Reid All About it

JANUARY 21, 2022

Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. Marketing, membership and communications awards. Marketing Automation Demo Day.

Survey 195

Survey Newsletter Price Technology 195

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Association Success

SEPTEMBER 18, 2020

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io

Recruiting 78

Recruiting Recruitment Resources Newsletter 78

Reid All About it

NOVEMBER 26, 2021

Marketers plan to produce more digital assets in 2022 than any other year. Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Newsletters. shares 15 ways to improve your newsletter content and delivery. Content is a commodity, says WBT Systems. Chapter habits. Association revenue.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent.

Revenue 227

Revenue Chicago Leadership Education 227

Associations Now

MAY 8, 2023

To attract new volunteers and redefine its board’s focus, the Network for Change and Continuous Innovation launched a new volunteer model in 2020. Three years ago, the Network for Change and Continuous Innovation realized it needed to rethink the goals of its board of directors.

Committee 105

Committee Newsletter Analysis Project 105

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Education licensing. Offer a customization option.

Revenue 135

Revenue Certificate eBook Education 135

Freestone

MARCH 7, 2024

A Professional Development Day is an innovative way to keep members engaged with your learning program. To make your PD Day relevant and engaging to your members, try surveying your members. Introduction Are you looking for strategies to boost member engagement in your professional development program?

How To 74

How To Course Tips Education 74

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. Tom Whatley, Content Marketing Institute ). Host: KiKi L’Italien, founder, Amplified Growth.

LMS 276

LMS Pennsylvania Innovation Education 276

Socious

NOVEMBER 14, 2016

That’s because the majority of marketing and sales efforts (and executive focus) go toward attracting and winning new customers. Every day, marketers are becoming more and more efficient at winning new business through digital relationship-building approaches like inbound. 81% of those marketers rated their strategy as successful.

Marketing 100

Marketing Content Products Education 100

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. My YouTube examples don’t quite fit this lofty definition.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JUNE 25, 2021

Whether they’re at an in-person, virtual or hybrid trade show, a survey shows exhibitors are dissatisfied. Amanda Milligan, Content Marketing Institute ). Would you like to subscribe to this newsletter? Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Exhibitors. Quick hits.

LMS 361

LMS Revenue Tips America 361

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Presenters: Tara Pawlak, Membership Marketing Expert, and Tirrah Switzer, Association Advocate, Community Brands. Back to Basics: Using Web Analytics to Drive Your Marketing Campaigns.

Montana 259

Montana Revenue Case Study Conference 259

MemberClicks

NOVEMBER 30, 2023

It’s about more than just planning events or sending newsletters; it’s about making every resource count for the success and satisfaction of your members. Let’s break down what this means for you: Marketing: Your role in attracting and retaining members is pivotal and hinges on your marketing skills.

Association Management 52

Association Management Tools Tips Software 52

Potomac Core

JUNE 27, 2017

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Your organizations can utilize focus groups and survey research to pinpoint industry and professional challenges that must be addressed.

Member Engagement 119

Member Engagement Case Study DC eBook 119

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

Tools 52

Tools How To Software Cost 52

Reid All About it

JUNE 16, 2023

Surveys conducted by Freeman have uncovered the most dramatic shift in B2B event attendee demographics in three decades: attendees are getting younger. Event marketing. Another finding from the Freeman survey: people are registering much later for events. Changing attendee profile. But storytelling is hard to get right.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Tue 7/20 at 6 a.m.

Revenue 195

Revenue Video Strategy Industry 195

EventMobi: Association Events

AUGUST 11, 2023

In one survey, 52% of users said they were less likely to engage with a company after a bad mobile experience. Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. Mobile responsiveness. Sponsor placements. Analytics and tracking software.

Examples 130

Examples Directory Software Video 130

MemberClicks

OCTOBER 24, 2023

This support network can be a big help in assisting you with industry challenges, staying up to date with changing trends, and doing well in competitive markets. We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success.

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

JULY 10, 2020

Cimatri is inviting associations to participate in their State of IT Security in the Association Industry survey. This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. David Lerman, Senior Writer for Budget Newsletter, CQ Roll Call. IT security.

Montana 365

Montana Content Price Strategy 365

Associations Now

JANUARY 16, 2020

For truly honest answers, send out a confidential survey asking all employees about office power dynamics, the quality of the organization’s overall communication, and if they’re intimidated by higher-ups. Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter.

Newsletter 59

Newsletter Email Marketing Video Communications 59

Higher Logic

OCTOBER 25, 2017

Organizations in many countries are already innovating and finding new ways to generate revenue outside of membership subscriptions. Advertising or sponsored articles in your print magazine or e-newsletter. You can also send an email survey to ask what would convince people to join your organization or renew their membership.

Revenue 159

Revenue Tips Social Media Newsletter 159

Smooth The Path

JANUARY 19, 2016

Rebranding is a big project and demands some thoughtful planning but with savvy marketing members will eventually get used to the new name. We tend to come up with cute names for our online community, our newsletter, tools, and publications. We hope we are building a brand. Instead members describe the offering to me.

Newsletter 60

Newsletter Project Products Survey 60

Fonteva

MARCH 19, 2020

Identify opportunities for technological innovation. This is the first email marketing design trend on this list. However, as the demographics of your membership change and technological innovations continue to evolve, recruiting is now more challenging than ever. Offer events that interest your members. Let’s get started.

Tips 52

Tips Recruiting Recruitment Tampa 52

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Marketing your membership to continue attracting new members Marketing your online membership is an art form that blends strategy, creativity, and a deep understanding of your audience.

How To 36

How To Social Media Content Price 36

GlowGlobally

JULY 29, 2010

Market & Biz Plan. « Where in the World are the Innovators? Penetrating or Expanding Global Markets through Meetings » Jul. Reaching Out To Global Markets Through Meetings & Events. Categories: MARCOM , Market & Bus Planning , Meetings. Membership. Public Affairs. by Peter Turner.

Marketing 60

Marketing United States America Newsletter 60

MemberClicks

JANUARY 23, 2024

You can do this by using: Bright brand colors Having an interesting theme Using multi-sensory marketing Offering engaging booth activities or products If any of these ideas pique your interest, stay tuned. A good trade show booth comes down to making the space eye-catching and engaging. We’ll cover these ideas in more detail later!

Project 52

Project Social Media Software Tips 52

ISAE

APRIL 4, 2024

Simple quarterly or biannual surveys for your legacy donors can go a long way to help you discover what’s working and what needs improvement. Before FreeWill, Patrick was the Head of Innovation at Change.org, where he helped grow the organization to 100 million users in four years. To do this, collect feedback.

Examples 40

Examples Strategy Review Discount 40

Achieve

OCTOBER 6, 2023

Social Media Return on Investment Measuring your nonprofit’s return on investment (ROI) is essential for any marketing or fundraising initiative. In addition to tracking relevant social media fundraising metrics, consider gathering feedback directly from your supporters by creating polls or surveys on social media.

Social Media 52

Social Media North Carolina South Carolina Content 52

Reid All About it

MAY 6, 2022

Small association survey. Although GrowthZone surveyed 300 associations of all sizes, 68% of those who participated have an operating budget of $1 million or less, so these survey results are especially relevant for small associations. Presenters: David Schlum, Co-Founder and Software Architect at Added Innovation LLC.

Arlington 39

Arlington Newsletter Project Revenue 39

Reid All About it

MARCH 11, 2022

Grassroots advocacy survey. Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. Your marketing team constantly talks about the buyer’s journey. Host: Content Marketing Institute. CAE credits.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

FEBRUARY 16, 2024

by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | by Anne Marie Chaker, Wall Street Journal <Gift link—and by the way, have you adapted your marketing and programming strategies to this different job market?> Hear about VAN’s 2023 survey key findings.

Case Study 266

Case Study Newsletter Strategy Revenue 266

MemberClicks

AUGUST 9, 2022

According to recent research, more than a third (34%) of organizers forecast they’ll invest more in hybrid events in the next few years and 25% of the surveyed organizers plan to host 5-10 hybrid events annually. For example, for 47% of organizers, it’s already become an innovative way to connect audiences dispersed across the globe.

Tools 52

Tools Conference Tips Organization 52

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Member engagement surveys. When is the best time to send out surveys and polls? Live events. Learning opportunities.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

OCTOBER 11, 2019

Instead, they should aim to meet the needs of advanced practitioners—and he’s seen survey results that back up his argument. Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Greg Satell, Innovation Excellence ). Digital Marketing to Exceed Your Marketing Goals.

DC 50

DC Washington Content Education 50