Remove Conference Remove Definition Remove Marketing Remove Social Media
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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233
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The Extraordinary Social Media Event Marketing Guide Infographic

Velvet Chainsaw

Having a social media plan for your next event is critical to your success. Here’s an infographic from Marketo that will help you create a Social Media Event Marketing Plan. It’s taken directly from Marketo’s free Definitive Guide to Event Marketing (in case you missed it.).

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Social Media Roundup: Stretch Your Event’s Definition

Associations Now

These Barriers Keep You From Conference Innovation by @JeffHurt [link] #pcma #assnchat. Back in the day, conferences could rely on being the biggest game in town to win people over. Hurt says that today, conferences must focus on building a stronger consumer experience—and outdated strategies are barriers to that happening.

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The Market for Adult Lifelong Learning

Leading Learning

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. It is not limited to adulthood or late adulthood.

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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time. Social media followers. Affiliates. Content contributors.

Revenue 169
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Three benefits of developing thought leadership content at your association

Nimble AMS

According to the Edelman and Linkedin study, 64% of respondents said thought leadership content was a more trustworthy means of determining an organization’s expertise than marketing materials or product sheets. . When you invest in well-researched thought leadership content, your association will see a definite payoff.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. 10 Mistakes Your Organization is Making On Social Media (and How to Fix Them). ” AFP Florida. ). Needless to say, the idea stuck and the workshop “. was born. .