Reid All About it

JANUARY 26, 2024

s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. I’ve used data from Marketing General Inc.’s 1 CAE credit. More info/register.

Survey 259

Survey Project Strategy Education 259

Reid All About it

AUGUST 11, 2023

They shared a definition of “community” on LinkedIn: a feeling of fellowship with others, as a result of sharing common attitudes, interests and goals. They chose this definition because “it reminds us that community isn’t just a place, it’s a feeling.” Host: Fonteva Speakers: Dan Stevens, President of WorkerBee.TV

Chicago 195

Chicago Certificate Marketing Content 195

Aptify

OCTOBER 27, 2020

These days, you might find that virtual events are a must-do for helping to replace lost revenue and member engagement from cancelled events. it’s still important to engage members in?a to address members’?budgets,?schedules, These are just some of the ways to provide more of what members want. a variety of?year-round

Certificate 72

Certificate Review Revenue Industry 72

Higher Logic

OCTOBER 22, 2019

Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. Learn more using reporting features. Ensure that members can access your online store and other online payment locations through your association’s website.

System 192

System Association Management Software Strategy 192

Reid All About it

AUGUST 28, 2020

Disruption isn’t a choice right now, so we might as well embrace it, reports WBT Systems in their recap of two #ASAE20 sessions. Hear about the unique challenges and opportunities for women in the events industry, as well as real-world examples and lessons from women in leadership. Leading Engagement From The Outside-In.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Arianna Rehak at Matchbox Virtual Media encourages you to design engaging virtual experiences that strengthen your in-person events.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MARCH 17, 2023

Professionals for Association Revenue released their Association Business Development Landscape Survey report. They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs.

Revenue 206

Revenue Certificate Committee Leadership 206

GlowGlobally

JANUARY 31, 2014

For example, the Index revealed a point of grave concern: members who are active in industry are considerably less satisfied (65 index points) than those who are professionally retired (80 index points). The Index reported that 33% of members and 17% of customers responded “definitely or very probably”.

Member Engagement 60

Member Engagement Products America Marketing 60

Reid All About it

JUNE 9, 2023

They pulled these recommendations from a report by the Council for Adult and Experiential Learning. We all know that and think we do it, but her examples show us how often we don’t. Membership engagement. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 206

Revenue Content Chicago Leadership 206

YourMembership

MAY 15, 2014

A surprise by definition is something unexpected. One example that was shared had all the surprise and delight that I could ask for. Your member database will really come in handy to identify these individuals by utilizing some quick reports that will show you the not so hidden “A” players.

How To 150

How To Boston Committee Content 150

YourMembership

MAY 15, 2014

A surprise by definition is something unexpected. One example that was shared had all the surprise and delight that I could ask for. Your member database will really come in handy to identify these individuals by utilizing some quick reports that will show you the not so hidden “A” players.

How To 150

How To Boston Committee Content 150

Reid All About it

MARCH 26, 2021

The report identifies the internal barriers or constraints to innovation, describes inflection points in creating a more innovative culture, and includes profiles of weak, moderate, and strong innovation cultures—plus much more. Ultimate Member Engagement: The Power of Data-Driven Decision Making. That stinks. 1 CAE credit.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

JULY 10, 2020

Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Hear about some major considerations for online engagement. Make Your Member Engagement Come A.L.I.V.E.

Montana 365

Montana Content Price Strategy 365

Fonteva

FEBRUARY 23, 2022

However, for association professionals not well-acquainted with the technical side of their membership’s operations, this definition might sound a bit confusing. Personalize and Automate Member Communications. Custom reports. Member Engagement Strategies: A Guide for Associations. Ease of use. Custom messaging.

Strategy 52

Strategy Software Directory Membership Management 52

MemberClicks

OCTOBER 11, 2023

For example, if your nonprofit association is focused on supporting the business activities and interests of its members, it will qualify for 501(c)6 status. Your values are what your organization and members stand for. How long does it take to start a 503c nonprofit?

Illinois 52

Illinois How To Chicago Software 52

Disciple Media

SEPTEMBER 18, 2023

Security: Protect member data with stringent standards – make sure the platform is compliant with local regulations such as GDPR if you are in the UK or CCPA if you’re in the USA. Monetization: Look for monetization options that support your business model, for example the ability to charge tiered subscriptions.

Tools 36

Tools Price FAQ Member Experience 36

Reid All About it

JUNE 16, 2023

ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. The “Nation’s Report Card” shows the sharpest ever decline in history and civics knowledge for 4th, 8th and 12th grade students. AI conversations continue to bubble up in our community as we grapple with its potential and risks.

Project 195

Project Tools Revenue Metro 195

Fonteva

SEPTEMBER 2, 2021

On top of that, automated and customizable reports are available to keep your team up to date on site performance. Member communities and networking. This opens up the door for member engagement and increased retention even when your team isn’t actively working to improve these metrics. Easy member engagement.

Software 52

Software System Tools Membership Management 52

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Join us for an in-depth look at the event industry’s latest engagement tools, new ways to wow attendees, and real activity examples from recent events. The Future of Events: A Sneak Peek Into An Exclusive Industry Report.

Revenue 195

Revenue Video Strategy Industry 195

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. Real world example. Conclusion.

Social Media 60

Social Media Communications Content Strategy 60

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Phew, life is definitely not boring. Tough leadership decisions. Metaverse denizens.

Tips 41

Tips Video Content Marketing 41

.orgCommunity

MAY 9, 2019

The definitions are both vague and sweeping. Some examples of customer friendly uses for technology are: Chatbots to answer common questions. This laser focus on service isn’t possible with operational distractions such as: Inadequate reporting capabilities or other problems related to data analysis. Operational Efficiency.

Sample 40

Sample LMS Technology Innovation 40

AssociCom

MARCH 15, 2012

Associations care deeply about member engagement. Particularly with the advent of social media, I don’t think it is overstating the case to say that lack of member engagement is the death knoll for an association.

Social Media 40

Social Media Member Engagement Examples Report 40

Reid All About it

FEBRUARY 3, 2023

They describe educational programs that will help these member develop relationships and generate more leads. Achurch Consulting’s State of the Workplace Pulse Report revealed the hybrid workplace issues keeping C-suite leaders up at night. Hybrid workplace worries. Change management. CMP credit. . 1 CAE credit. More info/register.

LMS 40

LMS Video Technology Revenue 40

Reid All About it

AUGUST 2, 2019

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Learn about various examples of AI tools and how you can easily incorporate them into your marketing and communications strategies.

Columbus 39

Columbus Delaware DC Washington 39

Reid All About it

JULY 20, 2018

The first two tactics will definitely reap results—the third is a nice-to-have but you can live without it. The 2018 Membership Marketing Benchmarking Report. Hear about the findings from the 10th anniversary edition of the Membership Marketing Benchmarking Report. Promote Your Content Effectively to Drive Member Engagement.

LMS 30

LMS DC Washington Chicago 30

WBT Systems

JULY 19, 2016

Well, one of the most useful tools for learning content curation for member education programs is your Association Learning Management System. It is easily accessible from your website via single-sign-on (SSO), and your members can access all the content and resources available to them, based on the definition of their user role.

Content 244

Content Education LMS Learning Management System 244

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Addressing the NDR challenge.

Revenue 60

Revenue St. Louis Price Cost 60

.orgSource

SEPTEMBER 5, 2023

Examples of the impact of digital evolution on behavior and life are plentiful. Member Engagement Personalize everything from invitations to events to email campaigns. Some examples of functions that can be automated with no-code software are: Employee onboarding procedures. Bubble , Glide , Appsheet , Webflow , and Wix.

Social Media 88

Social Media FAQ Software Technology 88

Reid All About it

APRIL 15, 2022

When I worked in membership for a trade association, it was always difficult to convince prospects of the membership value of lobbying since it went on whether or not their company was a member. Lindsey McPherson, Senior Reporter, CQ Roll Call. Laura Weiss, Economic Policy Reporter, CQ Roll Call. Data-driven DEI.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

AUGUST 7, 2020

Check out the infographic Gravitate Solutions put together with virtual event data compiled from three industry benchmark reports. They offer webinars, blog posts, and maybe even conferences to your members. Summer’s been weird for all of us, but take one bite of a tomato sandwich and, oh yeah, it’s definitely summer.

Montana 369

Montana Conference Education Tennessee 369

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Increasing member engagement requires that you personalize their digital experience, which is hard to do if you’re not using these features.

Marketing 205

Marketing Social Media Survey Tools 205

Reid All About it

MAY 1, 2020

Engaging virtual attendees. Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Pair that one with four keys to ensuring your virtual events are actually engaging —from Elisa Pratt at Association Success. 1 CAE credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

JUNE 24, 2022

The report covers trends like workforce and return-to-the office challenges for associations and their members, impact investing, agility, and digital transformation. What data points should you use to measure member engagement? Always emphasize the impact, not the features, of membership. State of associations.

Video 39

Video Revenue Strategy Technology 39

Reid All About it

APRIL 17, 2020

Fret not, Billhighway has plenty of ideas for (and examples of) connecting chapter members virtually. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Virtual connections.

North Carolina 44

North Carolina Montana Revenue Content 44

Higher Logic

SEPTEMBER 6, 2018

We recently released the 2018 State of Marketing Automation: Association Benchmark Report , which reported the three most popular automated campaigns for associations: New member onboarding. You can definitely employ single message automation, and it works especially well for onboarding/welcome campaigns. Event promotion.

Marketing 250

Marketing Tips Communications Report 250

Reid All About it

APRIL 22, 2022

New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations. Speaking of which, if you haven’t yet already, please participate in her second edition of the popular New Member Engagement Study. Amanda Kaiser says size does matter.

Proposal 39

Proposal Price Technology Recruiting 39