Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Strategy Conference North Carolina 259

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CMP credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

EventMobi: Association Events

AUGUST 11, 2023

Exclusive spaces can help you build an online community—which is one of the top association member engagement strategies ! Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. Members-only spaces. Member benefit page.

Examples 130

Examples Directory Software Video 130

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

Aaron Wolowiec

APRIL 1, 2013

This plan often does not drill down, however, into the specifics of education strategy (and the chances it extends to digital learning are equally shaky). At right, you’ll find the results to two different poll questions on the topic of education strategy. Effectively marketing programs. Our response rate is overwhelming.

Education 100

Education Strategy Content Resources 100

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. Quick hits.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start?

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue.

Montana 365

Montana Content Price Strategy 365

.orgSource

MARCH 18, 2024

Sharon Rice is Managing Director of Business Strategy at.orgSource and Garth Jordan is CEO of the American Animal Hospital Association. Both are steeped in the world of associations and are avid students of strategy, business, and culture beyond this industry. Our value is not in a magazine or even standards.

Examples 88

Examples Revenue millennials Strategy 88

Spark Consulting

MAY 15, 2013

Two, I have an article coming out in MSAE’s Association FOCUS magazine on this very topic in June.). Peggy Hoffman , Eric Lanke , and I are going to be speaking on this topic at the upcoming ASAE Marketing, Membership, and Communications Conference. Do you advertise on Google? my beloved H Street NE neighborhood).

DC 150

DC Innovation Review Leadership 150

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. What Association Awards Contests Should My Association Enter?

Newsletter 62

Newsletter Communications Press Release Social Media 62

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The chamber describes the “Beyond the Line” magazine as “taking a deeper dive into our region than most directories.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events. Implicit bias.

Montana 370

Montana Conference Content Education 370

GrowthZone

MARCH 18, 2021

Helpful marketing advice for retailers? According to Hubspot, the world’s leading inbound marketing software and knowledge base, inbound marketing is about selling products and services in a way that consumers want to buy today. The key to inbound marketing is organic traffic driven by search engine optimization.

Directory 97

Directory Content Tips Software 97

Association Success

SEPTEMBER 28, 2020

Many associations focus on high-quality print publications, such as magazines and newsletters, to distribute information to members. In practice, this means putting tried-and-true digital marketing tools to work. MORE: 4 trends to adopt for an effective membership strategy. Embrace opportunities to distribute content at scale.

Technology 78

Technology Newsletter Content Tools 78

Velvet Chainsaw

MAY 29, 2014

Or perhaps you’ve spent all afternoon biting your nails wondering how to adapt your conference social media strategy to the platform changes. Four Social Media Conference Strategy Tips. So what’s a conference marketer to do? Over the past few years, there has been a huge shift from traditional to inbound marketing.

Social Media 40

Social Media Conference Strategy Price 40

Associations Now

MARCH 14, 2016

Plus: The year’s hottest marketing trends, straight from SXSW. One of the biggest changes the associations are making is to their virtual meeting and media strategies, which both AICPA and APA have restructured, according to interviews with Folio magazine. Other Good Reads. Using Game of Thrones to promote awareness.

Class 40

Class Strategy America Committee 40

Reid All About it

OCTOBER 9, 2020

Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). Find out how what Sherron thinks associations need to know about marketing in today’s difficult climate and how she has elevated her personal brand to experience greater resilience and opportunity. marketing and communication professional.

Utah 370

Utah LMS Conference Technology 370

Associations Now

MAY 20, 2013

Marketers just need to retool their strategy if they want to get the most out of it, according to a Forrester study. The research firm isn’t alone in believing that gamers still provide a viable marketing opportunity. Consumers spend an average of two hours a day on apps, including games, the magazine reported.

Marketing 40

Marketing Report System Innovation 40

.orgSource

APRIL 17, 2023

According to a study from Goldman Sachs, “Generative AI tools could impact 300 million full-time jobs worldwide, which could lead to a significant disruption in the job market.” These are ten occupations that PC Magazine predicts are the most endangered. If your team is remote, find strategies to bring people together online.

Communications 88

Communications Team Proposal Analysis 88

Reid All About it

NOVEMBER 25, 2016

Grazia Mohren, vice president of marketing, BizBash Media. Presenter: Josh Hiller , white hat hacker cybersecurity expert and lead innovation engineer, Aptify. Randy Lieberman, Foundation Marketing Group. Airbnb and other alternative accommodation services are digging deep in-roads into the travel market. Host: BizBash.

DC 184

DC Project Ohio Washington 184

Principled Innovation

JUNE 3, 2013

Membership isn’t a real relationship for the vast majority of association stakeholders, but a one-size-fits-all offer that involves little more than a magazine subscription and a once-a-year credit card transaction. Associations Unorthodox Business Model Innovation Strategies for Progress'

Washington 100

Washington Innovation DC Resources 100

Reid All About it

NOVEMBER 25, 2016

Grazia Mohren, vice president of marketing, BizBash Media. Presenter: Josh Hiller , white hat hacker cybersecurity expert and lead innovation engineer, Aptify. Randy Lieberman, Foundation Marketing Group. Airbnb and other alternative accommodation services are digging deep in-roads into the travel market. Host: BizBash.

DC 150

DC Project Ohio Washington 150

Higher Logic

OCTOBER 25, 2017

Organizations in many countries are already innovating and finding new ways to generate revenue outside of membership subscriptions. Use what you learn to improve each strategy so you’re consistently bringing in more income. Advertising or sponsored articles in your print magazine or e-newsletter. Social media advertising.

Revenue 159

Revenue Tips Social Media Newsletter 159

Velvet Chainsaw

MAY 23, 2017

When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. Reprinted with permission of Convene , the magazine of the Professional Convention Management Association.

Conference 84

Conference Technology Leadership Innovation 84

Smooth The Path

JANUARY 19, 2016

Rebranding is a big project and demands some thoughtful planning but with savvy marketing members will eventually get used to the new name. The association is consolidating with another association. And yes, because the acronym doesn’t work any longer. The more sophisticated the product name the worse their retention is of it.

Newsletter 60

Newsletter Project Products Survey 60

Reid All About it

MARCH 3, 2023

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Event gamification.

Revenue 39

Revenue Tools Education Member Experience 39

Velvet Chainsaw

FEBRUARY 20, 2017

No one has ever changed their opinion of a brand through this ineffective marketing tactic. Innovation and breakthroughs are lost in the masses. If so, what strategies did you use that helped create change? Reprinted with permission of Convene , the magazine of the Professional Convention Management Association.

Committee 82

Committee Video Maine Revenue 82

Association Adviser

OCTOBER 15, 2013

10 Disruptive Questions For Instant Innovation. AENC Marketing & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Associations Now. Tom Cochran.

Directory 60

Directory Virginia Newsletter Revenue 60

Associations Now

JUNE 17, 2014

Anthony Shop, co-founder and chief strategy officer at Social Driver, outlined three techniques associations can use to help ensure successful social strategies and greater connections with members at ASAE’s 2014 Marketing, Membership, and Communications Conference. Innovate, don’t replicate.

DC 40

DC Washington Innovation Strategy 40

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 61

millennials Revenue Tools Content 61

Beth Kanter

SEPTEMBER 17, 2019

Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of Artificial Intelligence to better understand what nonprofits need to know about artificial intelligence to future proof their programs, marketing, and fundraising strategies? Nonprofit Chat Bots. … Read More.

Strategy 40

Strategy Examples Social Media Process 40

High Context

FEBRUARY 27, 2009

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. Can social media be applied to your core strategies? Innovators are inherently optimistic people, which will really make you stand out from the crowd these days! You get the picture.

Strategy 40

Strategy Report Social Media Revenue 40

Associations Now

JUNE 29, 2015

Innovation is about ideas and passions, but ISACA succeeds with it by putting research first. As prompts for innovation go, being stuck in traffic isn’t the worst thing. Mason, chief marketing officer at ISACA, was listening to a news report during his morning commute about the upcoming State of the Union address.

Innovation 40

Innovation Proposal Survey Leadership 40

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

JULY 7, 2016

If you want to grow your attendee list, you have to be thinking in terms of strategy, Amanda Simmons writes over at MemberSuite’s blog, The Modern Association. Simmons offers a variety of tips to help drive foot traffic, including using social media, building word-of-mouth, and writing good marketing content.

Tools 42

Tools Social Media Price Tips 42