.orgSource

AUGUST 28, 2023

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Thought leadership is a strategy that seems tailor-made for associations. Here’s one significant challenge.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

MARCH 11, 2022

ASAE’s Diversity Executive Leadership Program (DELP). Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE. You’ve heard of the term—after all, you’re a “buyer” yourself and you understand the typical decision-making process. 15 Ways to Take Your Newsletter to the Next Level.

LMS 195

LMS Revenue Los Angeles Newsletter 195

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. What is a Membership Drive? How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Higher Logic

JANUARY 3, 2020

Online communities bookend your customer reference program by allowing you to both identify and recruit strong customer advocates , as well as connect prospects and customers in the community for a positive and authentic reference experience. Make your online customer community a one-stop shop for thought leadership and advice.

eBook 194

eBook Products Tips Tools 194

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

Associations Now

FEBRUARY 7, 2024

M&As can impact membership dynamics, current members, recruitment, and many other areas, so pay attention to the findings and try to distinguish between what is and isn’t negotiable.” Communication and Check-Ins Consistent, clear communication is vital throughout the merger and acquisition process and after the deal has gone through.

Newsletter 57

Newsletter Analysis Communications Recruiting 57

Reid All About it

JANUARY 15, 2021

Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Do you struggle to make member data central to your decision-making process as an organization? CAE credits.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JUNE 30, 2017

And finally, here’s one for you my freelance friends: a post by Jocelyn Glei—who by the way has a good newsletter —about maintaining your sanity and productivity when you work alone all the time. Engagement isn’t solely defined by transaction—it comes from connecting with colleagues, volunteering for an organization, or thought leadership.

Chicago 153

Chicago DC Washington LMS 153

MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Having designated leadership in charge of spearheading your membership program will allow them to focus on building the program, delegate important tasks to others, and become a central resource for questions about the program.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! A/B testing is the process of creating two different versions of your website and comparing them to determine which more effectively meets your goals. What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term.

LMS 276

LMS Pennsylvania Innovation Education 276

Association Success

DECEMBER 12, 2017

There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association. Events and Programs Department.

Recruiting 64

Recruiting Recruitment Newsletter Content 64

.orgSource

JANUARY 9, 2023

A board matrix can be a powerful tool to point the selection process in positive directions. When you succeed at recruiting talented leaders, share the good news broadly. Don’t limit announcements to your website or a newsletter. Cultivate Diversity. Celebrate Success. Board service is an honor and a privilege.

Handbook 88

Handbook Press Release Newsletter System 88

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. Monthly Newsletter or Communication. Nonmember: $350. Newspapers.

Newsletter 62

Newsletter Communications Press Release Social Media 62

Reid All About it

MARCH 19, 2021

Questions for leadership. Two proven tips to increase your newsletter’s open and click rates. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

MemberClicks

NOVEMBER 14, 2023

It’s more cost-effective for you to retain an existing member than to recruit a new one. A simple renewal process means they’re more likely to stick around. You may want to send a welcome email, give the member a quick phone call, or post a shoutout on your organization’s social media or newsletter to welcome them.

Newsletter 59

Newsletter Strategy Social Media Survey 59

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. No matter how obvious the need for rebranding, a well thought out plan, support from leadership and buy in from members is required.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. No matter how obvious the need for rebranding, a well thought out plan, support from leadership and buy in from members is required.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. You may have members who need time to process the openings and others who are ready to jump up right away and raise their hand. Encourage them to sign up for your email newsletter. Consider topics that have widespread application, such as leadership, marketing, networking or even communication.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. You may have members who need time to process the openings and others who are ready to jump up right away and raise their hand. Encourage them to sign up for your email newsletter. Consider topics that have widespread application, such as leadership, marketing, networking or even communication.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

Association Adviser

MAY 23, 2018

Three-quarters of association respondents have some type of process in place for measuring member engagement with their communications—which means a whole 25 percent don’t! We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry. Sometimes, they are.

Revenue 69

Revenue Survey Communications Newsletter 69

Aptify

DECEMBER 6, 2017

Your content demonstrates your association’s thought leadership in your industry and proves you’re an authority and a trusted resource. Your “offer” could simply be more attention in the form of return visits to your website or blog, or perhaps subscribing to a newsletter. Keep the application short.

Marketing 56

Marketing Software Content Process 56

Spark Consulting

APRIL 21, 2015

You can ask people to suggest topics for your newsletter, magazine, blog, webinars, or conference, or vote on topics others have suggested, a la sxsw. Do you have any “HR program” that manages a lot of these processes that you have talked about today, and best practices? Can you share some ideas for micro-volunteering?

millennials 150

millennials Committee Project Recruiting 150

Reid All About it

FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. Leadership Lessons from Martial Arts The martial arts teach discipline, respect and technique. Fri 2/3 at 2 p.m. Quite a lot.

LMS 40

LMS Video Technology Revenue 40

MemberClicks

MARCH 16, 2023

Think getting through your first year of college or moving into a leadership position at a company. Provides a leadership opportunity: Depending on how your mentorship program is set up, being a mentor could be attractive to mentors as well. Or maybe you’re trying to recruit younger members? What are your top skills?

Tips 52

Tips Examples Leadership Newsletter 52

.orgCommunity

JANUARY 21, 2020

But if the initiative answered a challenging question or delivered greater member value, and you used research, data testing and iteration to guide the decision-making, that process puts you in the right zone. But you don’t need to recruit a team of mad geniuses, who will demand an in-house yoga instructor and a dog-friendly workplace.

Innovation 52

Innovation Products Process Strategy 52

Expo Logic

FEBRUARY 28, 2020

The process needs to be multifaceted and focus on the benefits to your organization as well as to the candidates themselves. Announcements in newsletters, emails, and other membership communications can also work well. Here are five crucial elements to help you get the “yes.”. Welcome candidates to an open meeting. About the Author.

Committee 36

Committee Austin Newsletter Conference 36

Association Adviser

DECEMBER 20, 2017

Our two lobbyists walk the halls, meet with staff and committee members, submit written and oral testimony at legislative hearings, and generally put in the time required to impact the rulemaking process. Becoming a member of that community and gaining access to that professional network and source of leadership knowledge is so valuable.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

Our two lobbyists walk the halls, meet with staff and committee members, submit written and oral testimony at legislative hearings, and generally put in the time required to impact the rulemaking process. Becoming a member of that community and gaining access to that professional network and source of leadership knowledge is so valuable.

North Carolina 60

North Carolina Georgia Virginia America 60

Reid All About it

AUGUST 19, 2022

Make sure you (and your association’s leadership) aren’t falling for any of them. Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. 15 Ways to Optimize Your Newsletter. Hybrid work myths. AMS selection. You know how I can’t resist a good AMS read.

Technology 43

Technology Software Cost Products 43

Associations Now

JUNE 11, 2013

The National Association to Advance Fat Acceptance involved its members in discussions about a potential name change, which NAAFA leadership believes is a must in order to advance the organization’s mission. NAAFA has studied the experience of other organizations like AARP and the NAACP, which have gone through similar processes.

Newsletter 40

Newsletter Recruiting Recruitment Leadership 40

Trade Association CEO Blog

MAY 27, 2011

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. My Volunteer Board President and his fellow Directors recruited more members in a month than I did in seven years on the road. Contact Me.

Newsletter 28

Newsletter Recruiting Recruitment Maryland 28

Association Adviser

MAY 20, 2014

Think of your members as belonging to a tribe, with your leadership as the elders. Yes, social media helps drive readers to event registration and newsletter sign-up pages, but what is it doing to help create an essential, vital organization that members actively promote, energize and advance? percent agree); member recruitment (10.8

Social Media 60

Social Media Communications Content Strategy 60