Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. No need to ask in ASAE Collaborate, Brightfind shares an RFP template for CMS and website redesign projects. CMS/website RFP. Digital badges. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Event marketing. Don’t give that up! Quick hits Good news! .

Project 195

Project Tools Revenue Metro 195

Reid All About it

FEBRUARY 26, 2021

Sigh, another self-improvement project—almost complete. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Strategic reset. Quick hits.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195

NXUnite

MARCH 19, 2024

While there are several types of nonprofit budgets you might create (such as budgets for specific programs or long-term fundraising campaigns), your annual operating budget serves as the master financial plan for your entire organization, making it a critical component of your strategy.

Tips 130

Tips Handbook Revenue Guidelines 130

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Get everything you need in this RFP template for CMS and website redesign projects from Brightfind. AI and event planning. CMS/website RFP. Host: ASAE Tue 7/11 at 12 p.m. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Quick hits. Rand Fishkin, SparkToro ).

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

AUGUST 4, 2023

Quick hits Five things to do to heat up your content marketing game during the summer lull. Ann Gynn, Content Marketing Institute ) No, you don’t need to learn golf to advance in your career. For dessert, key lime pie bought at the seafood market and made by a local baker, yum. How can we design an executable learning strategy?

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. Event marketing. AI and Tech Strategy.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Achieve

MARCH 1, 2024

While your audience probably receives marketing materials and updates from your organization, these communications aren’t always the most effective at fostering close relationships. Plan your content strategy. Connect with your audience in a new way. The focus of your podcast is the main, overarching topic you will be covering.

Event Planning 52

Event Planning Software United States Maine 52

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

MARCH 25, 2022

Professional development market potential. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Thorben Grosser, VP of Product Marketing & Events, EventMobi. All events are online at Eastern Daylight Time unless otherwise noted.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Sponsorship strategy. Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MAY 26, 2023

WBT Systems shares strategies for convincing people to commit time to their own professional development. Host: Product Design Community Facilitator: Mike Liddy, Global Chapter Platform Lead for the Project Management Institute, with over 300 local chapters internationally Fri 6/2 at 1 p.m. 501Works acquires ReviewMyAMS. 1 CAE credit.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

GrowthZone

OCTOBER 14, 2021

This is a fun project that allows room for creativity. Assist in social media strategy. Social media without a strategy can feel like a road to nowhere. Marketing students must take multiple classes about digital advertising, so they are well equipped to help your association create a strategy with purpose behind every post.

Social Media 78

Social Media Class Event Planning Strategy 78

Forj

APRIL 22, 2021

The biggest difference here is who is responsible for carrying out the strategy that the consultant provides— the consultant alongside your internal team or your team itself. Some of these services include: Creating a strategy for your learning business. Creating a content development strategy. Converting courses to new formats.

LMS 172

LMS Course Price Team 172

Reid All About it

MARCH 30, 2018

I know how badly you want to put your technology project (and all that heavy drinking) behind you, but before you move onto your next big project, heed Gretchen Steenstra’s advice at the DelCor blog: before moving forward, do a technology project close. There are excellent online courses and there are excruciating ones.

Project 150

Project Resources Software eBook 150

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Intriguing. More info/register. Tue 6/2 at 1 p.m.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JUNE 26, 2020

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. We’ll also talk about how to manage and hopefully avoid technical debt during any sort of web project. – Virtual Event Demo Days. Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events.

Montana 370

Montana Conference Content Education 370

Reid All About it

JUNE 19, 2020

Inclusion strategy. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. This is an opportunity for membership professionals to learn best practices from their peers on topics related to change management, membership growth, innovation, relevance, trends, and strategic planning. More info/register.

Video 221

Video Conference Revenue Industry 221

Reid All About it

OCTOBER 29, 2021

6% have no formal, documented strategy for their virtual conference. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

AssociationChat

DECEMBER 20, 2022

It is a concept that has gained significant attention and investment in recent years, with companies and organizations exploring how it can be used for a wide range of applications, from entertainment and gaming to education and training and even commerce and marketing. Possible Uses for the Metaverse.

Atlanta 59

Atlanta Cost Technology Project 59

Reid All About it

APRIL 19, 2019

MemberSuite shares 17 tips for making first-time attendees feel so welcome and comfortable that they’ll return for your next event. Some quick hits before we get to next week’s free webinars: 14 event planning blogs you should follow—they mention this one because of Association Brain Food Weekly. Dee McCurry, Ex Ordo ).

DC 170

DC Washington Chicago LMS 170

MemberClicks

JANUARY 23, 2024

You can do this by using: Bright brand colors Having an interesting theme Using multi-sensory marketing Offering engaging booth activities or products If any of these ideas pique your interest, stay tuned. A good trade show booth comes down to making the space eye-catching and engaging. We’ll cover these ideas in more detail later!

Project 52

Project Social Media Software Tips 52

MemberClicks

DECEMBER 27, 2023

Volunteer recruitment strategies also let your organization actively seek out people with varied skillsets who can support your work in various ways. By having a volunteer recruitment strategy, you’ll identify organizational needs and the best volunteers to fill those. A good strategy is to always be recruiting volunteers.

Recruiting 52

Recruiting Recruitment Social Media Project 52

Membersuite

JANUARY 27, 2021

In fact, 69% of associations have seen an increase in member engagement since the pandemic began, according the Association Economic Outlook Report , conducted in the fall of 2020 by Marketing General Inc. No one knows what 2021 will bring but you can plan for a few scenarios. 3: Look Beyond Membership When Marketing.

Survey 106

Survey Education Communications Marketing 106

Reid All About it

SEPTEMBER 25, 2020

He describes what attendees are truly seeking from an event—and it’s not a passive session-watching experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble.

Case Study 285

Case Study Content Montana Price 285

Trade Association CEO Blog

AUGUST 18, 2011

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Event Planning Checklist. Event Planning Checklist.

Event Planning 28

Event Planning Newsletter Press Release Michigan 28

Reid All About it

MARCH 24, 2017

I’d like to think I’m a wise content marketer (but always learning) and I do have a sensible approach to SEO, much like Sonia Simone from Copyblogger who wrote this article. Sonia was the one who really hooked me on marketing, way back in my CBIA days. Mobile Learning: A Practical Strategy. A good teacher. Tue 3/28 at 12:30 p.m.

North Carolina 150

North Carolina Technology Marketing Strategy 150

Reid All About it

JULY 14, 2017

Your weekly list of free webinars and events for the association community… Evidence, not ego, must drive digital transformation , says Gerry McGovern. WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. 1 CAE credit.

Chicago 166

Chicago Minnesota DC Process 166

Reid All About it

FEBRUARY 10, 2023

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Nowadays, if you’re involved in a technology selection or implementation project, you must understand APIs , unless you’re okay with letting your software live in a silo.

Blended Learning 39

Blended Learning LMS Ohio Technology 39