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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

From inflation to the increasing expectations of consumers and employees, to the continuously changing digital space, there are a lot of factors that might be currently impacting your association. The best part is that you already have access to a major part of the solution – your data!

Revenue 320
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Association Brain Food: 2.23.24

Reid All About it

The weekly list of free educational events and resources for the association community… Join or Die. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription.

DC 261
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Association Brain Food: 10.6.23

Reid All About it

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. Association education in 2024. Association deathwatch.

Revenue 256
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Funding Your Mission: 4 Nonprofit Financial Management Tips

NXUnite

When you think about your nonprofit’s funding, the first thing that comes to mind is probably fundraising. Your team likely plans and launches multiple fundraisers throughout each year to bring in enough revenue to fund the various initiatives associated with furthering your mission. Let’s get started!

Tips 130
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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Their advice seems so obvious, yet apparently most associations need to hear it. Why do members join associations?

Maryland 272
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Association Brain Food: 12.1.23

Reid All About it

The weekly list of free educational events and resources for the association community… Grassroots advocacy. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt.

Arlington 266
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Create a Revenue-Generating Licensing Strategy

Associations Now

The Audiovisual and Integrated Experience Association started licensing some of its learning content a few years ago. Doing so created a new source of nondues revenue for the association. Offering professional education to members and wider audiences is one of the chief reasons why associations exist.

Revenue 73