digitec Interactive. This month’s guest blog post is by Sarah Lugo, digital marketing coordinator for Digitec Interactive. Selling courses and certifications online provides a new revenue source for the association while adding more value for members. Invest in marketing.

Learning Management System 100

Learning Management System LMS Education Course 100

Protech

SEPTEMBER 2, 2020

By Liz Palm, Marketing Director . C heck out the first p ost about staff communications a nd the second about conference technology. . Trade and professional associations rely on their annual meetings and conference s as a primary source of non-dues revenue. It’s no secret.

How To 81

How To Newsletter Social Media Class 81

Reid All About it

SEPTEMBER 16, 2016

Deb Fiscella, president, Center Stage Marketing. A panel of association industry technologists and association executives will discuss technological breakthroughs in mobile, eMarketing, data analytics and membership management that help associations transform their business and serve members more intelligently and profitably.

Arlington 150

Arlington Phoenix DC Virginia 150

Reid All About it

MARCH 15, 2019

MemberSuite describes the different ways technology can be used to save staff time and stave off frustration. Meetings Master Classes 2019 Session 3: Accountability and Conflict Management – A Planner’s Guide. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). 1 CAE credit.

DC 150

DC Washington Denver Sacramento 150

Higher Logic

OCTOBER 22, 2019

The right software solution can improve your association’s event management by making it easier for attendees to register and participate in the various components of your event such as classes and presentations. Automated communications keep all of your members in the loop and save your team time (and increase event revenue !)

System 192

System Association Management Software Strategy 192