Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Make time for microlearning.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Membership tiers. Newsletters. But do you? Demystifying API.

Chicago 200

Chicago Newsletter Mooc Education 200

SCD Group

OCTOBER 10, 2012

Here’s a sample of the responses to an ongoing video discussion among ASAE members: Looking for any and all feedback from associations utilizing video to reach potential and current members. See an example on the home page at: [link]. 9 Examples of Association videos. RealCoolTV shares examples of association videos.

Video 40

Video Examples Sample Recruiting 40

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. More info/register.

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Strategy Content Leadership Email Marketing 195

Membership Marketing

JANUARY 2, 2014

In this and several upcoming posts, I want to share three resolutions you may want to consider for your membership marketing program in the New Year. The basics of membership marketing are to create a plan, try new approaches, and track the results and your important membership data points.

Marketing 40

Marketing Sample Recruiting Recruitment 40

Membership Marketing

JANUARY 27, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in Your Membership Recruitment. Speaking Engagements. There are two aspects of testing.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Membership Marketing

MAY 4, 2016

Here are some examples of association sponsored research that members value either because it provides guidance to them or visibility to their profession. Here are samples of how one association has gained national attention by sharing their findings from member polls on critical healthcare issues.

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Sample Recruiting Recruitment Discount 40

Associations Now

NOVEMBER 9, 2016

In the span of a few months last year, here on this blog we explored both the potential power of automatic membership renewal combined with monthly payments as well as an example of one association that had launched just such a model.

Survey 103

Survey Sample Report Recruiting 103

MemberClicks

MAY 30, 2023

Examples include sports, political or religious affiliations, or hobbies. Examples of criteria include: Levels of experience General interests Demographics Area of expertise Listen to your members Evaluate your membership types through your members’ eyes. Clubs Members of a club are united by a particular goal, activity, or interest.

FAQ 52

FAQ Price Discount Revenue 52

Association Success

MARCH 27, 2017

The first thing you should do as an association recruiter is go to Linkedin. It took me 5 seconds just now to perform that search, and I found results for freelance marketers and email copywriters right in my backyard. Find out if they have a portfolio and request sample writing and work. Search Local First.

How To 76

How To New York City DC United States 76

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon.

Charlotte 150

Charlotte DC Washington Newsletter 150

Membership Marketing

MARCH 22, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Can you please email an example of a renewal invoice to me at cbrazil972@yahoo.com? I just emailed you a sample. Tony Rossell.

Marketing 40

Marketing Sample Price Survey 40

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Event marketing doesn’t have to be a nightmare, but it is a fight for survival—and our event’s survival depends on attracting engaged attendees every time. Wed 3/14 at 1 p.m.

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DC millennials North Carolina Washington 120

Membership Marketing

MARCH 14, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Pricing is one of the four “P’s” of marketing for a reason. Membership Marketing Benchmarking Report.

Price 40

Price Products Marketing Discount 40

Membership Marketing

MARCH 23, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. A number of you have requested the sample renewal form that I mentioned the other day. Membership Marketing Benchmarking Report.

Tips 40

Tips Marketing Sample Price 40

Idea Architects

JANUARY 6, 2009

Doubt that gaming is becoming a core marketing strategy? Gaming is not a new tool in the military's recruitment approach. Along with several corporations and a few nonprofits, the military has used video games the past few years to market their opportunities and appeal to a younger generation.

System 60

System Philadelphia Recruiting Recruitment 60

Associations Now

SEPTEMBER 3, 2015

If you’re in the market for a new job, are you making use of social media and other online resources to help get a leg up? When it comes to social media, for example, networking via your connections can prove pretty fruitful. Meanwhile, 65 percent reported using Facebook, and 55 percent are using Twitter to locate potential employees.

Social Media 40

Social Media Texas Sample Recruiting 40

MemberClicks

SEPTEMBER 21, 2022

This makes it way more cost-effective to retain the support of existing members than recruiting, onboarding and engaging new members all the time. For example, in month one, you might want to send a welcome packet. Check out our guide 3 Membership Renewal Letter Samples to Boost Your Renewal Rates. More on this below!).

Process 52

Process Strategy Tips Discount 52

Beth Kanter

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). Start to recruit your champions, people in your community who can serve as ambassadors for promoting the event. Rowfeeder is terrific for this.

Social Media 28

Social Media Tools Tips Marketing 28

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Sometimes the gated content form fill may be a deterrent to individuals. Paid Content.

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Content Marketing How To LMS 125

Associations Now

APRIL 29, 2015

Meyer in Chapter 18 of Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources : “Retired members represent a lifetime of knowledge and a schedule that affords them the opportunity to make a substantive contribution to your organization.” Which brings us to: Do the Math.

Sample 40

Sample Revenue Recruiting Recruitment 40

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. For example, we held great webinars, but we didn’t have many attendees. For example, by 1998, associations were starting to use websites and listservs to inexpensively communicate with members, instead of direct mail.

Team 69

Team Resources Education Revenue 69

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. For example, we held great webinars, but we didn’t have many attendees. For example, by 1998, associations were starting to use websites and listservs to inexpensively communicate with members, instead of direct mail.

Team 61

Team Resources Education Revenue 61

Association Adviser

JANUARY 17, 2018

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. For example, we held great webinars, but we didn’t have many attendees. For example, by 1998, associations were starting to use websites and listservs to inexpensively communicate with members, instead of direct mail.

Team 60

Team Resources Education Revenue 60

The Membership Blog

MAY 9, 2011

new member recruitment. Some programs not only provide an outlet for organizational impact, they also can (as seen in the following example) serve as an actual member benefit. Working with NSC, we provided members with sample policies. -We Check out other marketing and branding ideas in our Membership 4.0 webinar series.

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Sample America Certificate Industry 28

Membership Marketing

FEBRUARY 1, 2013

Our 2012 Membership Marketing Benchmarking Report highlights that once again “word of mouth” referrals is report as the most effective membership recruitment channel for associations. Here are three examples of member-get-a-member programs that I am familiar with. Another example is the MGM program of a trade association.

Recruiting 40

Recruiting Recruitment Discount Sample 40

Aaron Wolowiec

OCTOBER 21, 2014

This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor. Kent Agramonte, marketing supervisor at Naylor LLC. For example, SurveyMonkey offers a free, easy-to-use, basic version of its survey tool. He has four years’ experience helping associations with member surveys and data.

Survey 100

Survey How To Sample Revenue 100

Membership Marketing

APRIL 6, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Associations without chapters have greater, more direct control over the membership experience and the marketing. Speaking Engagements.

Survey 40

Survey Price Report Marketing 40