Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. But does the same hold true for exhibitions and their digital marketing efforts? Johnson Experience Marketing.

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Associations Now

OCTOBER 13, 2016

A demonstration project from SPI: The Plastics Industry Trade Association will test how well recyclers recover plastic car parts to promote better recycling processes, greater plastic resale and reuse, and more sustainable auto design. The post Plastics Industry Project Aims to Boost Automotive Recycling appeared first on Associations Now.

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Associations Now

MARCH 28, 2019

Recognizing an imminent labor shortage in its industry, the National Kitchen and Bath Association launched a conference program for local high school students to build awareness about careers in residential construction and design. It’s a model for others to consider. Manufacturing , hospitality , construction , and cybersecurity.

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Associations Now

JANUARY 8, 2016

Two recent articles suggest the tradeshow model is changing, or perhaps even dying, when it comes to product launches. This week I came across two articles on Inc.com that got me thinking about the future of association tradeshows, particularly when it comes to launching new products and services.

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Associations Now

APRIL 30, 2013

In an effort to keep pace with changing technology and business advancements, the Specialty Wine Retailers Association is widening its advocacy scope to include new industry issues. The post Wine Retailer Group Expands Amid Industry Changes appeared first on Associations Now.'

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Associations Now

MAY 25, 2017

The Ohio Restaurant Association has been busy behind the scenes, launching an array of new products and services for its members in the last year. And it’s also making strides, through its technology committee, to help member restaurants better understand how to market themselves digitally. Here’s how they did it.

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Associations Now

OCTOBER 16, 2019

“Regardless of size or budget, we want to empower nonprofits to reach new audiences, raise money more efficiently, and further their missions,” said GoFundMe CEO Rob Solomon in a press release. The biggest barrier to video production? Nonprofit Marketing Guide shares tips to streamline the production process.

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CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

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Associations Now

FEBRUARY 14, 2017

Two Scottish distillers groups have joined together to bolster the reputation and quality of the Scotch Whisky industry. In light of recent industry growth, the Scotch Whisky Association (SWA) and the Scottish Craft Distillers Association (SCDA) have partnered together to better support distillers.

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Optimist Consulting

JANUARY 31, 2013

As you may know, MemCom organises the annual awards for the membership industry. To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. Entering and winning awards can be a powerful marketing tool. Good luck if you enter!

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Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. As an exhibitor, he noticed it was hard to get his product noticed among larger, more well-known fashion brands. So, he started throwing small industry festivals in his Los Angeles warehouse.

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Associations Now

NOVEMBER 19, 2013

But the oil industry suggests the proposal doesn’t go far enough. The ethanol industry definitely wasn’t revving up for this. More details below: About the proposal: The EPA’s 2014 Renewable Fuel Standards (RFS) proposal released Friday would set the target total for renewable fuels in the U.S.

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Associations Now

JUNE 15, 2017

The Data & Marketing Association wants to change that by harnessing blockchain technology to combat bot traffic. The digital advertising industry drove $175 billion in spending in 2016, and marketers want to know the money they spend will bring in a valuable audience. Advertising fraud … is estimated to drive $16.4

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Associations Now

JUNE 12, 2017

The National Corn Growers Association is relying on some friendly competition to crowdsource innovative ways to use corn products. Bauman said that they’ve already garnered interested from academia, namely university researchers, and members of the corn industry. With the U.S. sitting on a field corn surplus of 1.8

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Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. The awards are] very important,” says Legault.

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Associations Now

JANUARY 28, 2019

Like many successful standards, it came about because an industry saw a problem. But there was a problem: The competing products on the market did not speak to one another. But the desire to fix that problem was high among industry players. devices,” the associations stated in a press release.

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Associations Now

NOVEMBER 7, 2016

Other initiatives , along with a book scheduled for release in March, also help parents guide their children toward considering a tech career through experimenting and problem solving with these tools on their own. If left unaddressed, the IT skills gap could adversely impact U.S

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Associations Now

NOVEMBER 1, 2016

The Irish Whiskey Association is trying to keep up its industry’s growth with a mentorship program that will support new distilleries. To encourage continued industry growth, the Irish Whiskey Association is helping emerging distillers break into the market with a new mentoring program.

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Associations Now

FEBRUARY 9, 2016

Egg Farmers of Canada is taking steps toward converting the industry to cage-free and other types of alternative housing for egg-laying hens, committing to full conversion by 2036. When it comes to a major change in the way its industry works, the Egg Farmers of Canada wants to be careful not to break any shells.

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Associations Now

OCTOBER 27, 2015

Why it works: Through this new alliance, MBA members will have access to coveted resources, including a customer service line and special deals on industry products like Loan Prospector and Loan Quality Advisor, according to a press release.

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Association Adviser

MAY 15, 2017

Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications. Your communications department can open your newsletter or magazine to display ads that promote products and services relevant to your industry that members use for their daily operations.

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Revenue Press Release Newsletter Directory 61

Associations Now

SEPTEMBER 21, 2016

As textbook prices rise and digital options proliferate, the National Association of College Stores is adapting to a future where textbooks play a smaller role in the industry’s bottom line. “This is a transformative time in our industry,” NACS outgoing board president Anthony Martin said at this year’s Campus Market Expo.

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Velvet Chainsaw

JUNE 28, 2017

The opening of an industry conference in Austin this past year featured a walk-on welcome from Matthew Mcconaughey. Mesmerizing eye-candy graphics, images, and videos (we even have large AV companies and agencies that now focus on creating slick productions just for your event). Today, many general sessions are filled with.

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SilkStart

APRIL 12, 2017

billion in annual sales and to become Victoria’s largest private industry. Judges will consider growth, impact, product innovation, market share and community involvement. The annual award ceremony acknowledges the achievements of technology companies and individuals that have helped the local tech sector to over $3.15

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Associations Now

APRIL 8, 2013

Microsoft, whose business model, despite products like Office and Microsoft Surface, relies on the continued success of the PC format. If you’re not already targeting a tablet audience, you may want to start doing so, because in a few short years it’ll be larger than the PC industry. ” The most popular OS?

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AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

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Associations Now

MARCH 20, 2015

More associations are using their conferences to discover the industry’s next great program, product, or service. Not only do these competitions help the startups, they also benefit the industries in the long run and paint the association sponsoring the competition as being future-thinking and as anticipating member needs.

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Associations Now

OCTOBER 16, 2015

Even though just 27 percent of the 600 event organizers surveyed think sight, sound, smell, touch, and taste are being used effectively by the industry, 78 percent believe multisensory events deliver more memorable and creative experiences for attendees. And there’s no better way to bond than over food and drink.

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Membership Marketing

DECEMBER 4, 2009

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. MGI President Rick Whelan Receives Direct Marketing Association of Washington Distinguished Achievement Award. Speaking Engagements.

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Associations Now

APRIL 7, 2015

Let’s say you’ve created a product that has reinvented the work environment for millions of people. “Most organizations rely on a way of working that was built (almost 100 years ago) for the challenges and opportunities of the industrial age,” the group noted in a recent press release.

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Associations Now

FEBRUARY 6, 2014

This new program has everything—including a singular goal: to help drug companies get life-saving products to market faster. The initiative is a change for the pharmaceutical industry, which traditionally has relied on independent, often competitive, research. Industry Backing. The public sector working with the private.

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Associations Now

OCTOBER 23, 2013

At a time when scrutiny of fashion industry practices is nearing a peak, Fair Trade USA’s program for apparel is having a breakthrough moment as major brand Patagonia steps up as a partner. Much of Fair Trade USA’s work has been focused on food and beverage products, with coffee being one of its best-known successes.

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Associations Now

SEPTEMBER 27, 2013

Loss of productivity for attendees, which 21 percent of those surveyed report has happened to them. The Greater Columbus Tourism Ambassador Program will engage our entire community and foster a culture of quality service and welcoming residents,” said Brian Ross, president and CEO of Experience Columbus, in a press release.

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Associations Now

JUNE 26, 2015

Business travelers are continuing to use new tools and apps inspired by the leisure travel and retail industries. As the pace of technological change is accelerating, so is market readiness for new ways of buying, managing, and experiencing travel. However, the CWT report also points to examples in the consumer travel industry.

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Off Stage

JUNE 13, 2012

The press release states that “ NAR, through Real Estate Domains LLC (RED), has filed with ICANN for the.REALTOR TLD. ” (Press Release, 6/12/2012). “ NAR has also entered into an exclusive marketing partnership with The Canadian Real Estate. ” (Press Release, 6/12/2012).

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Associations Now

APRIL 26, 2013

“Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a press release. percent use online events to market their products or organization. Another area ripe for improvement is how to market captured, on-demand content.

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CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Video marketing is a shot of adrenaline to any integrated digital marketing campaign. Closing clients.

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