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Daily Buzz: Wanna Make a Marketing Splash? Bring in a Celebrity

Associations Now

The Los Angeles Tourism & Convention Board has found an unexpected spokesperson—punk rock icon Henry Rollins. Also: what your organization can do to stay relevant. The Los Angeles Tourism & Convention Board has recruited Henry Rollins to host a five-part video series about the city, Pitchfork reports.

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How to Reset Your Board Diversity Efforts

Associations Now

One reason for that may be that organizations’ efforts to diversify their boards have been more reactive than intentional, and more interested in optics than truly diverse leadership. As board expert Julie Daum told the Los Angeles Times last month: “Are we going to say, ‘I’m blond. Expertise matters, of course.

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BizBash uses Chatbot AI Technology to Enhance Events

Expo Logic

A chatbot is a software program using AI (Artificial Intelligence) technology that users can interact with by texting a specific number or through a messaging service online to get information and answer questions. The chatbot pulls from a library of information the event organizer has provided and supplies an answer to the user’s question.

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Association Brain Food: 12.1.23

Reid All About it

Good things happen when you have good relationships with technology partners. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. 1 CAE credit.

Arlington 266
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Association Brain Food Weekly: 6.21.19

Reid All About it

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Join a roundtable discussion about the very good reasons that your business unit might go out, specify, evaluate and purchase a technology solution without involving your IT peers.

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BizBash uses Chatbot AI Technology to Enhance Events

Expo Logic

A chatbot is a software program using AI (Artificial Intelligence) technology that users can interact with by texting a specific number or through a messaging service online to get information and answer questions. The chatbot pulls from a library of information the event organizer has provided and supplies an answer to the user’s question.

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Daily Buzz: Are You Maximizing Social Media at Events?

Associations Now

More than 95 percent of planners use social media for marketing purposes, according to a recent survey, but underutilize other areas where the technology could shine. Are planners effectively using the technology to reap the benefits? Is microvolunteering right for your organization? Event technology is growing rapidly.