Higher Logic

JANUARY 2, 2019

If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Your resources need to be high quality to be gated. Your new strategy could be un - gating more content or giving visitors one form to fill out that unlocks a resource library. Not so fast.

Marketing 184

Marketing Strategy Tips Social Media 184

Reid All About it

DECEMBER 8, 2023

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Member retention. Zoom fatigue. More info/register.

Strategy 276

Strategy Video Technology Innovation 276

Reid All About it

JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. At Locus, Cory Doctorow says, “Of course AI is a bubble.” But the question is: what kind?

LMS 271

LMS Education Member Engagement Revenue 271

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

GrowthZone

APRIL 8, 2021

We recruited safety, operations, and legal experts to explain various relevant aspects – sharing information quickly. Our COVID-related resources generated positive feedback – members communicated how helpful they are. .” We’ve collaborated with other chapters for support and programs.

Survey 147

Survey Library Course Member Engagement 147

Reid All About it

NOVEMBER 3, 2023

The weekly list of free educational events and resources for the association community… Looking for additional work. They describe how to first improve your communications (and relationships) with chapters so volunteer leaders are more receptive and aware of your messages and resources. Board buy-in on tech. Association podcast.

Tools 276

Tools Strategy Revenue Technology 276

Higher Logic

FEBRUARY 28, 2019

If you want to encourage event attendance and participation, it’s important to provide your members with valuable resources that stir up excitement and interest, driving them to engage. Resource: How to Use Events & Conferences to Increase Activity in Your Online Community. Improve Attendee Satisfaction: Event Mobile Apps.

Tools 208

Tools LMS eBook Resources 208

MemberClicks

AUGUST 15, 2022

This could be as formal as a credentialing program, or as informal as a members-only resource for resume, cover letter and interview best practices. Resource library. This could go hand-in-hand with a formal online learning program or act as a standalone resource. Your organization has expertise that people are seeking.

Learning Management System 95

Learning Management System System LMS eBook 95

Reid All About it

SEPTEMBER 4, 2020

The weekly list of free educational events and resources for the association community… Virtual sponsors/exhibitors. Looking for job advice from an executive recruiter? Julien Bois, Accounting/Finance Recruiter. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Montana 322

Montana LMS Revenue Recruiting 322

.orgSource

DECEMBER 26, 2022

Sharon Rice ,orgSource Managing Director of Business Strategy, is one of those insightful people who discovers hidden opportunities and helps leaders outline a path and a process to seize the moment. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Growing Together.

Technology 88

Technology Review Innovation Library 88

Higher Logic

MAY 19, 2016

theSkimm, a newsletter for women, has a strong recruitment strategy tied to their ambassador program -- Skimmbassadors recruit their friends to subscribe to the newsletter by hosting parties and making it more of a social outlet rather than a solo reading experience.

Team 136

Team Marketing Newsletter eBook 136

Higher Logic

OCTOBER 8, 2018

At its base, every community should maintain a strong foundation of core modules (the no-nonsense tools and features that are essential to your success, like calendars, discussion boards, directories, automation rules, and a resource library) to support its essential objectives. What is your community’s top goal?

eBook 109

eBook Directory How To Member Experience 109

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more.

Video 52

Video Marketing Recruiting Recruitment 52

Aaron Wolowiec

JULY 18, 2012

The annual conference finally draws to a close and the last thing on your mind is the resource and content treasures unearthed throughout the event. Following is a high-level overview of the five simple, but effective strategies for curating conference content I’ll share during my July 26 webinar. Develop a library of resources.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal. Team time and resources. Pricing Strategy for Training Courses: Subscription vs. One-Time-Fee.

Price 172

Price Course LMS Discount 172

Reid All About it

NOVEMBER 9, 2018

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now. But most will agree that recruitment and retention feels tougher now than ever before. Pat on head.

Chicago 175

Chicago DC Washington Software 175

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Association Adviser

JANUARY 2, 2019

If associations are the primary resource for industry professionals to develop their skills in their chosen profession, then it’s only logical that the association should be the first place they think of for career management and new opportunities. This is why executive-level support for the career center is so helpful.

How To 75

How To Project Content Recruiting 75

Reid All About it

DECEMBER 16, 2022

The weekly list of free educational events and resources for the association community…. Member recruitment. To attract young members , you must recruit in ways that make sense to them. Greg Satell describes three strategies for overcoming resistance to change. I’ll see you again on Friday, January 6, 2023.

Recruiting 39

Recruiting Recruitment Revenue Atlanta 39

Association Adviser

FEBRUARY 26, 2018

Recruited by one of my customers, I was lured into the publishing industry to work on college textbooks for computer science and management information systems. After working at ASQ for three years, I received a phone call from a recruiter who had an opportunity that fit my visionary approach to publishing.

Boston 61

Boston California Iowa New Jersey 61

AMR Management Services

JANUARY 20, 2012

Heres a message board members need to understand: Once youre excited about the mission and strategic direction of the organization, its up to YOU to help fund the strategy to achieve the objectives. This means personal giving AND recruitment of other donors. More Resources. Association for Rural and Small Libraries.

Kentucky 64

Kentucky Library Analysis Recruiting 64

Delcor

DECEMBER 7, 2018

IT directors must also think about the resources that will help their organization achieve its goals, like sufficient investments in technology, staffing, and professional development for staff. The most valuable resource of all is people—the right IT talent with the right technology skills. Executive sponsor. File storage protocol.

Project 81

Project Certificate Software Tools 81

Delcor

NOVEMBER 1, 2018

Executive sponsor : Someone in senior management with the authority to deliver the necessary resources (including budget and staff time), remove internal obstacles, and hold team members accountable for their responsibilities. This documentation—an archive or library of lessons learned—is an organizational asset. Preference management.

Project 82

Project Tools Guidelines Team 82

Reid All About it

JUNE 3, 2022

The weekly list of free educational events and resources for the association community…. WBT Systems shares research from the Society for Human Resource Management, which found that employers value ‘alternative’ credentials —non-degree credentials. Sponsorship strategy. Digital resource library. Fri 6/3 at 4 p.m.

Arlington 39

Arlington Technology Software Revenue 39

Reid All About it

FEBRUARY 3, 2023

The weekly list of free educational events and resources for the association community… Vendor member education. Impexium recommends five strategies for a change management framework. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Hero worship.

LMS 40

LMS Video Technology Revenue 40

AMR Management Services

JULY 18, 2011

Indirectly, sites can engage members and make them become more involved leading to happy members, key to retention and recruitment. How to Create a Content Marketing Strategy. More Resources. Association for Rural and Small Libraries. Chief Officers of State Library Agencies. ▼ 2011. (37). ► December.

Library 64

Library Kentucky Analysis Content 64

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . You can make changes to your strategy based on these results. Event Management. Explain what the AMS is (in simple terms).

Software 52

Software Association Management Price System 52

Reid All About it

SEPTEMBER 6, 2019

The weekly list of free educational events and resources for the association community… Keep on moving, Dorian, get out of here. Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). Technology for Recruiting Volunteers.

Chicago 37

Chicago LMS New York Content 37

AMR Management Services

OCTOBER 2, 2012

The redesign was driven by extensive reader research and deliberate strategy to integrate offerings across formats under the Harvard Business Review brand: print, digital, books, and mobile. More Resources. Association for Rural and Small Libraries. Chief Officers of State Library Agencies. How do you access it?

Case Study 64

Case Study Library Content Kentucky 64

Reid All About it

NOVEMBER 2, 2018

The weekly list of free educational events and resources for the association community… I thought I knew a lot about gathering requirements for new technology, so how did I miss the boat on business requirements? Creating a Killer Content Strategy. Apparently, I’m not the only one, says Dave Coriale at DelCor. More information.

Chicago 38

Chicago DC Tools Content 38

Reid All About it

OCTOBER 26, 2018

The weekly list of free educational events and resources for the association community… Innovation isn’t about ideas. Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education.

DC 34

DC Washington Chicago LMS 34

Fonteva

SEPTEMBER 30, 2019

The time and money that effective software saves leaves you more resources to devote to pursuing your goals and continuing to grow. Customize your communications strategies and automate online benefits like discounts and registration perks. Other solutions typically include more specific features in nimble, more flexible structures.

Software 40

Software Association Management Association Software Tools 40